A data profile of the people who buy, follow and care about Chingy in United States — modelled from more than twelve digital signal sources. Chingy has an estimated audience of 369,587 people in United States.
The average Chingy fan in United States is 36.1 years old, more female, and lives primarily in California.
The audience is concentrated in California, Texas, Florida.
Top brand affinities include Tim Duncan, Alan Turing, Vanilla Ice, with strongest over-indexing on Tim Duncan (184.36× the country average).
Demographically, the Chingy audience skews more female with an average age of 36.1, and over-indexes on personality traits such as Urban Lifestyle, Convenience Orientation.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
The typical Chingy fan in United States is more female, around 36.1 years old, with strong Urban Lifestyle tendencies and a notable affinity for Tim Duncan.
The key figures that characterise the Chingy profile in United States.
55.3% are female, 44.7% are male, average age 36.1.
| Metric | Value |
|---|---|
| Female | 55.3% |
| Male | 44.7% |
| Average age | 36.1 |
| Estimated audience size | 369,587 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 16% | |
| 20-29 | 31% | |
| 30-39 | 27% | |
| 40-49 | 17% | |
| 50+ | 8% |
of the worldwide Chingy audience comes from United States.
| Country | Share |
|---|---|
| United States | 77.1% |
| Canada | 4.0% |
| United Kingdom | 3.7% |
Where the Chingy audience in United States is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Missouri | ~10K | 2.33× | |
| 02 | Mississippi | ~5K | 1.65× | |
| 03 | Georgia | ~20K | 1.59× | |
| 04 | Louisiana | ~7K | 1.49× | |
| 05 | Washington, District of Columbia | ~2K | 1.42× | |
| 06 | Maryland | ~9K | 1.41× | |
| 07 | Alabama | ~7K | 1.40× | |
| 08 | North Carolina | ~10K | 1.26× | |
| 09 | Nevada | ~4K | 1.24× | |
| 10 | South Carolina | ~7K | 1.23× | |
| 11 | Tennessee | ~9K | 1.22× | |
| 12 | Illinois | ~10K | 1.21× | |
| 13 | Arkansas | ~4K | 1.18× | |
| 14 | Oklahoma | ~5K | 1.16× | |
| 15 | Iowa | ~3K | 1.16× | |
| 16 | Kentucky | ~5K | 1.10× | |
| 17 | Virginia | ~10K | 1.09× | |
| 18 | Ohio | ~10K | 1.07× | |
| 19 | Texas | ~30K | 1.06× | |
| 20 | Alaska | <1K | 1.06× | |
| 21 | Michigan | ~10K | 1.05× | |
| 22 | Indiana | ~7K | 1.04× | |
| 23 | Delaware | ~1K | 1.03× | |
| 24 | California | ~40K | 1.02× | |
| 25 | New York | ~20K | 1.00× | |
| 26 | Arizona | ~7K | 0.97× | |
| 27 | Florida | ~20K | 0.93× | |
| 28 | South Dakota | <1K | 0.93× | |
| 29 | Montana | <1K | 0.92× | |
| 30 | Oregon | ~4K | 0.91× | |
| 31 | Kansas | ~3K | 0.90× | |
| 32 | Connecticut | ~3K | 0.89× | |
| 33 | Pennsylvania | ~10K | 0.88× | |
| 34 | New Jersey | ~8K | 0.88× | |
| 35 | Washington | ~6K | 0.87× | |
| 36 | Rhode Island | ~1K | 0.87× | |
| 37 | New Mexico | ~2K | 0.86× | |
| 38 | West Virginia | ~1K | 0.85× | |
| 39 | North Dakota | <1K | 0.83× | |
| 40 | Massachusetts | ~6K | 0.81× | |
| 41 | Nebraska | ~1K | 0.81× | |
| 42 | Colorado | ~5K | 0.80× | |
| 43 | Hawaii | ~1K | 0.79× | |
| 44 | Vermont | <1K | 0.79× | |
| 45 | Minnesota | ~4K | 0.78× | |
| 46 | Wisconsin | ~4K | 0.74× | |
| 47 | Idaho | ~1K | 0.74× | |
| 48 | Maine | <1K | 0.71× | |
| 49 | New Hampshire | <1K | 0.70× | |
| 50 | Utah | ~2K | 0.59× |
The strongest cross-interests of the Chingy audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Tim Duncan | Sports | 184.36× | ||
| 02 | Alan Turing | Politics & Society | 160.06× | ||
| 03 | Vanilla Ice | Music & Radio | 99.60× | ||
| 04 | Ja Rule | Music & Radio | 85.11× | ||
| 05 | Christina Milian | Music & Radio | 59.66× | ||
| 06 | Jaden Smith | Movies & TV | 44.18× | ||
| 07 | Will.i.am | Music & Radio | 39.56× | ||
| 08 | Marques Houston | Music & Radio | 39.12× | ||
| 09 | Nelly | Music & Radio | 34.31× | ||
| 10 | Wayne Gretzky | Sports | 31.28× | ||
| 11 | Missy Elliott | Music & Radio | 29.84× | ||
| 12 | Ray J | Music & Radio | 29.17× | ||
| 13 | Lil Peep | Music & Radio | 28.62× | ||
| 14 | Method Man | Music & Radio | 24.83× | ||
| 15 | LL Cool J | Music & Radio | 23.27× | ||
| 16 | Eazy-E | Music & Radio | 23.20× | ||
| 17 | Anna Faris | Movies & TV | 20.00× | ||
| 18 | Olivia Munn | Movies & TV | 20.00× | ||
| 19 | Patricia Arquette | Movies & TV | 20.00× | ||
| 20 | Zoom! | Business & Career | 8.53× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Urban Lifestyle | OPEN | 1.68× | |
| Convenience Orientation | PREMIUM | 1.51× | |
| Price Sensitivity | PREMIUM | 1.36× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| DIY Mentality | THRILL | 0.48× | |
| Design Affinity | PREMIUM | 0.68× | |
| Pet Ownership | JOY | 0.76× |
Chingy has an estimated audience of 369,587 people in United States, concentrated in California and Texas.
55.3% of Chingy fans are female, 44.7% are male, with an average age of 36.1 years.
Chingy fans show strongest brand affinity for Tim Duncan (184.36×), Alan Turing (160.06×), and Vanilla Ice (99.6×) over the country average.
Chingy fans in United States are most concentrated in California (reach ~40K), Texas (reach ~30K), and Florida (reach ~20K). These three regions account for the largest share of the active audience.
Beyond Chingy itself, the audience over-indexes on Alan Turing (160.06×), Vanilla Ice (99.6×), Jaden Smith (44.18×), and Ja Rule (85.11×) compared to the United States average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in United States who actively search for Chingy. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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