A data profile of the people who buy, follow and care about Carly Rae Jepsen in United States — modelled from more than twelve digital signal sources. Carly Rae Jepsen has an estimated audience of 902,210 people in United States.
The average Carly Rae Jepsen fan in United States is 31.8 years old, balanced, and lives primarily in California.
The audience is concentrated in California, Texas, New York.
Top brand affinities include Melanie Martinez (singer), Grace Jones, Chris Colfer, with strongest over-indexing on Melanie Martinez (singer) (42.52× the country average).
Demographically, the Carly Rae Jepsen audience skews balanced with an average age of 31.8, and over-indexes on personality traits such as Tradition, Social Media Usage.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
The typical Carly Rae Jepsen fan in United States is balanced, around 31.8 years old, with strong Tradition tendencies and a notable affinity for Melanie Martinez (singer).
The key figures that characterise the Carly Rae Jepsen profile in United States.
47.0% are female, 53.0% are male, average age 31.8.
| Metric | Value |
|---|---|
| Female | 47.0% |
| Male | 53.0% |
| Average age | 31.8 |
| Estimated audience size | 902,210 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 42% | |
| 20-29 | 21% | |
| 30-39 | 14% | |
| 40-49 | 12% | |
| 50+ | 11% |
of the worldwide Carly Rae Jepsen audience comes from United States.
| Country | Share |
|---|---|
| United States | 36.6% |
| Canada | 7.9% |
| United Kingdom | 6.6% |
Where the Carly Rae Jepsen audience in United States is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Washington, District of Columbia | ~6K | 2.19× | |
| 02 | Washington | ~20K | 1.27× | |
| 03 | Oregon | ~10K | 1.17× | |
| 04 | Utah | ~9K | 1.17× | |
| 05 | Massachusetts | ~20K | 1.16× | |
| 06 | Oklahoma | ~10K | 1.16× | |
| 07 | Illinois | ~30K | 1.15× | |
| 08 | Wisconsin | ~20K | 1.14× | |
| 09 | New York | ~60K | 1.13× | |
| 10 | Minnesota | ~10K | 1.12× | |
| 11 | California | ~100K | 1.11× | |
| 12 | Virginia | ~20K | 1.10× | |
| 13 | Pennsylvania | ~30K | 1.09× | |
| 14 | Maine | ~3K | 1.07× | |
| 15 | Colorado | ~10K | 1.05× | |
| 16 | Maryland | ~20K | 1.04× | |
| 17 | New Hampshire | ~4K | 1.04× | |
| 18 | Connecticut | ~9K | 1.02× | |
| 19 | Vermont | ~2K | 1.02× | |
| 20 | Ohio | ~30K | 1.01× | |
| 21 | Nebraska | ~4K | 1.01× | |
| 22 | Missouri | ~10K | 1.00× | |
| 23 | Iowa | ~7K | 1.00× | |
| 24 | Idaho | ~4K | 0.99× | |
| 25 | Rhode Island | ~3K | 0.99× | |
| 26 | North Dakota | ~2K | 0.99× | |
| 27 | Michigan | ~20K | 0.98× | |
| 28 | New Jersey | ~20K | 0.97× | |
| 29 | Montana | ~2K | 0.97× | |
| 30 | Indiana | ~20K | 0.96× | |
| 31 | Kansas | ~7K | 0.96× | |
| 32 | Nevada | ~8K | 0.95× | |
| 33 | Arizona | ~20K | 0.94× | |
| 34 | Kentucky | ~10K | 0.94× | |
| 35 | Alaska | ~2K | 0.94× | |
| 36 | Tennessee | ~20K | 0.93× | |
| 37 | Hawaii | ~4K | 0.93× | |
| 38 | New Mexico | ~4K | 0.92× | |
| 39 | South Dakota | ~2K | 0.92× | |
| 40 | North Carolina | ~20K | 0.91× | |
| 41 | Texas | ~70K | 0.89× | |
| 42 | Georgia | ~20K | 0.87× | |
| 43 | West Virginia | ~4K | 0.86× | |
| 44 | Arkansas | ~6K | 0.84× | |
| 45 | Delaware | ~2K | 0.84× | |
| 46 | Louisiana | ~9K | 0.82× | |
| 47 | Alabama | ~10K | 0.81× | |
| 48 | Florida | ~50K | 0.80× | |
| 49 | South Carolina | ~10K | 0.80× | |
| 50 | Mississippi | ~5K | 0.70× |
The strongest cross-interests of the Carly Rae Jepsen audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Chris Colfer | Movies & TV | 64.64× | ||
| 02 | Gloria Gaynor | Music & Radio | 47.23× | ||
| 03 | Colton Haynes | Fashion & Accessoires | 43.07× | ||
| 04 | Melanie Martinez (singer) | Music & Radio | 42.52× | ||
| 05 | Robyn | Music & Radio | 41.90× | ||
| 06 | Grace Jones | Music & Radio | 36.96× | ||
| 07 | Fergie (singer) | Movies & TV | 30.61× | ||
| 08 | Dizzy | Music & Radio | 30.23× | ||
| 09 | Donna Summer | Music & Radio | 29.14× | ||
| 10 | Ian McKellen | Movies & TV | 24.91× | ||
| 11 | Matt Bomer | Movies & TV | 23.64× | ||
| 12 | Antonio Banderas | Movies & TV | 20.23× | ||
| 13 | Liza Minnelli | Music & Radio | 19.68× | ||
| 14 | Dove Cameron | Movies & TV | 16.02× | ||
| 15 | Dua Lipa | Music & Radio | 15.37× | ||
| 16 | Cher | Music & Radio | 13.38× | ||
| 17 | Angèle | Music & Radio | 13.21× | ||
| 18 | Keke Palmer | Movies & TV | 11.06× | ||
| 19 | Tate McRae | Music & Radio | 11.05× | ||
| 20 | Sabrina Carpenter | Music & Radio | 6.24× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Tradition | CONSERVATISM | 1.28× | |
| Social Media Usage | JOY | 1.26× | |
| Early Adopter Mentality | POWER | 1.26× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Creativity | OPEN | 0.92× | |
| DIY Mentality | THRILL | 0.92× | |
| Design Affinity | PREMIUM | 0.92× |
Carly Rae Jepsen has an estimated audience of 902,210 people in United States, concentrated in California and Texas.
47.0% of Carly Rae Jepsen fans are female, 53.0% are male, with an average age of 31.8 years.
Carly Rae Jepsen fans show strongest brand affinity for Melanie Martinez (singer) (42.52×), Grace Jones (36.96×), and Chris Colfer (64.64×) over the country average.
Carly Rae Jepsen fans in United States are most concentrated in California (reach ~100K), Texas (reach ~70K), and New York (reach ~60K). These three regions account for the largest share of the active audience.
Beyond Carly Rae Jepsen itself, the audience over-indexes on Grace Jones (36.96×), Chris Colfer (64.64×), Dizzy (30.23×), and Gloria Gaynor (47.23×) compared to the United States average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in United States who actively search for Carly Rae Jepsen. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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