Chet Baker Audience in United States

Chet Baker logo

Chet Baker has an estimated audience of 504,324 people in United States. 43.5% are female, 56.5% are male, average age 37.9. Top regions: California, New York, Texas. Top brand affinities: Israel, Google Home, Anderson Silva (kickboxer), jordy nelson, Governor of Michigan.

The average Chet Baker fan in United States is 37.9 years old, more male, and lives primarily in California. The audience is concentrated in California, New York, Texas. Top brand affinities include Israel, Google Home, Anderson Silva (kickboxer), with strongest over-indexing on Israel (5.33× the country average). Demographically, the Chet Baker audience skews more male with an average age of 37.9, and over-indexes on personality traits such as LGBTQ+ Identity, Patriotism. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Music & Radio · Type: Person · Subtype: Jazz

Demographics of Chet Baker fans

Demographic split for Chet Baker audience in United States
MetricValue
Female43.5%
Male56.5%
Average age37.9
Estimated audience size504,324

Audience persona

The typical Chet Baker fan in United States is more male, around 37.9 years old, with strong LGBTQ+ Identity tendencies and a notable affinity for Israel.

Top regions in United States

Top regions ranked by reach for Chet Baker in United States
RegionReachAffinity
California91,7931.66×
New York44,1161.57×
Texas43,548
Florida29,5360.87×
Illinois19,4961.16×
Pennsylvania17,3911.02×
New Jersey14,7931.15×
North Carolina14,7770.97×
Washington14,7211.46×
Georgia13,9790.9×
Massachusetts13,6751.38×
Ohio12,6860.82×
Virginia12,1750.99×
Michigan12,1450.92×
Arizona10,4501.01×
Oregon9,8471.7×
Tennessee9,5720.95×
Colorado9,3831.18×
Maryland9,2131.06×
Indiana8,3400.91×
Oklahoma7,7351.38×
Missouri7,6190.94×
Minnesota7,231
Wisconsin7,0340.93×
Connecticut6,1961.22×
South Carolina5,6350.74×
Louisiana5,6040.86×
Nevada5,2091.07×
Kentucky4,8880.77×
Alabama4,5750.65×
Utah4,3970.97×
Kansas3,4800.88×
Iowa3,1540.76×
Arkansas2,9680.71×
New Mexico2,6701.06×
Washington, District of Columbia2,4871.64×
Mississippi2,4110.58×
Maine2,3851.32×
Idaho2,1790.86×
Hawaii2,1190.98×
New Hampshire2,0501.03×
Nebraska1,9610.78×
Rhode Island1,8661.16×
West Virginia1,3650.58×
Vermont1,2901.46×
Montana1,1620.83×
Delaware1,0530.76×
Alaska7940.74×
South Dakota5740.49×
North Dakota5350.52×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Chet Baker audience
BrandAffinityCategory
Israel5.33×Travel & Leisure
Google Home13.57×Technology & Electronics
Anderson Silva (kickboxer)20.5×Sports
jordy nelson31.52×Sports
Governor of Michigan13.94×Politics & Society
Kendra Scott5.46×Fashion & Accessoires
Grinch6.93×Movies & TV
Hipster14.35×Politics & Society
Vocal harmony6.71×Music & Radio
Hibachi9.9×Food & Beverages
Goop6.32×Internet & Social Media
Wok7.45×Food & Beverages
Elsword17.87×Games
Lahaina, Hawaii19.3×Travel & Leisure
Homie15.25×Politics & Society
Historic site4.18×Arts & Culture
Personality5.81×Business & Career
Hog Hunting3.08×Sports
Vickie Guerrero12.39×Business & Career
Corona (band)4.7×Music & Radio

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Chet Baker audience
TraitClusterScore
LGBTQ+ IdentityOPEN1.54
PatriotismCONSERVATISM1.51
Risk AppetiteTHRILL1.48
TraditionCONSERVATISM1.45
Social Media UsageJOY1.42
SpiritualityBALANCE1.36

Worldwide distribution

Worldwide audience distribution share by country for Chet Baker
CountryShare
United States26.5%
Spain10.6%
Mexico8.9%

See Chet Baker audiences in other countries

More Jazz audiences in United States

Frequently asked questions

How many fans does Chet Baker have in United States?

Chet Baker has an estimated audience of 504,324 people in United States, concentrated in California and New York.

What is the gender split and age of Chet Baker fans?

43.5% of Chet Baker fans are female, 56.5% are male, with an average age of 37.9 years.

Which brands do Chet Baker fans like most?

Chet Baker fans show strongest brand affinity for Israel (5.33×), Google Home (13.57×), and Anderson Silva (kickboxer) (20.5×) over the country average.

Where do Chet Baker fans live in United States?

Chet Baker fans in United States are most concentrated in California (reach 91,793), New York (reach 44,116), and Texas (reach 43,548). These three regions account for the largest share of the active audience.

What other brands do Chet Baker fans also like?

Beyond Chet Baker itself, the audience over-indexes on Google Home (13.57×), Anderson Silva (kickboxer) (20.5×), jordy nelson (31.52×), and Governor of Michigan (13.94×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Chet Baker. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.