Rascasse Audience Intelligence

Platoon (film) Audience in United States

A data profile of the people who buy, follow and care about Platoon (film) in United States — modelled from more than twelve digital signal sources. Platoon (film) has an estimated audience of 1,118,107 people in United States.

#21among Thriller in United States#1640among Movie / TV Show / Series in United States#3893in Movies & TV

The average Platoon (film) fan in United States is 47.7 years old, more male, and lives primarily in California.

The audience is concentrated in California, Texas, Florida.

Top brand affinities include Mel Gibson, Zero Dark Thirty, Apocalypse Now, with strongest over-indexing on Mel Gibson (37.38× the country average).

Demographically, the Platoon (film) audience skews more male with an average age of 47.7, and over-indexes on personality traits such as Patriotism, Individualism.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Platoon (film) fan in United States is more male, around 47.7 years old, with strong Patriotism tendencies and a notable affinity for Mel Gibson.

Category: Movies & TV · Type: Movie / TV Show / Series · Subtype: Thriller

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Platoon (film) profile in United States.

Audience size
1.1M
in United States
Gender
21.4%♀
78.6% male
Age
47.7
average years
Country rank
#21929
Movie / TV Show / Series in United States
Fig. 01

Search interest · 12-month trend

-16%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Platoon (film) viewers

21.4% are female, 78.6% are male, average age 47.7.

Fig. 02

Gender split

21.4%
Female
78.6%
Male
Demographic split for Platoon (film) audience in United States
MetricValue
Female21.4%
Male78.6%
Average age47.7
Estimated audience size1,118,107
Fig. 03

Age distribution

Ø 47.7
average years
Age distribution of the Platoon (film) audience in United States
Age bracketShare%
16-199%
20-2910%
30-3914%
40-4920%
50+47%
Fig. 04

Worldwide distribution

29.4%

of the worldwide Platoon (film) audience comes from United States.

Worldwide audience distribution share by country for Platoon (film)
CountryShare
United States29.4%
France8.0%
Germany7.0%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Platoon (film) audience in United States is strongest.

Fig. 05

Top regions by affinity

Platoon (film) fans by region: top regions in United States
#RegionReachAffinity×
01Vermont~3K1.24×
02Montana~4K1.20×
03Maine~5K1.17×
04New Hampshire~5K1.14×
05Alaska~3K1.14×
06Massachusetts~30K1.10×
07Iowa~10K1.10×
08Washington~30K1.09×
09Oregon~10K1.09×
10Connecticut~10K1.08×
11North Dakota~3K1.08×
12Kansas~10K1.07×
13Rhode Island~4K1.07×
14South Dakota~3K1.07×
15Wisconsin~20K1.06×
16Pennsylvania~40K1.04×
17Missouri~20K1.04×
18Minnesota~20K1.04×
19Oklahoma~10K1.03×
20Idaho~6K1.03×
21Ohio~40K1.02×
22Colorado~20K1.02×
23Kentucky~10K1.02×
24West Virginia~5K1.02×
25California~100K1.01×
26Nebraska~6K1.01×
27Illinois~40K0.97×
28Michigan~30K0.97×
29New Mexico~6K0.97×
30New York~60K0.96×
31Arizona~20K0.96×
32Indiana~20K0.96×
33Arkansas~9K0.96×
34Tennessee~20K0.95×
35Virginia~30K0.94×
36Hawaii~5K0.94×
37North Carolina~30K0.92×
38Alabama~10K0.92×
39Utah~9K0.91×
40Washington, District of Columbia~3K0.91×
41New Jersey~30K0.90×
42Louisiana~10K0.90×
43South Carolina~20K0.88×
44Texas~90K0.87×
45Delaware~3K0.87×
46Nevada~10K0.86×
47Maryland~20K0.85×
48Georgia~30K0.84×
49Florida~60K0.83×
50Mississippi~8K0.82×
Fig. 06

Affinity by region

Affinity by region — Platoon (film), United States
0.82×1.00×1.24×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Platoon (film) audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Platoon (film) audience
#·InterestCategoryAffinity×
01Zero Dark ThirtyMovies & TV60.33×
02Enemy at the GatesMovies & TV57.78×
03Apocalypse NowMovies & TV46.30×
04BraveheartMovies & TV38.33×
05Mel GibsonMovies & TV37.38×
06Antonio BanderasMovies & TV29.63×
07Forest WhitakerMovies & TV26.59×
08Saving Private RyanMovies & TV21.28×
09Christian SlaterMovies & TV20.00×
10CSI (franchise)Movies & TV18.61×
11Jimi HendrixMusic & Radio14.79×
12Full Metal JacketMovies & TV14.71×
13Schindler's ListMovies & TV12.70×
14University of Southern CaliforniaBusiness & Career12.20×
15Inglourious BasterdsMovies & TV11.89×
16Web serverTechnology & Electronics5.63×
17Memorial DayPolitics & Society5.43×
18Chuck NorrisMovies & TV4.08×
19Discount TireShopping4.05×
20Donald TrumpPolitics & Society2.31×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Platoon (film) audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Platoon (film) audience · What stands out
TraitClusterDeviationScore
PatriotismCONSERVATISM9.89×
IndividualismJOY1.78×
Need for SecurityCONSERVATISM1.70×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Platoon (film) audience · Rather not
TraitClusterDeviationScore
Design AffinityPREMIUM0.60×
Luxury OrientationPREMIUM0.64×
SustainabilityBALANCE0.73×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Platoon (film) have in United States?

Platoon (film) has an estimated audience of 1,118,107 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Platoon (film) viewers?

21.4% of Platoon (film) fans are female, 78.6% are male, with an average age of 47.7 years.

03

Which brands do Platoon (film) fans like most?

Platoon (film) fans show strongest brand affinity for Mel Gibson (37.38×), Zero Dark Thirty (60.33×), and Apocalypse Now (46.3×) over the country average.

04

Where do Platoon (film) fans live in United States?

Platoon (film) fans in United States are most concentrated in California (reach ~100K), Texas (reach ~90K), and Florida (reach ~60K). These three regions account for the largest share of the active audience.

05

What other brands do Platoon (film) fans also like?

Beyond Platoon (film) itself, the audience over-indexes on Zero Dark Thirty (60.33×), Apocalypse Now (46.3×), Braveheart (38.33×), and Antonio Banderas (29.63×) compared to the United States average.

Appendix

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How to read this data

Audience size is the estimated number of people in United States who actively search for Platoon (film). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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