Carly Rae Jepsen Audience in United States

Carly Rae Jepsen logo

Carly Rae Jepsen has an estimated audience of 881,430 people in United States. 47.0% are female, 53.0% are male, average age 31.8. Top regions: California, Texas, New York. Top brand affinities: Melanie Martinez (singer), Grace Jones, Chris Colfer, Dizzy, Gloria Gaynor.

The average Carly Rae Jepsen fan in United States is 31.8 years old, balanced, and lives primarily in California. The audience is concentrated in California, Texas, New York. Top brand affinities include Melanie Martinez (singer), Grace Jones, Chris Colfer, with strongest over-indexing on Melanie Martinez (singer) (42.52× the country average). Demographically, the Carly Rae Jepsen audience skews balanced with an average age of 31.8, and over-indexes on personality traits such as LGBTQ+ Identity, Family Orientation. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Music & Radio · Type: Person · Subtype: Singer-songwriter

Demographics of Carly Rae Jepsen fans

Demographic split for Carly Rae Jepsen audience in United States
MetricValue
Female47.0%
Male53.0%
Average age31.8
Estimated audience size881,430

Audience persona

The typical Carly Rae Jepsen fan in United States is balanced, around 31.8 years old, with strong LGBTQ+ Identity tendencies and a notable affinity for Melanie Martinez (singer).

Top regions in United States

Top regions ranked by reach for Carly Rae Jepsen in United States
RegionReachAffinity
California107,2881.11×
Texas69,6720.92×
New York55,2691.12×
Florida48,3980.81×
Illinois36,1581.23×
Pennsylvania31,9691.08×
Ohio27,7301.02×
Virginia25,4451.19×
North Carolina24,2270.91×
Washington23,8561.35×
Georgia23,7620.88×
Michigan22,8550.99×
New Jersey21,0190.94×
Massachusetts19,8661.14×
Arizona17,4280.97×
Tennessee16,9850.96×
Wisconsin16,8491.27×
Maryland16,4971.09×
Indiana15,4580.96×
Colorado14,4271.04×
Missouri14,4061.01×
Minnesota13,8591.1×
Oregon11,9681.18×
Kentucky10,4190.94×
Oklahoma10,0221.02×
South Carolina10,0180.76×
Alabama9,9900.81×
Utah9,0211.14×
Connecticut8,9691.01×
Louisiana8,9650.79×
Nevada7,9390.93×
Iowa7,1330.98×
Washington, District of Columbia6,9512.62×
Kansas6,3860.92×
Arkansas5,8090.8×
Mississippi4,5120.62×
Nebraska4,3720.99×
Idaho4,2950.97×
New Mexico3,8090.86×
New Hampshire3,5371.02×
Hawaii3,3700.89×
Maine3,2461.03×
West Virginia3,2300.79×
Rhode Island2,5540.91×
Montana2,3800.97×
Delaware1,8220.75×
South Dakota1,6720.82×
North Dakota1,6100.89×
Alaska1,5020.8×
Vermont1,4160.92×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Carly Rae Jepsen audience
BrandAffinityCategory
Melanie Martinez (singer)42.52×Music & Radio
Grace Jones36.96×Music & Radio
Chris Colfer64.64×Movies & TV
Dizzy30.23×Music & Radio
Gloria Gaynor47.23×Music & Radio
Fergie (singer)30.61×Movies & TV
Dua Lipa15.37×Music & Radio
Matt Bomer23.64×Movies & TV
Ian McKellen24.91×Movies & TV
Tate McRae11.05×Music & Radio
Liza Minnelli19.68×Music & Radio
Cher13.38×Music & Radio
Colton Haynes43.07×Fashion & Accessoires
Dove Cameron16.02×Movies & TV
Antonio Banderas20.23×Movies & TV
Donna Summer29.14×Music & Radio
Robyn41.9×Music & Radio
Sabrina Carpenter6.24×Music & Radio
Jessie Murph7.7×Music & Radio
Leslie Jordan28.4×Movies & TV

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Carly Rae Jepsen audience
TraitClusterScore
LGBTQ+ IdentityOPEN25.49
Family OrientationCONSERVATISM1.68
SustainabilityBALANCE1.53
ExtroversionTHRILL1.5
Early Adopter MentalityPOWER1.42
TraditionCONSERVATISM1.38

Worldwide distribution

Worldwide audience distribution share by country for Carly Rae Jepsen
CountryShare
United States38.3%
United Kingdom6.9%
Canada5.1%

See Carly Rae Jepsen audiences in other countries

More Singer-songwriter audiences in United States

Frequently asked questions

How many fans does Carly Rae Jepsen have in United States?

Carly Rae Jepsen has an estimated audience of 881,430 people in United States, concentrated in California and Texas.

What is the gender split and age of Carly Rae Jepsen fans?

47.0% of Carly Rae Jepsen fans are female, 53.0% are male, with an average age of 31.8 years.

Which brands do Carly Rae Jepsen fans like most?

Carly Rae Jepsen fans show strongest brand affinity for Melanie Martinez (singer) (42.52×), Grace Jones (36.96×), and Chris Colfer (64.64×) over the country average.

Where do Carly Rae Jepsen fans live in United States?

Carly Rae Jepsen fans in United States are most concentrated in California (reach 107,288), Texas (reach 69,672), and New York (reach 55,269). These three regions account for the largest share of the active audience.

What other brands do Carly Rae Jepsen fans also like?

Beyond Carly Rae Jepsen itself, the audience over-indexes on Grace Jones (36.96×), Chris Colfer (64.64×), Dizzy (30.23×), and Gloria Gaynor (47.23×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Carly Rae Jepsen. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.