Chingy Audience in United States

Chingy logo

Chingy has an estimated audience of 360,642 people in United States. 55.3% are female, 44.7% are male, average age 36.1. Top regions: California, Texas, Florida. Top brand affinities: Home equity, Wikia, No Escape (1994 film), Home construction, Progressive rock.

The average Chingy fan in United States is 36.1 years old, more female, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Home equity, Wikia, No Escape (1994 film), with strongest over-indexing on Home equity (5.14× the country average). Demographically, the Chingy audience skews more female with an average age of 36.1, and over-indexes on personality traits such as Urban Lifestyle, Extroversion. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Music & Radio · Type: Person · Subtype: Hip hop

Demographics of Chingy fans

Demographic split for Chingy audience in United States
MetricValue
Female55.3%
Male44.7%
Average age36.1
Estimated audience size360,642

Audience persona

The typical Chingy fan in United States is more female, around 36.1 years old, with strong Urban Lifestyle tendencies and a notable affinity for Home equity.

Top regions in United States

Top regions ranked by reach for Chingy in United States
RegionReachAffinity
California43,9421.11×
Texas34,5171.11×
Florida22,8160.93×
New York21,3061.06×
Georgia17,6491.59×
Illinois15,6121.3×
Missouri14,7472.54×
North Carolina13,0361.2×
Ohio12,1111.09×
Pennsylvania11,3370.93×
Michigan9,8021.04×
Virginia9,2621.05×
Tennessee8,9711.24×
Maryland8,8111.42×
New Jersey8,5580.93×
Arizona7,6991.05×
Louisiana7,0621.52×
Alabama6,9071.37×
Indiana6,8771.04×
Washington6,7310.93×
South Carolina6,3861.18×
Massachusetts5,6760.8×
Kentucky5,5981.24×
Oklahoma5,2341.31×
Colorado4,5320.8×
Mississippi4,3871.48×
Nevada4,3331.24×
Minnesota4,1750.81×
Wisconsin3,9040.72×
Iowa3,8851.31×
Arkansas3,2781.1×
Oregon3,0530.74×
Connecticut3,0340.84×
Kansas2,4450.86×
Washington, District of Columbia1,6921.56×
Utah1,6000.5×
New Mexico1,4490.8×
Nebraska1,2870.71×
West Virginia1,2740.76×
Hawaii1,0550.68×
Montana1,002
Delaware9860.99×
Idaho9000.5×
Rhode Island8720.76×
South Dakota8080.97×
New Hampshire6570.46×
Maine5990.46×
North Dakota4540.61×
Alaska4200.54×
Vermont2510.4×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Chingy audience
BrandAffinityCategory
Home equity5.14×Home & Garden
Wikia8.56×Internet & Social Media
No Escape (1994 film)17.92×Movies & TV
Home construction2.04×Home & Garden
Progressive rock2.7×Music & Radio
Elsword20×Games
Litter box2.07×Pets & Animals
Gomer Pyle, U.S.M.C.26.3×Movies & TV
Guy Fieri3.34×Movies & TV
Buying a House5.77×Home & Garden
Google Photos1.97×Technology & Electronics
JDSU2.27×Business & Career
Anderson Silva (kickboxer)7.63×Sports
Kenpō21.44×Sports
Nationality1.52×Politics & Society
On the Border Mexican Grill & Cantina4.84×Food & Beverages
Harlow8.21×Travel & Leisure
Alaskan Husky10.27×Pets & Animals
Pro-Ject2.62×Music & Radio
Solitaire Journey20×Games

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Chingy audience
TraitClusterScore
Urban LifestyleOPEN1.37
ExtroversionTHRILL1.36
LGBTQ+ IdentityOPEN1.23
Early Adopter MentalityPOWER1.17
Healthy LifestyleBALANCE1.11
Family OrientationCONSERVATISM1.11

Worldwide distribution

Worldwide audience distribution share by country for Chingy
CountryShare
United States76.2%
Canada5.0%
United Kingdom3.8%

See Chingy audiences in other countries

More Hip hop audiences in United States

Frequently asked questions

How many fans does Chingy have in United States?

Chingy has an estimated audience of 360,642 people in United States, concentrated in California and Texas.

What is the gender split and age of Chingy fans?

55.3% of Chingy fans are female, 44.7% are male, with an average age of 36.1 years.

Which brands do Chingy fans like most?

Chingy fans show strongest brand affinity for Home equity (5.14×), Wikia (8.56×), and No Escape (1994 film) (17.92×) over the country average.

Where do Chingy fans live in United States?

Chingy fans in United States are most concentrated in California (reach 43,942), Texas (reach 34,517), and Florida (reach 22,816). These three regions account for the largest share of the active audience.

What other brands do Chingy fans also like?

Beyond Chingy itself, the audience over-indexes on Wikia (8.56×), No Escape (1994 film) (17.92×), Home construction (2.04×), and Progressive rock (2.7×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Chingy. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.