Caskets Audience in United States

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Caskets has an estimated audience of 516,064 people in United States. 41.9% are female, 58.1% are male, average age 33.7. Top brand affinities: Dog breed, Celtic mythology, Wim Hof, Winemaking, Kelli O'Hara.

Top brand affinities include Dog breed, Celtic mythology, Wim Hof, with strongest over-indexing on Dog breed (7.7× the country average). Demographically, the Caskets audience skews more male with an average age of 33.7, and over-indexes on personality traits such as Extroversion, Early Adopter Mentality.

Category: Music & Radio · Type: Person · Subtype: Metal

Demographics of Caskets fans

Demographic split for Caskets audience in United States
MetricValue
Female41.9%
Male58.1%
Average age33.7
Estimated audience size516,064

Audience persona

The typical Caskets fan in United States is more male, around 33.7 years old, with strong Extroversion tendencies and a notable affinity for Dog breed.

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Caskets audience
BrandAffinityCategory
Dog breed7.7×Pets & Animals
Celtic mythology35.85×Arts & Culture
Wim Hof35.52×Sports
Winemaking11.71×Food & Beverages
Kelli O'Hara44.49×Movies & TV
Home construction3.15×Home & Garden
Gift registry26.39×Kids & Family
Yahoo Sports Fantasy12.55×
Fantasy Football15.71×Internet & Social Media
Monmouth County, New Jersey12.01×Travel & Leisure
3D printing2.78×Technology & Electronics
Iron Man (film)5.14×Movies & TV
Alaska1.81×Travel & Leisure
Combat sport1.67×Sports
Nebraska2.8×Travel & Leisure
Minnesota1.69×Travel & Leisure
Grinch3.57×Movies & TV
Google Photos2.1×Technology & Electronics
Tezz5.86×Movies & TV
Captain America (1990 film)3.58×Movies & TV

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Caskets audience
TraitClusterScore
ExtroversionTHRILL2.22
Early Adopter MentalityPOWER1.51
Social Media UsageJOY1.27
TraditionCONSERVATISM1.22
LGBTQ+ IdentityOPEN1.17
Urban LifestyleOPEN1.09

Worldwide distribution

Worldwide audience distribution share by country for Caskets
CountryShare
United States47.8%
Japan6.9%
India6.2%

See Caskets audiences in other countries

More Metal audiences in United States

How to read this data

Audience size is the estimated number of people in United States who actively search for Caskets. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.