Rascasse Audience Intelligence

Chet Baker Audience in United States

A data profile of the people who buy, follow and care about Chet Baker in United States — modelled from more than twelve digital signal sources. Chet Baker has an estimated audience of 513,298 people in United States.

The average Chet Baker fan in United States is 37.9 years old, more male, and lives primarily in California.

The audience is concentrated in California, Texas, New York.

Top brand affinities include Snowmobile, Dizzy Gillespie, Bob Dylan, with strongest over-indexing on Snowmobile (488.92× the country average).

Demographically, the Chet Baker audience skews more male with an average age of 37.9, and over-indexes on personality traits such as Patriotism, Tradition.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Chet Baker fan in United States is more male, around 37.9 years old, with strong Patriotism tendencies and a notable affinity for Snowmobile.

Category: Music & Radio · Type: Person · Subtype: Jazz

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Chet Baker profile in United States.

Audience size
513K
in United States
Gender
43.5%
56.5% male
Age
37.9
average years
Country rank
#36093
Person in United States
Fig. 01

Search interest · 12-month trend

+10%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Chet Baker fans

43.5% are female, 56.5% are male, average age 37.9.

Fig. 02

Gender split

43.5%
Female
56.5%
Male
Demographic split for Chet Baker audience in United States
MetricValue
Female43.5%
Male56.5%
Average age37.9
Estimated audience size513,298
Fig. 03

Age distribution

Ø 37.9
average years
Age distribution of the Chet Baker audience in United States
Age bracketShare%
16-1923%
20-2919%
30-3921%
40-4920%
50+17%
Fig. 04

Worldwide distribution

26.6%

of the worldwide Chet Baker audience comes from United States.

Worldwide audience distribution share by country for Chet Baker
CountryShare
United States26.6%
Spain10.5%
Mexico8.9%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Chet Baker audience in United States is strongest.

Fig. 05

Top regions by affinity

Chet Baker fans by region: top regions in United States
#RegionReachAffinity×
01Oregon~9K1.64×
02California~90K1.56×
03Washington, District of Columbia~2K1.52×
04Vermont~1K1.50×
05New York~40K1.45×
06Washington~10K1.38×
07Massachusetts~10K1.36×
08Oklahoma~7K1.29×
09Maine~2K1.28×
10Connecticut~6K1.24×
11Rhode Island~2K1.19×
12Colorado~9K1.15×
13Illinois~20K1.12×
14New Jersey~10K1.08×
15New Mexico~3K1.05×
16Maryland~9K1.04×
17Minnesota~7K1.02×
18Nevada~5K1.02×
19New Hampshire~2K1.02×
20Arizona~10K1.00×
21Pennsylvania~20K0.99×
22Hawaii~2K0.99×
23Virginia~10K0.97×
24Missouri~8K0.97×
25Utah~4K0.96×
26Texas~40K0.95×
27North Carolina~10K0.93×
28Tennessee~9K0.93×
29Wisconsin~7K0.93×
30Montana~1K0.93×
31Kansas~4K0.92×
32Michigan~10K0.91×
33Alaska<1K0.90×
34Louisiana~6K0.89×
35Georgia~10K0.88×
36Indiana~8K0.88×
37Idaho~2K0.88×
38Delaware~1K0.86×
39Florida~30K0.85×
40Nebraska~2K0.85×
41Ohio~10K0.83×
42Kentucky~5K0.81×
43Iowa~3K0.81×
44Arkansas~3K0.81×
45North Dakota<1K0.80×
46South Carolina~6K0.77×
47South Dakota<1K0.77×
48West Virginia~2K0.75×
49Alabama~5K0.72×
50Mississippi~3K0.71×
Fig. 06

Affinity by region

Affinity by region — Chet Baker, United States
0.71×1.00×1.64×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Chet Baker audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Chet Baker audience
#·InterestCategoryAffinity×
01SnowmobileCars & Mobility488.92×
02Dizzy GillespieMusic & Radio80.50×
03John ColtraneMusic & Radio29.27×
04Ray CharlesMusic & Radio19.58×
05Ella FitzgeraldMusic & Radio19.23×
06Otis ReddingMusic & Radio19.23×
07Bob DylanMusic & Radio14.30×
08Phil CollinsMusic & Radio13.64×
09Mission: ImpossibleMovies & TV12.27×
10Contemporary classical musicMusic & Radio12.22×
11Benny BlancoMusic & Radio10.00×
12Bruce SpringsteenMusic & Radio9.57×
13Film scoreMusic & Radio9.36×
14Cillian MurphyMovies & TV8.68×
15Billy JoelMusic & Radio8.51×
16Liga MXSports7.27×
17WhatsAppInternet & Social Media4.77×
18Apple TVMovies & TV4.75×
19Google MapsInternet & Social Media2.43×
20CNNMovies & TV2.17×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Chet Baker audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

What stands out
The strongest tendencies
Top personality traits over-indexed by Chet Baker audience · What stands out
TraitClusterDeviationScore
PatriotismCONSERVATISM2.46×
TraditionCONSERVATISM2.33×
SpiritualityBALANCE2.26×
1.00× baseline
Rather not
The weakest tendencies
Top personality traits over-indexed by Chet Baker audience · Rather not
TraitClusterDeviationScore
DIY MentalityTHRILL0.68×
Luxury OrientationPREMIUM0.74×
Pet OwnershipJOY0.82×
1.00× baseline
Section 06

Frequently asked questions

01

How many fans does Chet Baker have in United States?

Chet Baker has an estimated audience of 513,298 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Chet Baker fans?

43.5% of Chet Baker fans are female, 56.5% are male, with an average age of 37.9 years.

03

Which brands do Chet Baker fans like most?

Chet Baker fans show strongest brand affinity for Snowmobile (488.92×), Dizzy Gillespie (80.5×), and Bob Dylan (14.3×) over the country average.

04

Where do Chet Baker fans live in United States?

Chet Baker fans in United States are most concentrated in California (reach ~90K), Texas (reach ~40K), and New York (reach ~40K). These three regions account for the largest share of the active audience.

05

What other brands do Chet Baker fans also like?

Beyond Chet Baker itself, the audience over-indexes on Dizzy Gillespie (80.5×), Bob Dylan (14.3×), Phil Collins (13.64×), and Ray Charles (19.58×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

How to read this data

Audience size is the estimated number of people in United States who actively search for Chet Baker. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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