Rascasse Audience Intelligence

Ray J Audience in United States

A data profile of the people who buy, follow and care about Ray J in United States — modelled from more than twelve digital signal sources. Ray J has an estimated audience of 2,451,806 people in United States.

The average Ray J fan in United States is 37.6 years old, more female, and lives primarily in California.

The audience is concentrated in California, Texas, Florida.

Top brand affinities include Pamela Anderson, Ultimaker, Paris Hilton, with strongest over-indexing on Pamela Anderson (32.92× the country average).

Demographically, the Ray J audience skews more female with an average age of 37.6, and over-indexes on personality traits such as Extroversion, Creativity.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Ray J fan in United States is more female, around 37.6 years old, with strong Extroversion tendencies and a notable affinity for Pamela Anderson.

Category: Music & Radio · Type: Person · Subtype: Singer-songwriter

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Ray J profile in United States.

Audience size
2.5M
in United States
Gender
74.7%
25.3% male
Age
37.6
average years
Country rank
#12083
Person in United States
Fig. 01

Search interest · 12-month trend

+104%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Ray J fans

74.7% are female, 25.3% are male, average age 37.6.

Fig. 02

Gender split

74.7%
Female
25.3%
Male
Demographic split for Ray J audience in United States
MetricValue
Female74.7%
Male25.3%
Average age37.6
Estimated audience size2,451,806
Fig. 03

Age distribution

Ø 37.6
average years
Age distribution of the Ray J audience in United States
Age bracketShare%
16-1925%
20-2921%
30-3918%
40-4918%
50+19%
Fig. 04

Worldwide distribution

65.9%

of the worldwide Ray J audience comes from United States.

Worldwide audience distribution share by country for Ray J
CountryShare
United States65.9%
United Kingdom4.3%
Canada3.8%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Ray J audience in United States is strongest.

Fig. 05

Top regions by affinity

Ray J fans by region: top regions in United States
#RegionReachAffinity×
01Mississippi~40K1.94×
02Minnesota~60K1.90×
03Georgia~100K1.88×
04Maryland~70K1.78×
05Louisiana~50K1.69×
06Alabama~50K1.46×
07South Carolina~50K1.37×
08Washington, District of Columbia~9K1.37×
09North Carolina~90K1.36×
10Nevada~30K1.36×
11Delaware~8K1.36×
12New York~200K1.27×
13Virginia~70K1.24×
14Michigan~70K1.20×
15New Jersey~70K1.18×
16Illinois~90K1.17×
17California~300K1.15×
18Texas~200K1.15×
19Tennessee~50K1.15×
20Florida~200K1.08×
21Pennsylvania~80K1.07×
22Ohio~70K1.07×
23Arkansas~20K1.06×
24Connecticut~20K1.04×
25Missouri~40K1.01×
26Indiana~40K0.96×
27Arizona~40K0.94×
28Rhode Island~6K0.92×
29Massachusetts~40K0.89×
30Kentucky~20K0.89×
31Oklahoma~20K0.88×
32Wisconsin~30K0.87×
33Hawaii~8K0.84×
34Kansas~10K0.80×
35New Mexico~9K0.77×
36Washington~30K0.76×
37West Virginia~7K0.72×
38Oregon~20K0.71×
39Colorado~20K0.70×
40North Dakota~3K0.70×
41Nebraska~8K0.68×
42Alaska~3K0.66×
43Iowa~10K0.62×
44Vermont~2K0.61×
45New Hampshire~5K0.60×
46South Dakota~3K0.60×
47Maine~5K0.59×
48Montana~3K0.54×
49Idaho~6K0.52×
50Utah~10K0.49×
Fig. 06

Affinity by region

Affinity by region — Ray J, United States
0.49×1.00×1.94×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Ray J audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Ray J audience
#·InterestCategoryAffinity×
01UltimakerTechnology & Electronics265.82×
02Chris WebberSports62.28×
03B2KMusic & Radio56.18×
04Lloyd (singer)Music & Radio52.70×
05Evelyn LozadaMovies & TV46.73×
06Paris HiltonFashion & Accessoires37.28×
07OmarionMovies & TV35.62×
08Pamela AndersonMovies & TV32.92×
09Remy MaMusic & Radio30.81×
10Tameka CottleMusic & Radio28.83×
11Michael VickSports27.16×
12Ja RuleMusic & Radio25.30×
13Bubblegum popMusic & Radio24.72×
14Bow Wow (rapper)Music & Radio21.52×
15Personal stylistFashion & Accessoires18.33×
16DiddyMusic & Radio17.44×
17Deion SandersSports13.95×
18Idris ElbaMovies & TV12.63×
19ScarfaceMusic & Radio11.22×
20Kim KardashianMovies & TV9.21×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Ray J audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

What stands out
The strongest tendencies
Top personality traits over-indexed by Ray J audience · What stands out
TraitClusterDeviationScore
ExtroversionTHRILL1.54×
CreativityOPEN1.50×
TraditionCONSERVATISM1.44×
1.00× baseline
Rather not
The weakest tendencies
Top personality traits over-indexed by Ray J audience · Rather not
TraitClusterDeviationScore
Pet OwnershipJOY1.02×
Healthy LifestyleBALANCE1.03×
TravellingTHRILL1.03×
1.00× baseline
Section 06

Frequently asked questions

01

How many fans does Ray J have in United States?

Ray J has an estimated audience of 2,451,806 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Ray J fans?

74.7% of Ray J fans are female, 25.3% are male, with an average age of 37.6 years.

03

Which brands do Ray J fans like most?

Ray J fans show strongest brand affinity for Pamela Anderson (32.92×), Ultimaker (265.82×), and Paris Hilton (37.28×) over the country average.

04

Where do Ray J fans live in United States?

Ray J fans in United States are most concentrated in California (reach ~300K), Texas (reach ~200K), and Florida (reach ~200K). These three regions account for the largest share of the active audience.

05

What other brands do Ray J fans also like?

Beyond Ray J itself, the audience over-indexes on Ultimaker (265.82×), Paris Hilton (37.28×), Diddy (17.44×), and Personal stylist (18.33×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

How to read this data

Audience size is the estimated number of people in United States who actively search for Ray J. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

Scale & coverage
500,000+ ready-to-use audiences across 170+ countries

From global mass-market brands to niche local segments — explore the full library and see which intelligence layers are included.

See pricing →