A data profile of the people who buy, follow and care about Terminator (franchise) in United States — modelled from more than twelve digital signal sources. Terminator (franchise) has an estimated audience of 2,905,862 people in United States.
The average Terminator (franchise) fan in United States is 41.9 years old, more male, and lives primarily in California.
The audience is concentrated in California, Texas, Florida.
Top brand affinities include Mel Gibson, Zero Dark Thirty, Austin Powers (film series), with strongest over-indexing on Mel Gibson (32.4× the country average).
Demographically, the Terminator (franchise) audience skews more male with an average age of 41.9, and over-indexes on personality traits such as Patriotism, Need for Security.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
The typical Terminator (franchise) fan in United States is more male, around 41.9 years old, with strong Patriotism tendencies and a notable affinity for Mel Gibson.
The key figures that characterise the Terminator (franchise) profile in United States.
33.5% are female, 66.5% are male, average age 41.9.
| Metric | Value |
|---|---|
| Female | 33.5% |
| Male | 66.5% |
| Average age | 41.9 |
| Estimated audience size | 2,905,862 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 18% | |
| 20-29 | 14% | |
| 30-39 | 19% | |
| 40-49 | 21% | |
| 50+ | 28% |
Where the Terminator (franchise) audience in United States is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Arizona | ~80K | 1.41× | |
| 02 | Alaska | ~8K | 1.27× | |
| 03 | New Mexico | ~20K | 1.20× | |
| 04 | California | ~400K | 1.19× | |
| 05 | Oregon | ~40K | 1.19× | |
| 06 | Utah | ~30K | 1.17× | |
| 07 | Texas | ~300K | 1.15× | |
| 08 | Oklahoma | ~40K | 1.15× | |
| 09 | Alabama | ~40K | 1.12× | |
| 10 | Washington | ~60K | 1.11× | |
| 11 | Nevada | ~30K | 1.08× | |
| 12 | Colorado | ~50K | 1.07× | |
| 13 | Idaho | ~10K | 1.07× | |
| 14 | Arkansas | ~20K | 1.05× | |
| 15 | Florida | ~200K | 1.04× | |
| 16 | Illinois | ~100K | 1.03× | |
| 17 | Kansas | ~20K | 1.03× | |
| 18 | Missouri | ~50K | 1.02× | |
| 19 | Wisconsin | ~40K | 1.02× | |
| 20 | Kentucky | ~40K | 1.02× | |
| 21 | Ohio | ~90K | 1.00× | |
| 22 | Indiana | ~50K | 1.00× | |
| 23 | Montana | ~8K | 1.00× | |
| 24 | Pennsylvania | ~90K | 0.99× | |
| 25 | Tennessee | ~60K | 0.99× | |
| 26 | Michigan | ~70K | 0.97× | |
| 27 | Virginia | ~70K | 0.96× | |
| 28 | Georgia | ~80K | 0.95× | |
| 29 | North Carolina | ~80K | 0.95× | |
| 30 | Connecticut | ~30K | 0.95× | |
| 31 | Iowa | ~20K | 0.95× | |
| 32 | West Virginia | ~10K | 0.95× | |
| 33 | Nebraska | ~10K | 0.94× | |
| 34 | New Jersey | ~70K | 0.93× | |
| 35 | Maryland | ~40K | 0.93× | |
| 36 | North Dakota | ~5K | 0.93× | |
| 37 | New York | ~100K | 0.92× | |
| 38 | New Hampshire | ~10K | 0.91× | |
| 39 | Maine | ~9K | 0.91× | |
| 40 | Rhode Island | ~8K | 0.91× | |
| 41 | South Dakota | ~6K | 0.91× | |
| 42 | Louisiana | ~30K | 0.90× | |
| 43 | South Carolina | ~40K | 0.89× | |
| 44 | Mississippi | ~20K | 0.88× | |
| 45 | Hawaii | ~10K | 0.88× | |
| 46 | Vermont | ~4K | 0.88× | |
| 47 | Massachusetts | ~50K | 0.87× | |
| 48 | Minnesota | ~30K | 0.86× | |
| 49 | Delaware | ~6K | 0.84× | |
| 50 | Washington, District of Columbia | ~7K | 0.78× |
The strongest cross-interests of the Terminator (franchise) audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Zero Dark Thirty | Movies & TV | 57.52× | ||
| 02 | Planet of the Apes | Movies & TV | 45.34× | ||
| 03 | Braveheart | Movies & TV | 39.82× | ||
| 04 | Austin Powers (film series) | Movies & TV | 33.98× | ||
| 05 | Mel Gibson | Movies & TV | 32.40× | ||
| 06 | Multi-function printer | Technology & Electronics | 30.84× | ||
| 07 | The Cabin in the Woods | Movies & TV | 29.09× | ||
| 08 | The Expendables (film series) | Movies & TV | 28.32× | ||
| 09 | Humanoid robot | Technology & Electronics | 25.92× | ||
| 10 | I, Robot (film) | Movies & TV | 23.17× | ||
| 11 | Michael Rooker | Movies & TV | 21.75× | ||
| 12 | CSI (franchise) | Movies & TV | 21.50× | ||
| 13 | Andy Serkis | Movies & TV | 18.05× | ||
| 14 | Zoë Kravitz | Movies & TV | 16.56× | ||
| 15 | Zoolander | Movies & TV | 16.33× | ||
| 16 | Jared Leto | Movies & TV | 15.28× | ||
| 17 | Inception | Movies & TV | 12.83× | ||
| 18 | Jimi Hendrix | Music & Radio | 12.78× | ||
| 19 | Robert Pattinson | Movies & TV | 8.57× | ||
| 20 | Arrow | Movies & TV | 8.27× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Patriotism | CONSERVATISM | 2.96× | |
| Need for Security | CONSERVATISM | 1.71× | |
| Risk Appetite | THRILL | 1.31× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Design Affinity | PREMIUM | 0.61× | |
| Creativity | OPEN | 0.64× | |
| Mindfulness | BALANCE | 0.65× |
Terminator (franchise) has an estimated audience of 2,905,862 people in United States, concentrated in California and Texas.
33.5% of Terminator (franchise) fans are female, 66.5% are male, with an average age of 41.9 years.
Terminator (franchise) fans show strongest brand affinity for Mel Gibson (32.4×), Zero Dark Thirty (57.52×), and Austin Powers (film series) (33.98×) over the country average.
Terminator (franchise) fans in United States are most concentrated in California (reach ~400K), Texas (reach ~300K), and Florida (reach ~200K). These three regions account for the largest share of the active audience.
Beyond Terminator (franchise) itself, the audience over-indexes on Zero Dark Thirty (57.52×), Austin Powers (film series) (33.98×), Braveheart (39.82×), and Planet of the Apes (45.34×) compared to the United States average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in United States who actively search for Terminator (franchise). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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