Rascasse Audience Intelligence

PSV Eindhoven Audience in United States

A data profile of the people who buy, follow and care about PSV Eindhoven in United States — modelled from more than twelve digital signal sources. PSV Eindhoven has an estimated audience of 727,094 people in United States.

#231among Soccer in United States#445among Team in United States#2753in Sports

The average PSV Eindhoven fan in United States is 28.9 years old, more female, and lives primarily in California.

The audience is concentrated in California, Texas, Florida.

Top brand affinities include Macy's, Local news, First-time buyer, with strongest over-indexing on Macy's (3.5× the country average).

Demographically, the PSV Eindhoven audience skews more female with an average age of 28.9, and over-indexes on personality traits such as Quality Awareness, Patriotism.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical PSV Eindhoven fan in United States is more female, around 28.9 years old, with strong Quality Awareness tendencies and a notable affinity for Macy's.

Category: Sports · Type: Team · Subtype: Soccer

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the PSV Eindhoven profile in United States.

Audience size
727K
in United States
Gender
62.5%♀
37.5% male
Age
28.9
average years
Country rank
#29224
Team in United States
Fig. 01

Search interest · 12-month trend

-33%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of PSV Eindhoven fans

62.5% are female, 37.5% are male, average age 28.9.

Fig. 02

Gender split

62.5%
Female
37.5%
Male
Demographic split for PSV Eindhoven audience in United States
MetricValue
Female62.5%
Male37.5%
Average age28.9
Estimated audience size727,094
Fig. 03

Age distribution

Ø 28.9
average years
Age distribution of the PSV Eindhoven audience in United States
Age bracketShare%
16-1954%
20-2916%
30-3913%
40-4911%
50+6%
Fig. 04

Worldwide distribution

2.9%

of the worldwide PSV Eindhoven audience comes from United States.

Worldwide audience distribution share by country for PSV Eindhoven
CountryShare
Netherlands33.7%
Brazil4.6%
United States2.9%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the PSV Eindhoven audience in United States is strongest.

Fig. 05

Top regions by affinity

PSV Eindhoven fans by region: top regions in United States
#RegionReachAffinity×
01Washington, District of Columbia~4K2.01×
02New Jersey~30K1.78×
03Maryland~20K1.76×
04Florida~80K1.68×
05Virginia~30K1.67×
06California~100K1.57×
07Massachusetts~20K1.56×
08New York~60K1.48×
09Illinois~40K1.45×
10Nevada~10K1.42×
11Connecticut~10K1.41×
12Texas~90K1.34×
13Arizona~20K1.33×
14Indiana~20K1.17×
15Rhode Island~3K1.16×
16Washington~20K1.12×
17Colorado~10K1.10×
18North Carolina~20K1.06×
19Iowa~6K1.05×
20Oregon~9K1.01×
21Pennsylvania~20K0.94×
22Utah~6K0.94×
23Nebraska~3K0.94×
24Delaware~2K0.94×
25Vermont~1K0.94×
26Georgia~20K0.93×
27Kansas~5K0.93×
28Kentucky~9K0.92×
29Maine~2K0.91×
30New Hampshire~3K0.87×
31Louisiana~8K0.84×
32Tennessee~10K0.81×
33New Mexico~3K0.80×
34Missouri~9K0.79×
35Wisconsin~9K0.79×
36Minnesota~8K0.77×
37Arkansas~5K0.77×
38North Dakota~1K0.75×
39Ohio~20K0.73×
40Michigan~10K0.73×
41Alaska~1K0.72×
42South Dakota~1K0.71×
43Idaho~3K0.70×
44Montana~1K0.70×
45South Carolina~8K0.68×
46Hawaii~2K0.68×
47Oklahoma~6K0.67×
48Mississippi~4K0.66×
49Alabama~7K0.65×
50West Virginia~2K0.62×
Fig. 06

Affinity by region

Affinity by region — PSV Eindhoven, United States
0.62×1.00×2.01×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the PSV Eindhoven audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for PSV Eindhoven audience
#·InterestCategoryAffinity×
01Online shopping mallsShopping7.28×
02Gift shopHome & Garden4.50×
03First-time buyerShopping4.13×
04Beauty & FashionBeauty & Wellness4.10×
05Quinceañera (telenovela)Movies & TV4.09×
06Home Interior DesignHome & Garden4.07×
07Sex and the CityMovies & TV4.02×
08Online marketplaceInternet & Social Media4.02×
09Human behaviorKids & Family3.68×
10ChewyShopping3.65×
11Macy'sShopping3.50×
12Local newsNews3.46×
13MinnesotaTravel & Leisure3.42×
14Marketing communicationsBusiness & Career3.33×
15Health And BeautyBeauty & Wellness3.30×
16LandscapingHome & Garden3.18×
17Gavin NewsomPolitics & Society3.17×
18Talk radioMusic & Radio3.13×
19Home DesignHome & Garden3.10×
20Healthy habitsHealth2.81×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the PSV Eindhoven audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by PSV Eindhoven audience · What stands out
TraitClusterDeviationScore
Quality AwarenessPREMIUM1.40×
PatriotismCONSERVATISM1.32×
Healthy LifestyleBALANCE0.74×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by PSV Eindhoven audience · Rather not
TraitClusterDeviationScore
CreativityOPEN0.03×
Community OrientationOPEN0.03×
DIY MentalityTHRILL0.03×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does PSV Eindhoven have in United States?

PSV Eindhoven has an estimated audience of 727,094 people in United States, concentrated in California and Texas.

02

What is the gender split and age of PSV Eindhoven fans?

62.5% of PSV Eindhoven fans are female, 37.5% are male, with an average age of 28.9 years.

03

Which brands do PSV Eindhoven fans like most?

PSV Eindhoven fans show strongest brand affinity for Macy's (3.5×), Local news (3.46×), and First-time buyer (4.13×) over the country average.

04

Where do PSV Eindhoven fans live in United States?

PSV Eindhoven fans in United States are most concentrated in California (reach ~100K), Texas (reach ~90K), and Florida (reach ~80K). These three regions account for the largest share of the active audience.

05

What other brands do PSV Eindhoven fans also like?

Beyond PSV Eindhoven itself, the audience over-indexes on Local news (3.46×), First-time buyer (4.13×), Gift shop (4.5×), and Chewy (3.65×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

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See PSV Eindhoven audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for PSV Eindhoven. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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