Islamism Audience in United States

Islamism has an estimated audience of 313,547 people in United States. 43.0% are female, 57.0% are male, average age 37.5. Top regions: California, New York, Texas. Top brand affinities: Finnair, Capital One, Muslim holidays, Indeed.com, Google Maps.

The average Islamism fan in United States is 37.5 years old, more male, and lives primarily in California. The audience is concentrated in California, New York, Texas. Top brand affinities include Finnair, Capital One, Muslim holidays, with strongest over-indexing on Finnair (675× the country average). Demographically, the Islamism audience skews more male with an average age of 37.5, and over-indexes on personality traits such as Patriotism, Urban Lifestyle. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Politics & Society · Type: Topic

Demographics of Islamism fans

Demographic split for Islamism audience in United States
MetricValue
Female43.0%
Male57.0%
Average age37.5
Estimated audience size313,547

Audience persona

The typical Islamism fan in United States is more male, around 37.5 years old, with strong Patriotism tendencies and a notable affinity for Finnair.

Top regions in United States

Top regions ranked by reach for Islamism in United States
RegionReachAffinity
California44,6601.3×
New York30,9411.77×
Texas24,2340.9×
Florida19,3960.91×
Pennsylvania11,7251.11×
Illinois11,1941.07×
Virginia10,6561.4×
New Jersey9,7291.22×
Massachusetts8,7381.41×
Georgia8,4560.88×
North Carolina8,1380.86×
Michigan8,0130.98×
Ohio7,8840.82×
Washington7,5871.21×
Maryland6,6521.23×
Arizona5,4680.85×
Indiana5,1200.89×
Minnesota4,8781.09×
Tennessee4,7390.75×
Colorado4,6060.93×
Oregon4,3261.2×
Missouri4,2090.83×
Wisconsin3,9310.83×
Connecticut3,6341.16×
South Carolina3,6050.76×
Kentucky3,6040.92×
Louisiana3,1230.77×
Oklahoma2,8480.82×
Washington, District of Columbia2,6192.78×
Alabama2,5200.58×
Utah2,2770.81×
Kansas2,2020.89×
Nebraska2,0281.29×
Nevada1,9070.63×
Mississippi1,8730.73×
Iowa1,8080.7×
Arkansas1,4560.56×
West Virginia1,2890.88×
Idaho1,1900.76×
New Mexico1,1900.76×
Maine1,1791.05×
New Hampshire1,1150.9×
Rhode Island1,0251.03×
Hawaii9660.72×
Alaska7721.15×
Montana6730.77×
South Dakota6640.92×
Vermont6561.19×
North Dakota646
Wyoming6261.35×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Islamism audience
BrandAffinityCategory
Finnair675×Travel & Leisure
Capital One10×Business & Career
Muslim holidays35.38×Politics & Society
Indeed.com7.13×Business & Career
Google Maps6.68×Internet & Social Media
Albert Einstein23.11×Technology & Electronics
PubMed22.51×Internet & Social Media
Matthew McConaughey11.55×Movies & TV
Khan Academy10.32×Business & Career
Google News7.24×News
Clint Eastwood10.86×Movies & TV
Priyanka Chopra17.55×Movies & TV
AccuWeather7.64×Home & Garden
Lionel Richie19.15×Music & Radio
DeviantArt8.18×Internet & Social Media
Circle K8.05×Shopping
CarGurus6.62×Cars & Mobility
Barbra Streisand15.33×Music & Radio
Diane Keaton6.8×Movies & TV
Christopher Lloyd15.89×Movies & TV

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Islamism audience
TraitClusterScore
PatriotismCONSERVATISM2.41
Urban LifestyleOPEN1.59
SpiritualityBALANCE1.53
Need for SecurityCONSERVATISM1.51
Pet OwnershipJOY1.47
Family OrientationCONSERVATISM1.31

Worldwide distribution

Worldwide audience distribution share by country for Islamism
CountryShare
Turkey10.1%
Malaysia9.2%
Indonesia8.0%

See Islamism audiences in other countries

More Politics & Society audiences in United States

Frequently asked questions

How many fans does Islamism have in United States?

Islamism has an estimated audience of 313,547 people in United States, concentrated in California and New York.

What is the gender split and age of Islamism fans?

43.0% of Islamism fans are female, 57.0% are male, with an average age of 37.5 years.

Which brands do Islamism fans like most?

Islamism fans show strongest brand affinity for Finnair (675×), Capital One (10×), and Muslim holidays (35.38×) over the country average.

Where do Islamism fans live in United States?

Islamism fans in United States are most concentrated in California (reach 44,660), New York (reach 30,941), and Texas (reach 24,234). These three regions account for the largest share of the active audience.

What other brands do Islamism fans also like?

Beyond Islamism itself, the audience over-indexes on Capital One (10×), Muslim holidays (35.38×), Indeed.com (7.13×), and Google Maps (6.68×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Islamism. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.