Noa Lang Audience in Germany
Noa Lang has an estimated audience of 425,491 people in Germany. 31.0% are female, 69.0% are male, average age 34.7. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: Borussia Dortmund, Club Brugge KV, VfB Stuttgart, PSV Eindhoven, Thierry Henry.
The average Noa Lang fan in Germany is 34.7 years old, more male, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include Borussia Dortmund, Club Brugge KV, VfB Stuttgart, with strongest over-indexing on Borussia Dortmund (4.68× the country average). Demographically, the Noa Lang audience skews more male with an average age of 34.7, and over-indexes on personality traits such as LGBTQ+ Identity, Luxury Orientation. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Sports · Type: Person · Subtype: Soccer
Demographics of Noa Lang fans
| Metric | Value |
|---|---|
| Female | 31.0% |
| Male | 69.0% |
| Average age | 34.7 |
| Estimated audience size | 425,491 |
Audience persona
The typical Noa Lang fan in Germany is more male, around 34.7 years old, with strong LGBTQ+ Identity tendencies and a notable affinity for Borussia Dortmund.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 153,892 | 1.65× |
| Bayern | 72,716 | 1.06× |
| Baden-Württemberg | 71,767 | 1.24× |
| Niedersachsen | 50,705 | 1.23× |
| Hessen | 44,713 | 1.38× |
| Rheinland-Pfalz | 24,198 | 1.14× |
| Berlin | 22,351 | 1.17× |
| Sachsen | 16,429 | 0.79× |
| Schleswig-Holstein | 12,546 | 0.82× |
| Hamburg | 11,252 | 1.17× |
| Brandenburg | 10,407 | 0.79× |
| Sachsen-Anhalt | 7,372 | 0.67× |
| Thüringen | 7,357 | 0.68× |
| Saarland | 4,264 | 0.82× |
| Bremen | 3,893 | 1.07× |
| Mecklenburg-Vorpommern | 2,693 | 0.33× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Borussia Dortmund | 4.68× | Sports |
| Club Brugge KV | 71.3× | Sports |
| VfB Stuttgart | 7.12× | Sports |
| PSV Eindhoven | 33.71× | Sports |
| Thierry Henry | 52.97× | Sports |
| Voetbalprimeur | 69.15× | Sports |
| RB Leipzig | 8.55× | Sports |
| Belgium national football team | 24.97× | Sports |
| FC Bayern Munich | 3.59× | Sports |
| VfL Bochum | 8.87× | Sports |
| Eintracht Frankfurt | 4.53× | Sports |
| Bayer 04 Leverkusen | 8.3× | Sports |
| Arminia Bielefeld | 8.51× | Sports |
| Ligue 1 | 8.72× | Sports |
| Hertha BSC | 6.45× | Sports |
| 1. FC Union Berlin | 9.75× | Sports |
| RMC Sport | 49.38× | Sports |
| SC Freiburg | 7.12× | Sports |
| SpVgg Greuther Fürth | 13.44× | Sports |
| MSV Duisburg | 8.46× | Sports |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| LGBTQ+ Identity | OPEN | 1.61 |
| Luxury Orientation | PREMIUM | 1.36 |
| Convenience Orientation | PREMIUM | 1.32 |
| Spirituality | BALANCE | 1.24 |
| Risk Appetite | THRILL | 1.23 |
| Early Adopter Mentality | POWER | 1.21 |
Worldwide distribution
| Country | Share |
|---|---|
| Italy | 13.5% |
| Netherlands | 13.5% |
| Germany | 5.9% |
See Noa Lang audiences in other countries
More Soccer audiences in Germany
- FC Bayern Munich (33,449,372)
- Borussia Dortmund (28,454,755)
- Bundesliga (21,985,904)
- FIFA World Cup (19,622,305)
- UEFA Champions League (18,624,368)
Frequently asked questions
How many fans does Noa Lang have in Germany?
Noa Lang has an estimated audience of 425,491 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
What is the gender split and age of Noa Lang fans?
31.0% of Noa Lang fans are female, 69.0% are male, with an average age of 34.7 years.
Which brands do Noa Lang fans like most?
Noa Lang fans show strongest brand affinity for Borussia Dortmund (4.68×), Club Brugge KV (71.3×), and VfB Stuttgart (7.12×) over the country average.
Where do Noa Lang fans live in Germany?
Noa Lang fans in Germany are most concentrated in Nordrhein-Westfalen (reach 153,892), Bayern (reach 72,716), and Baden-Württemberg (reach 71,767). These three regions account for the largest share of the active audience.
What other brands do Noa Lang fans also like?
Beyond Noa Lang itself, the audience over-indexes on Club Brugge KV (71.3×), VfB Stuttgart (7.12×), PSV Eindhoven (33.71×), and Thierry Henry (52.97×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Noa Lang. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.