Book Club Audience in United States

Book Club logo

Book Club has an estimated audience of 460,609 people in United States. 53.8% are female, 46.2% are male, average age 40.1. Top regions: California, New York, Texas. Top brand affinities: Israel, Elsword, Japanese domestic market, Corona (band), Jeep Wagoneer.

The average Book Club fan in United States is 40.1 years old, balanced, and lives primarily in California. The audience is concentrated in California, New York, Texas. Top brand affinities include Israel, Elsword, Japanese domestic market, with strongest over-indexing on Israel (2.51× the country average). Demographically, the Book Club audience skews balanced with an average age of 40.1, and over-indexes on personality traits such as Extroversion, Social Media Usage. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Music & Radio · Type: POI · Subtype: Concert venue

Demographics of Book Club fans

Demographic split for Book Club audience in United States
MetricValue
Female53.8%
Male46.2%
Average age40.1
Estimated audience size460,609

Audience persona

The typical Book Club fan in United States is balanced, around 40.1 years old, with strong Extroversion tendencies and a notable affinity for Israel.

Top regions in United States

Top regions ranked by reach for Book Club in United States
RegionReachAffinity
California52,1131.03×
New York43,6311.7×
Texas40,0841.01×
Florida32,0891.03×
Illinois17,0611.11×
Pennsylvania15,0090.97×
North Carolina14,2371.03×
Ohio13,5370.95×
Georgia12,9540.91×
New Jersey12,4461.06×
Michigan12,1531.01×
Minnesota11,7581.78×
Virginia11,4891.02×
Washington9,7411.05×
Indiana9,5931.14×
Arizona9,5781.02×
Massachusetts9,4681.04×
Tennessee8,9190.97×
Maryland8,0201.01×
Missouri7,9201.07×
Colorado7,3251.01×
South Carolina6,8940.99×
Wisconsin6,7930.98×
Oregon5,4291.03×
Kentucky5,3770.93×
Alabama5,1580.8×
Connecticut5,1291.11×
Louisiana5,0220.85×
Oklahoma4,7820.93×
Utah3,9020.95×
Kansas3,8651.06×
Nevada3,8510.86×
Iowa3,5420.93×
Arkansas3,5150.93×
Mississippi2,9230.77×
Idaho2,3881.03×
Nebraska2,3081×
New Mexico2,0070.87×
Maine1,8291.11×
West Virginia1,7850.83×
New Hampshire1,7540.97×
Washington, District of Columbia1,6511.19×
Hawaii1,6140.82×
Rhode Island1,3950.95×
Montana1,1360.89×
Delaware1,1070.87×
South Dakota9590.9×
North Dakota8760.93×
Alaska8340.85×
Vermont8071×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Book Club audience
BrandAffinityCategory
Israel2.51×Travel & Leisure
Elsword17.18×Games
Japanese domestic market2.47×Politics & Society
Corona (band)2.14×Music & Radio
Jeep Wagoneer2.12×Cars & Mobility
Home staging1.91×Home & Garden
Jeep Grand Cherokee (WJ)2.24×Cars & Mobility
Hocus Pocus1.65×Movies & TV
UK garage1.66×Music & Radio
Keeper (password manager)1.85×Technology & Electronics
Kento Yamazaki2.97×Movies & TV
Hayward, California2.88×Travel & Leisure
Manual labour1.54×Business & Career
Consequence (rapper)1.55×Music & Radio
Primos Hunting5.05×Sports
Kodiak, Alaska1.87×Travel & Leisure
Takers1.79×Movies & TV
Inland Empire (film)1.94×Movies & TV
Isometric exercise1.61×Sports
jordy nelson2.94×Sports

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Book Club audience
TraitClusterScore
ExtroversionTHRILL1.28
Social Media UsageJOY1.15
LGBTQ+ IdentityOPEN1.12
Community OrientationOPEN1.03
IndulgenceJOY1.02
Design AffinityPREMIUM1.02

Worldwide distribution

Worldwide audience distribution share by country for Book Club
CountryShare
United States23.8%
Germany11.5%
United Kingdom7.8%

See Book Club audiences in other countries

More Concert venue audiences in United States

Frequently asked questions

How many fans does Book Club have in United States?

Book Club has an estimated audience of 460,609 people in United States, concentrated in California and New York.

What is the gender split and age of Book Club fans?

53.8% of Book Club fans are female, 46.2% are male, with an average age of 40.1 years.

Which brands do Book Club fans like most?

Book Club fans show strongest brand affinity for Israel (2.51×), Elsword (17.18×), and Japanese domestic market (2.47×) over the country average.

Where do Book Club fans live in United States?

Book Club fans in United States are most concentrated in California (reach 52,113), New York (reach 43,631), and Texas (reach 40,084). These three regions account for the largest share of the active audience.

What other brands do Book Club fans also like?

Beyond Book Club itself, the audience over-indexes on Elsword (17.18×), Japanese domestic market (2.47×), Corona (band) (2.14×), and Jeep Wagoneer (2.12×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Book Club. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.