Castaways (casino) Audience in United States

Castaways (casino) logo

Castaways (casino) has an estimated audience of 355,490 people in United States. 57.6% are female, 42.4% are male, average age 42.0. Top regions: California, Florida, Texas. Top brand affinities: Home equity, Cryptic crossword, Corona (band), Kwaito, Noodle (Gorillaz).

The average Castaways (casino) fan in United States is 42.0 years old, more female, and lives primarily in California. The audience is concentrated in California, Florida, Texas. Top brand affinities include Home equity, Cryptic crossword, Corona (band), with strongest over-indexing on Home equity (11.6× the country average). Demographically, the Castaways (casino) audience skews more female with an average age of 42.0, and over-indexes on personality traits such as Patriotism, Family Orientation. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Type: POI

Demographics of Castaways (casino) fans

Demographic split for Castaways (casino) audience in United States
MetricValue
Female57.6%
Male42.4%
Average age42.0
Estimated audience size355,490

Audience persona

The typical Castaways (casino) fan in United States is more female, around 42.0 years old, with strong Patriotism tendencies and a notable affinity for Home equity.

Top regions in United States

Top regions ranked by reach for Castaways (casino) in United States
RegionReachAffinity
California71,3641.83×
Florida33,6391.4×
Texas29,2580.96×
New York22,8911.15×
Illinois15,3671.3×
Ohio13,1711.2×
Georgia12,9521.18×
Michigan12,5621.35×
Pennsylvania12,1631.02×
New Jersey11,4681.27×
North Carolina10,6180.99×
Massachusetts7,6161.09×
Washington7,1981.01×
Virginia6,7210.78×
Wisconsin6,5071.22×
Tennessee6,4110.9×
Indiana6,2910.97×
Arizona6,2140.86×
Missouri5,9191.03×
Minnesota5,7891.14×
Colorado5,1070.91×
Maryland5,0090.82×
Oregon4,6641.14×
South Carolina4,5170.84×
Alabama4,0830.82×
Mississippi3,9251.34×
Nevada3,8421.12×
Kentucky3,8200.86×
Louisiana3,7120.81×
Oklahoma3,3490.85×
Utah2,9140.92×
Connecticut2,8860.81×
Iowa2,6090.89×
Kansas2,6050.93×
Arkansas2,5110.86×
Hawaii2,2721.49×
New Hampshire1,8291.31×
Idaho1,7190.96×
Nebraska1,5020.84×
West Virginia1,4330.87×
New Mexico1,3570.76×
Maine1,2370.97×
Montana8530.87×
Rhode Island8470.75×
Delaware8020.82×
Washington, District of Columbia7600.71×
South Dakota6510.79×
North Dakota6390.88×
Alaska6380.84×
Vermont5200.83×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Castaways (casino) audience
BrandAffinityCategory
Home equity11.6×Home & Garden
Cryptic crossword50.03×Technology & Electronics
Corona (band)17.4×Music & Radio
Kwaito67.7×Music & Radio
Noodle (Gorillaz)6.65×Music & Radio
Nationality3.64×Politics & Society
Elsword20×Games
Stamp collecting5.61×Home & Garden
Jab Tak Hai Jaan35.76×Movies & TV
Zagreb15.62×Travel & Leisure
Keenan Allen4.71×Sports
Sutherland Shire37.16×Travel & Leisure
Home staging3.28×Home & Garden
Writers Guild of America19.2×Literature
Bank account1.52×Business & Career
Mothercare1.92×Kids & Family
Kenilworth20.29×Travel & Leisure
La rosa de Guadalupe6.42×Movies & TV
Wise Girl (film)64.71×Movies & TV
Ross County F.C.20×Sports

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Castaways (casino) audience
TraitClusterScore
PatriotismCONSERVATISM1.52
Family OrientationCONSERVATISM1.32
Community OrientationOPEN1.3
IndulgenceJOY1.28
ExtroversionTHRILL1.21
DIY MentalityTHRILL1.21

Worldwide distribution

Worldwide audience distribution share by country for Castaways (casino)
CountryShare
United States37.5%
Japan10.5%
United Kingdom4.4%

See Castaways (casino) audiences in other countries

More audiences in United States

Frequently asked questions

How many fans does Castaways (casino) have in United States?

Castaways (casino) has an estimated audience of 355,490 people in United States, concentrated in California and Florida.

What is the gender split and age of Castaways (casino) fans?

57.6% of Castaways (casino) fans are female, 42.4% are male, with an average age of 42.0 years.

Which brands do Castaways (casino) fans like most?

Castaways (casino) fans show strongest brand affinity for Home equity (11.6×), Cryptic crossword (50.03×), and Corona (band) (17.4×) over the country average.

Where do Castaways (casino) fans live in United States?

Castaways (casino) fans in United States are most concentrated in California (reach 71,364), Florida (reach 33,639), and Texas (reach 29,258). These three regions account for the largest share of the active audience.

What other brands do Castaways (casino) fans also like?

Beyond Castaways (casino) itself, the audience over-indexes on Cryptic crossword (50.03×), Corona (band) (17.4×), Kwaito (67.7×), and Noodle (Gorillaz) (6.65×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Castaways (casino). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.