Kodiak, Alaska Audience in United States

Kodiak, Alaska logo

Kodiak, Alaska has an estimated audience of 1,096,483 people in United States. 48.3% are female, 51.7% are male, average age 45.3. Top regions: California, Texas, Alaska. Top brand affinities: headspace, Wok, Goop, Governor of Michigan, Cherish (group).

The average Kodiak, Alaska fan in United States is 45.3 years old, balanced, and lives primarily in California. The audience is concentrated in California, Texas, Alaska. Top brand affinities include headspace, Wok, Goop, with strongest over-indexing on headspace (19.16× the country average). Demographically, the Kodiak, Alaska audience skews balanced with an average age of 45.3, and over-indexes on personality traits such as Patriotism, Quality Awareness. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Travel & Leisure · Type: POI · Subtype: Department store

Demographics of Kodiak, Alaska fans

Demographic split for Kodiak, Alaska audience in United States
MetricValue
Female48.3%
Male51.7%
Average age45.3
Estimated audience size1,096,483

Audience persona

The typical Kodiak, Alaska fan in United States is balanced, around 45.3 years old, with strong Patriotism tendencies and a notable affinity for headspace.

Top regions in United States

Top regions ranked by reach for Kodiak, Alaska in United States
RegionReachAffinity
California84,4900.7×
Texas60,3980.64×
Alaska42,71518.21×
Florida42,5230.57×
New York35,9860.59×
Washington25,4021.15×
Pennsylvania23,9400.65×
Illinois21,2510.58×
Massachusetts20,8180.96×
North Carolina19,9840.61×
Ohio17,5610.52×
Georgia17,2510.51×
Michigan16,0180.56×
Virginia16,0100.6×
Colorado14,5080.84×
New Jersey14,1800.51×
Arizona13,7400.61×
Tennessee12,7340.58×
Indiana11,9290.6×
Oregon11,0700.88×
Missouri11,0030.62×
Minnesota10,6100.68×
Wisconsin10,0620.61×
Maryland10,0480.53×
Utah10,0131.02×
South Carolina8,7500.53×
Louisiana7,9350.56×
Alabama7,7730.51×
Kentucky7,4490.54×
Connecticut7,4050.67×
Oklahoma7,1260.59×
Nevada6,1050.58×
Iowa5,4610.6×
Arkansas5,3610.59×
Kansas5,2660.61×
Idaho5,0870.93×
Mississippi4,0800.45×
New Mexico3,5900.65×
Nebraska3,5390.64×
Montana3,4181.12×
New Hampshire2,9490.68×
Hawaii2,7860.59×
Maine2,7060.69×
West Virginia2,6490.52×
Washington, District of Columbia2,0490.62×
Rhode Island1,8560.53×
South Dakota1,7470.69×
Wyoming1,6321×
North Dakota1,5550.69×
Vermont1,2630.66×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Kodiak, Alaska audience
BrandAffinityCategory
headspace19.16×Health
Wok12.83×Food & Beverages
Goop9.89×Internet & Social Media
Governor of Michigan13.62×Politics & Society
Cherish (group)18.27×Music & Radio
Google Home10.18×Technology & Electronics
Hipster14.96×Politics & Society
Fairy godmother11×Literature
Hibachi10.89×Food & Beverages
Israel2.74×Travel & Leisure
Kikar HaShabbat20.35×News
Grace Slick10.73×Music & Radio
Vocal harmony4.97×Music & Radio
TV Fanatic11.2×Movies & TV
The Gruffalo (film)19.01×Movies & TV
Cryptic crossword15.49×Technology & Electronics
Urban Outfitters1.72×Shopping
Minnesota1.61×Travel & Leisure
Ira Glass15.36×Music & Radio
Nebraska Cornhuskers football3.1×Sports

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Kodiak, Alaska audience
TraitClusterScore
PatriotismCONSERVATISM1.46
Quality AwarenessPREMIUM1.32
SustainabilityBALANCE1.27
Sports ActivityPOWER1.27
Convenience OrientationPREMIUM1.24
DIY MentalityTHRILL1.22

Worldwide distribution

Worldwide audience distribution share by country for Kodiak, Alaska
CountryShare
United States52.1%
South Africa6.6%
United Kingdom6.4%

See Kodiak, Alaska audiences in other countries

More Department store audiences in United States

Frequently asked questions

How many fans does Kodiak, Alaska have in United States?

Kodiak, Alaska has an estimated audience of 1,096,483 people in United States, concentrated in California and Texas.

What is the gender split and age of Kodiak, Alaska fans?

48.3% of Kodiak, Alaska fans are female, 51.7% are male, with an average age of 45.3 years.

Which brands do Kodiak, Alaska fans like most?

Kodiak, Alaska fans show strongest brand affinity for headspace (19.16×), Wok (12.83×), and Goop (9.89×) over the country average.

Where do Kodiak, Alaska fans live in United States?

Kodiak, Alaska fans in United States are most concentrated in California (reach 84,490), Texas (reach 60,398), and Alaska (reach 42,715). These three regions account for the largest share of the active audience.

What other brands do Kodiak, Alaska fans also like?

Beyond Kodiak, Alaska itself, the audience over-indexes on Wok (12.83×), Goop (9.89×), Governor of Michigan (13.62×), and Cherish (group) (18.27×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Kodiak, Alaska. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.