Rascasse Audience Intelligence

PSV Eindhoven Audience in Germany

A data profile of the people who buy, follow and care about PSV Eindhoven in Germany — modelled from more than twelve digital signal sources. PSV Eindhoven has an estimated audience of 498,641 people in Germany.

#290among Soccer in Germany#169among Team in Germany#923in Sports

The average PSV Eindhoven fan in Germany is 32.7 years old, more male, and lives primarily in Nordrhein-Westfalen.

The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg.

Top brand affinities include Netherlands national football team, Noa Lang, FC Bayern Munich, with strongest over-indexing on Netherlands national football team (22.7× the country average).

Demographically, the PSV Eindhoven audience skews more male with an average age of 32.7, and over-indexes on personality traits such as Tradition, Luxury Orientation.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

The typical PSV Eindhoven fan in Germany is more male, around 32.7 years old, with strong Tradition tendencies and a notable affinity for Netherlands national football team.

Category: Sports · Type: Team · Subtype: Soccer

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the PSV Eindhoven profile in Germany.

Audience size
499K
in Germany
Gender
25.4%♀
74.6% male
Age
32.7
average years
Country rank
#11776
Team in Germany
Fig. 01

Search interest · 12-month trend

-43%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of PSV Eindhoven fans

25.4% are female, 74.6% are male, average age 32.7.

Fig. 02

Gender split

25.4%
Female
74.6%
Male
Demographic split for PSV Eindhoven audience in Germany
MetricValue
Female25.4%
Male74.6%
Average age32.7
Estimated audience size498,641
Fig. 03

Age distribution

Ø 32.7
average years
Age distribution of the PSV Eindhoven audience in Germany
Age bracketShare%
16-1938%
20-2921%
30-3916%
40-4916%
50+9%
Fig. 04

Worldwide distribution

2.0%

of the worldwide PSV Eindhoven audience comes from Germany.

Worldwide audience distribution share by country for PSV Eindhoven
CountryShare
Netherlands33.7%
Brazil4.6%
United States2.9%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the Germany average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the PSV Eindhoven audience in Germany is strongest.

Fig. 05

Top regions by affinity

PSV Eindhoven fans by region: top regions in Germany
#RegionReachAffinity×
01Nordrhein-Westfalen~200K1.85×
02Rheinland-Pfalz~40K1.49×
03Schleswig-Holstein~20K1.33×
04Niedersachsen~60K1.17×
05Hessen~40K1.08×
06Berlin~20K1.05×
07Bayern~80K1.04×
08Baden-Württemberg~70K1.04×
09Bremen~4K1.00×
10Hamburg~10K0.91×
11Mecklenburg-Vorpommern~9K0.88×
12Saarland~5K0.86×
13Sachsen-Anhalt~10K0.74×
14Thüringen~9K0.69×
15Brandenburg~10K0.67×
16Sachsen~20K0.61×
Fig. 06

Affinity by region

Affinity by region — PSV Eindhoven, Germany
0.61×1.00×1.85×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the PSV Eindhoven audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for PSV Eindhoven audience
#·InterestCategoryAffinity×
01Netherlands national football teamSports22.70×
02Noa LangSports19.62×
03Ismael SaibariSports18.77×
04Xabi AlonsoSports6.35×
05Leon GoretzkaSports5.27×
06VfL BochumSports4.36×
07TransfermarktSports3.65×
08Borussia MönchengladbachSports3.53×
09Hannover 96Sports3.52×
10VfB StuttgartSports3.30×
11Hamburger SVSports3.14×
12Manuel NeuerSports3.05×
13SV Werder BremenSports3.04×
14Sport BildSports2.95×
15FC Schalke 04Sports2.65×
16FC Bayern MunichSports2.15×
17SportschauSports2.13×
182. BundesligaSports2.05×
19Borussia DortmundSports1.80×
20BundesligaSports1.75×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the PSV Eindhoven audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by PSV Eindhoven audience · What stands out
TraitClusterDeviationScore
TraditionCONSERVATISM0.84×
Luxury OrientationPREMIUM0.83×
Price SensitivityPREMIUM0.80×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by PSV Eindhoven audience · Rather not
TraitClusterDeviationScore
IndividualismJOY0.39×
Risk AppetiteTHRILL0.43×
MindfulnessBALANCE0.45×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does PSV Eindhoven have in Germany?

PSV Eindhoven has an estimated audience of 498,641 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.

02

What is the gender split and age of PSV Eindhoven fans?

25.4% of PSV Eindhoven fans are female, 74.6% are male, with an average age of 32.7 years.

03

Which brands do PSV Eindhoven fans like most?

PSV Eindhoven fans show strongest brand affinity for Netherlands national football team (22.7×), Noa Lang (19.62×), and FC Bayern Munich (2.15×) over the country average.

04

Where do PSV Eindhoven fans live in Germany?

PSV Eindhoven fans in Germany are most concentrated in Nordrhein-Westfalen (reach ~200K), Bayern (reach ~80K), and Baden-Württemberg (reach ~70K). These three regions account for the largest share of the active audience.

05

What other brands do PSV Eindhoven fans also like?

Beyond PSV Eindhoven itself, the audience over-indexes on Noa Lang (19.62×), FC Bayern Munich (2.15×), Transfermarkt (3.65×), and SV Werder Bremen (3.04×) compared to the Germany average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Soccer audiences in Germany

See PSV Eindhoven audiences in other countries

How to read this data

Audience size is the estimated number of people in Germany who actively search for PSV Eindhoven. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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