Chester County, Pennsylvania Audience in United States
Chester County, Pennsylvania has an estimated audience of 790,758 people in United States. 62.3% are female, 37.7% are male, average age 45.8. Top brand affinities: Google Wallet, Sinaloa, CAC 40, Leverage (TV series), Enfamil.
Top brand affinities include Google Wallet, Sinaloa, CAC 40, with strongest over-indexing on Google Wallet (11.05× the country average). Demographically, the Chester County, Pennsylvania audience skews more female with an average age of 45.8, and over-indexes on personality traits such as Community Orientation, Career Orientation.
Category: Travel & Leisure · Type: POI
Demographics of Chester County, Pennsylvania fans
| Metric | Value |
|---|---|
| Female | 62.3% |
| Male | 37.7% |
| Average age | 45.8 |
| Estimated audience size | 790,758 |
Audience persona
The typical Chester County, Pennsylvania fan in United States is more female, around 45.8 years old, with strong Community Orientation tendencies and a notable affinity for Google Wallet.
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Google Wallet | 11.05× | Technology & Electronics |
| Sinaloa | 1.76× | Travel & Leisure |
| CAC 40 | 1.5× | Business & Career |
| Leverage (TV series) | 1.52× | Movies & TV |
| Enfamil | 1.53× | Kids & Family |
| Cacique | 2.16× | Food & Beverages |
| Al Ahly SC | 1.56× | Sports |
| Jonathan Davis | 1.77× | Music & Radio |
| Parma | 2.17× | Travel & Leisure |
| Príncipe | 2× | Travel & Leisure |
| Cachorros | 1.9× | Pets & Animals |
| Golden Gate | 4.72× | Games |
| Cacique | 1.61× | Food & Beverages |
| Chachapoyas, Peru | 1.63× | Travel & Leisure |
| John Key | 2.81× | Politics & Society |
| The Godfather Part II | 1.64× | Movies & TV |
| Islamism | 1.83× | Politics & Society |
| Indiana University School of Medicine | 1.58× | Business & Career |
| Assisi | 1.51× | Travel & Leisure |
| Lucca | 1.82× | Travel & Leisure |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Community Orientation | OPEN | 1.7 |
| Career Orientation | POWER | 1.56 |
| DIY Mentality | THRILL | 1.51 |
| Individualism | JOY | 1.36 |
| Convenience Orientation | PREMIUM | 1.36 |
| Tradition | CONSERVATISM | 1.33 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 99.7% |
| Germany | 0.3% |
| Italy | 0.1% |
See Chester County, Pennsylvania audiences in other countries
- Chester County, Pennsylvania — Germany
- Chester County, Pennsylvania — United Kingdom
- Chester County, Pennsylvania — France
- Chester County, Pennsylvania — Italy
- Chester County, Pennsylvania — Spain
- Chester County, Pennsylvania — Brazil
- Chester County, Pennsylvania — Japan
- Chester County, Pennsylvania — South Korea
- Chester County, Pennsylvania — India
More Travel & Leisure audiences in United States
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- North America (79,975,752)
- Florida (70,758,765)
How to read this data
Audience size is the estimated number of people in United States who actively search for Chester County, Pennsylvania. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.