Rascasse Audience Intelligence

Cinépolis Target Market in United States

A data profile of the people who buy, follow and care about Cinépolis in United States — modelled from more than twelve digital signal sources. Cinépolis has an estimated audience of 725,128 people in United States.

#5among Movie theater in United States#3012among Brand in United States#5434in Movies & TV

The average Cinépolis fan in United States is 37.2 years old, balanced, and lives primarily in California.

The audience is concentrated in California, Texas, Florida.

Top brand affinities include Albania, Mary Elizabeth Winstead, Fox Theatre (Atlanta), with strongest over-indexing on Albania (68.47× the country average).

Demographically, the Cinépolis audience skews balanced with an average age of 37.2, and over-indexes on personality traits such as Tradition, Social Media Usage.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Cinépolis fan in United States is balanced, around 37.2 years old, with strong Tradition tendencies and a notable affinity for Albania.

Category: Movies & TV · Type: Brand · Subtype: Movie theater

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Cinépolis profile in United States.

Audience size
725K
in United States
Gender
48.1%♀
51.9% male
Age
37.2
average years
Country rank
#29264
Brand in United States
Fig. 01

Search interest · 12-month trend

-11%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Customer demographics of Cinépolis

48.1% are female, 51.9% are male, average age 37.2.

Fig. 02

Gender split

48.1%
Female
51.9%
Male
Demographic split for Cinépolis audience in United States
MetricValue
Female48.1%
Male51.9%
Average age37.2
Estimated audience size725,128
Fig. 03

Age distribution

Ø 37.2
average years
Age distribution of the Cinépolis audience in United States
Age bracketShare%
16-1925%
20-2921%
30-3919%
40-4917%
50+18%
Fig. 04

Worldwide distribution

4.7%

of the worldwide Cinépolis audience comes from United States.

Worldwide audience distribution share by country for Cinépolis
CountryShare
Chile31.0%
Mexico24.0%
Guatemala7.4%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Cinépolis audience in United States is strongest.

Fig. 05

Top regions by affinity

Cinépolis customers by region in United States
#RegionReachAffinity×
01California~500K9.65×
02Texas~400K6.85×
03Florida~300K5.20×
04Connecticut~40K4.83×
05Maryland~40K3.14×
06Arizona~30K2.02×
07New Jersey~30K1.84×
08Washington, District of Columbia~4K1.65×
09Ohio~40K1.57×
10New Mexico~4K1.22×
11Wyoming<1K0.83×
12Nevada~5K0.76×
13Alaska~1K0.68×
14New York~30K0.63×
15North Dakota<1K0.63×
16Kansas~3K0.61×
17South Dakota~1K0.60×
18Montana~1K0.58×
19Oregon~5K0.55×
20Illinois~10K0.54×
21Maine~1K0.53×
22Rhode Island~1K0.53×
23West Virginia~2K0.52×
24Delaware~1K0.52×
25Idaho~2K0.50×
26New Hampshire~1K0.50×
27Virginia~9K0.49×
28Hawaii~2K0.49×
29Georgia~10K0.48×
30Mississippi~3K0.47×
31Washington~7K0.46×
32Colorado~5K0.46×
33Arkansas~3K0.45×
34Nebraska~2K0.44×
35Oklahoma~3K0.42×
36Utah~3K0.42×
37Iowa~2K0.40×
38Kentucky~4K0.39×
39Louisiana~4K0.38×
40Tennessee~5K0.37×
41Alabama~4K0.37×
42Massachusetts~5K0.35×
43South Carolina~4K0.35×
44Indiana~5K0.34×
45Michigan~6K0.33×
46North Carolina~7K0.32×
47Missouri~4K0.31×
48Wisconsin~3K0.31×
49Minnesota~3K0.31×
50Pennsylvania~7K0.30×
Fig. 06

Affinity by region

Affinity by region — Cinépolis, United States
0.30×1.00×9.65×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Cinépolis audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Cinépolis audience
#·InterestCategoryAffinity×
01AlbaniaTravel & Leisure68.47×
02Mary Elizabeth WinsteadMovies & TV46.17×
03Candice PattonMovies & TV45.20×
04Royal Court TheatreArts & Culture34.48×
05The A-Team (film)Movies & TV27.54×
06Brandon RouthMovies & TV21.93×
07Milk and Honey (musical)Music & Radio21.70×
08Fox Theatre (Atlanta)Travel & Leisure19.68×
09Patrick Wilson (American actor)Movies & TV19.27×
10Jesse EisenbergMovies & TV18.00×
11Mrs. DoubtfireMovies & TV17.57×
12Beethoven (film)Movies & TV16.45×
13Gerard ButlerMovies & TV15.32×
14BoAMusic & Radio13.98×
15Emilia ClarkeMovies & TV13.05×
16Scary Movie (film series)Movies & TV10.16×
17Alexandra DaddarioMovies & TV7.40×
18Bad BunnyMusic & Radio4.28×
19Natural selectionPolitics & Society4.26×
20Evolutionary psychologyHealth3.51×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Cinépolis audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Cinépolis audience · What stands out
TraitClusterDeviationScore
TraditionCONSERVATISM1.43×
Social Media UsageJOY1.29×
ExtroversionTHRILL1.18×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Cinépolis audience · Rather not
TraitClusterDeviationScore
Quality AwarenessPREMIUM0.89×
Luxury OrientationPREMIUM0.91×
Design AffinityPREMIUM0.91×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

Who is Cinépolis's target market in United States?

Cinépolis's target market in United States covers an estimated 725,128 people, concentrated in California and Texas.

02

What is the gender split and age of Cinépolis customers?

48.1% of the Cinépolis audience are female, 51.9% are male, with an average age of 37.2 years.

03

Which brands do Cinépolis fans like most?

Cinépolis fans show strongest brand affinity for Albania (68.47×), Mary Elizabeth Winstead (46.17×), and Fox Theatre (Atlanta) (19.68×) over the country average.

04

Where do Cinépolis fans live in United States?

Cinépolis fans in United States are most concentrated in California (reach ~500K), Texas (reach ~400K), and Florida (reach ~300K). These three regions account for the largest share of the active audience.

05

What other brands do Cinépolis fans also like?

Beyond Cinépolis itself, the audience over-indexes on Mary Elizabeth Winstead (46.17×), Fox Theatre (Atlanta) (19.68×), BoA (13.98×), and Gerard Butler (15.32×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Movie theater audiences in United States

See Cinépolis audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for Cinépolis. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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