Ray J Audience in United States
Ray J has an estimated audience of 2,212,463 people in United States. 74.7% are female, 25.3% are male, average age 37.6. Top regions: California, Texas, New York. Top brand affinities: Pamela Anderson, Ultimaker, Diddy, Paris Hilton, Personal stylist.
The average Ray J fan in United States is 37.6 years old, more female, and lives primarily in California. The audience is concentrated in California, Texas, New York. Top brand affinities include Pamela Anderson, Ultimaker, Diddy, with strongest over-indexing on Pamela Anderson (32.92× the country average). Demographically, the Ray J audience skews more female with an average age of 37.6, and over-indexes on personality traits such as Extroversion, Urban Lifestyle. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
Category: Music & Radio · Type: Person · Subtype: Singer-songwriter
Demographics of Ray J fans
| Metric | Value |
|---|---|
| Female | 74.7% |
| Male | 25.3% |
| Average age | 37.6 |
| Estimated audience size | 2,212,463 |
Audience persona
The typical Ray J fan in United States is more female, around 37.6 years old, with strong Extroversion tendencies and a notable affinity for Pamela Anderson.
Top regions in United States
| Region | Reach | Affinity |
|---|---|---|
| California | 293,984 | 1.21× |
| Texas | 218,863 | 1.15× |
| New York | 164,741 | 1.33× |
| Florida | 162,188 | 1.08× |
| Georgia | 128,717 | 1.89× |
| Illinois | 88,939 | 1.21× |
| North Carolina | 87,677 | 1.32× |
| Pennsylvania | 77,033 | 1.03× |
| Minnesota | 75,543 | 2.38× |
| Ohio | 73,025 | 1.07× |
| Michigan | 71,157 | 1.23× |
| New Jersey | 68,177 | 1.21× |
| Maryland | 64,838 | 1.7× |
| Virginia | 64,284 | 1.19× |
| Tennessee | 52,187 | 1.18× |
| Louisiana | 48,149 | 1.69× |
| South Carolina | 44,106 | 1.33× |
| Alabama | 42,782 | 1.38× |
| Arizona | 40,160 | 0.89× |
| Massachusetts | 39,752 | 0.91× |
| Indiana | 38,176 | 0.94× |
| Missouri | 37,578 | 1.05× |
| Washington | 36,989 | 0.83× |
| Mississippi | 33,039 | 1.81× |
| Wisconsin | 29,268 | 0.88× |
| Nevada | 27,963 | 1.31× |
| Colorado | 25,951 | 0.74× |
| Connecticut | 22,737 | 1.02× |
| Kentucky | 22,286 | 0.8× |
| Oklahoma | 21,742 | 0.88× |
| Oregon | 19,492 | 0.77× |
| Arkansas | 19,146 | 1.05× |
| Kansas | 14,015 | 0.8× |
| Iowa | 11,285 | 0.62× |
| Utah | 10,033 | 0.51× |
| Washington, District of Columbia | 9,850 | 1.48× |
| New Mexico | 7,865 | 0.71× |
| Hawaii | 7,529 | 0.79× |
| Delaware | 7,288 | 1.19× |
| Nebraska | 6,977 | 0.63× |
| West Virginia | 5,961 | 0.58× |
| Rhode Island | 5,803 | 0.82× |
| Idaho | 5,484 | 0.49× |
| New Hampshire | 4,725 | 0.54× |
| Maine | 4,363 | 0.55× |
| Montana | 2,553 | 0.42× |
| North Dakota | 2,492 | 0.55× |
| South Dakota | 2,346 | 0.46× |
| Alaska | 2,343 | 0.5× |
| Vermont | 1,997 | 0.51× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Pamela Anderson | 32.92× | Movies & TV |
| Ultimaker | 265.82× | Technology & Electronics |
| Diddy | 17.44× | Music & Radio |
| Paris Hilton | 37.28× | Fashion & Accessoires |
| Personal stylist | 18.33× | Fashion & Accessoires |
| Lloyd (singer) | 52.7× | Music & Radio |
| Chris Webber | 62.28× | Sports |
| Deion Sanders | 13.95× | Sports |
| B2K | 56.18× | Music & Radio |
| Remy Ma | 30.81× | Music & Radio |
| Bubblegum pop | 24.72× | Music & Radio |
| Kim Kardashian | 9.21× | Movies & TV |
| Evelyn Lozada | 46.73× | Movies & TV |
| Michael Vick | 27.16× | Sports |
| Omarion | 35.62× | Movies & TV |
| Bow Wow (rapper) | 21.52× | Music & Radio |
| Ja Rule | 25.3× | Music & Radio |
| Idris Elba | 12.63× | Movies & TV |
| Teyana Taylor | 8.47× | Movies & TV |
| Ashanti (singer) | 17.57× | Music & Radio |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Extroversion | THRILL | 1.51 |
| Urban Lifestyle | OPEN | 1.17 |
| Family Orientation | CONSERVATISM | 1.16 |
| Convenience Orientation | PREMIUM | 1.13 |
| Healthy Lifestyle | BALANCE | 1.11 |
| Career Orientation | POWER | 1.08 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 65.2% |
| United Kingdom | 4.3% |
| Canada | 3.7% |
See Ray J audiences in other countries
More Singer-songwriter audiences in United States
- GloRilla (18,197,217)
- Billie Eilish (15,190,647)
- Rocket (14,103,157)
- Jessie Murph (13,515,389)
- Tate McRae (13,487,196)
Frequently asked questions
How many fans does Ray J have in United States?
Ray J has an estimated audience of 2,212,463 people in United States, concentrated in California and Texas.
What is the gender split and age of Ray J fans?
74.7% of Ray J fans are female, 25.3% are male, with an average age of 37.6 years.
Which brands do Ray J fans like most?
Ray J fans show strongest brand affinity for Pamela Anderson (32.92×), Ultimaker (265.82×), and Diddy (17.44×) over the country average.
Where do Ray J fans live in United States?
Ray J fans in United States are most concentrated in California (reach 293,984), Texas (reach 218,863), and New York (reach 164,741). These three regions account for the largest share of the active audience.
What other brands do Ray J fans also like?
Beyond Ray J itself, the audience over-indexes on Ultimaker (265.82×), Diddy (17.44×), Paris Hilton (37.28×), and Personal stylist (18.33×) compared to the United States average.
How to read this data
Audience size is the estimated number of people in United States who actively search for Ray J. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.