Rascasse Audience Intelligence

Braveheart Audience in United States

A data profile of the people who buy, follow and care about Braveheart in United States — modelled from more than twelve digital signal sources. Braveheart has an estimated audience of 2,071,065 people in United States.

#26among Action in United States#841among Movie / TV Show / Series in United States#2139in Movies & TV

The average Braveheart fan in United States is 43.0 years old, more male, and lives primarily in California.

The audience is concentrated in California, Texas, Florida.

Top brand affinities include Excalibur (film), Apocalypse Now, Gregory Isaacs, with strongest over-indexing on Excalibur (film) (144.44× the country average).

Demographically, the Braveheart audience skews more male with an average age of 43.0, and over-indexes on personality traits such as Spirituality, Patriotism.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Braveheart fan in United States is more male, around 43.0 years old, with strong Spirituality tendencies and a notable affinity for Excalibur (film).

Category: Movies & TV · Type: Movie / TV Show / Series · Subtype: Action

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Braveheart profile in United States.

Audience size
2.1M
in United States
Gender
30.0%♀
70.0% male
Age
43.0
average years
Country rank
#13862
Movie / TV Show / Series in United States
Fig. 01

Search interest · 12-month trend

+3%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Braveheart viewers

30.0% are female, 70.0% are male, average age 43.0.

Fig. 02

Gender split

30.0%
Female
70.0%
Male
Demographic split for Braveheart audience in United States
MetricValue
Female30.0%
Male70.0%
Average age43.0
Estimated audience size2,071,065
Fig. 03

Age distribution

Ø 43.0
average years
Age distribution of the Braveheart audience in United States
Age bracketShare%
16-1910%
20-2918%
30-3923%
40-4921%
50+28%
Fig. 04

Worldwide distribution

26.9%

of the worldwide Braveheart audience comes from United States.

Worldwide audience distribution share by country for Braveheart
CountryShare
United States26.9%
Germany9.0%
United Kingdom9.0%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Braveheart audience in United States is strongest.

Fig. 05

Top regions by affinity

Braveheart fans by region: top regions in United States
#RegionReachAffinity×
01Utah~30K1.47×
02Idaho~10K1.37×
03Montana~8K1.35×
04Alaska~6K1.29×
05Wyoming~4K1.19×
06Oklahoma~30K1.12×
07New Hampshire~9K1.09×
08Colorado~40K1.08×
09Oregon~30K1.07×
10Kansas~20K1.07×
11Missouri~40K1.06×
12Kentucky~30K1.06×
13Maine~8K1.06×
14Washington~40K1.05×
15Massachusetts~40K1.05×
16Tennessee~40K1.04×
17Arkansas~20K1.04×
18North Dakota~4K1.04×
19Pennsylvania~70K1.03×
20South Dakota~5K1.03×
21Iowa~20K1.02×
22Nebraska~10K1.00×
23New Mexico~10K0.99×
24West Virginia~9K0.99×
25Texas~200K0.98×
26Arizona~40K0.98×
27Indiana~40K0.98×
28Ohio~60K0.97×
29Michigan~50K0.97×
30Virginia~50K0.97×
31Minnesota~30K0.96×
32Illinois~60K0.94×
33Wisconsin~30K0.94×
34California~200K0.91×
35Connecticut~20K0.91×
36Rhode Island~6K0.91×
37North Carolina~60K0.90×
38Alabama~30K0.90×
39South Carolina~30K0.89×
40Hawaii~8K0.89×
41New Jersey~50K0.88×
42Nevada~20K0.88×
43New York~100K0.87×
44Louisiana~20K0.86×
45Mississippi~10K0.86×
46Florida~100K0.85×
47Georgia~50K0.83×
48Washington, District of Columbia~5K0.82×
49Maryland~30K0.79×
50Delaware~4K0.79×
Fig. 06

Affinity by region

Affinity by region — Braveheart, United States
0.79×1.00×1.47×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Braveheart audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Braveheart audience
#·InterestCategoryAffinity×
01Gregory IsaacsMusic & Radio277.85×
02Excalibur (film)Movies & TV144.44×
03University of StirlingBusiness & Career96.58×
04Tears of the SunMovies & TV83.27×
05We Were SoldiersMovies & TV69.01×
06The Curious Case of Benjamin Button (film)Movies & TV68.95×
07Jarhead (film)Movies & TV65.72×
08University of St AndrewsBusiness & Career64.20×
09Apocalypse NowMovies & TV48.95×
10Zero Dark ThirtyMovies & TV47.04×
11Ewan McGregorMovies & TV40.51×
12Terminator (franchise)Movies & TV39.82×
13Platoon (film)Movies & TV38.33×
14Armageddon (1998 film)Movies & TV38.25×
15Hacksaw RidgeMovies & TV33.74×
16Saving Private RyanMovies & TV28.47×
17Liam NeesonMovies & TV23.15×
18Top GunMovies & TV19.89×
19Mel GibsonMovies & TV19.54×
20CardinalsMusic & Radio11.69×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Braveheart audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Braveheart audience · What stands out
TraitClusterDeviationScore
SpiritualityBALANCE1.52×
PatriotismCONSERVATISM1.35×
TravellingTHRILL1.10×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Braveheart audience · Rather not
TraitClusterDeviationScore
Luxury OrientationPREMIUM0.71×
Design AffinityPREMIUM0.77×
IndulgenceJOY0.81×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Braveheart have in United States?

Braveheart has an estimated audience of 2,071,065 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Braveheart viewers?

30.0% of Braveheart fans are female, 70.0% are male, with an average age of 43.0 years.

03

Which brands do Braveheart fans like most?

Braveheart fans show strongest brand affinity for Excalibur (film) (144.44×), Apocalypse Now (48.95×), and Gregory Isaacs (277.85×) over the country average.

04

Where do Braveheart fans live in United States?

Braveheart fans in United States are most concentrated in California (reach ~200K), Texas (reach ~200K), and Florida (reach ~100K). These three regions account for the largest share of the active audience.

05

What other brands do Braveheart fans also like?

Beyond Braveheart itself, the audience over-indexes on Apocalypse Now (48.95×), Gregory Isaacs (277.85×), Ewan McGregor (40.51×), and Liam Neeson (23.15×) compared to the United States average.

Appendix

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How to read this data

Audience size is the estimated number of people in United States who actively search for Braveheart. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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