Cherubs Audience in United States
Cherubs has an estimated audience of 945,089 people in United States. 80.1% are female, 19.9% are male, average age 32.0. Top brand affinities: Product design, Bank account, Historic site, Combat sport, Home equity.
Top brand affinities include Product design, Bank account, Historic site, with strongest over-indexing on Product design (6.53× the country average). Demographically, the Cherubs audience skews more female with an average age of 32.0, and over-indexes on personality traits such as Price Sensitivity, DIY Mentality.
Category: Music & Radio · Type: Person · Subtype: Rock
Demographics of Cherubs fans
| Metric | Value |
|---|---|
| Female | 80.1% |
| Male | 19.9% |
| Average age | 32.0 |
| Estimated audience size | 945,089 |
Audience persona
The typical Cherubs fan in United States is more female, around 32.0 years old, with strong Price Sensitivity tendencies and a notable affinity for Product design.
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Product design | 6.53× | Business & Career |
| Bank account | 5.66× | Business & Career |
| Historic site | 7.9× | Arts & Culture |
| Combat sport | 2.31× | Sports |
| Home equity | 2.14× | Home & Garden |
| Collectable | 1.67× | Kids & Family |
| E-box | 13.42× | Health |
| Staycation | 3.08× | Home & Garden |
| Rossmann | 20× | Shopping |
| Jonathan Livingston Seagull | 20× | Literature |
| Mothercare | 2.74× | Kids & Family |
| Regional styles of Mexican music | 1.93× | Music & Radio |
| Goop | 3.54× | Internet & Social Media |
| JDSU | 2.02× | Business & Career |
| Fairy godmother | 4.91× | Literature |
| Pro-Ject | 2.69× | Music & Radio |
| Hickok45 | 10.44× | Internet & Social Media |
| ABC15 Arizona | 17.73× | Movies & TV |
| OpenJDK | 12.07× | |
| Ipsos | 11.18× | Business & Career |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Price Sensitivity | PREMIUM | 2.11 |
| DIY Mentality | THRILL | 1.74 |
| Design Affinity | PREMIUM | 1.49 |
| Sustainability | BALANCE | 1.48 |
| Early Adopter Mentality | POWER | 1.45 |
| Luxury Orientation | PREMIUM | 1.45 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 50.8% |
| United Kingdom | 12.8% |
| Canada | 5.6% |
See Cherubs audiences in other countries
More Rock audiences in United States
- Thunder (band) (14,914,623)
- Journey (14,556,916)
- Angel (band) (13,030,600)
- Ozzy Osbourne (11,308,444)
- Lifetime (band) (10,352,100)
How to read this data
Audience size is the estimated number of people in United States who actively search for Cherubs. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.