Rascasse Audience Intelligence

Regal Entertainment Group Target Market in United States

A data profile of the people who buy, follow and care about Regal Entertainment Group in United States — modelled from more than twelve digital signal sources. Regal Entertainment Group has an estimated audience of 5,893,896 people in United States.

#1among Movie theater in United States#597among Brand in United States#540in Movies & TV

The average Regal Entertainment Group fan in United States is 35.4 years old, more female, and lives primarily in Florida.

The audience is concentrated in Florida, California, New York.

Top brand affinities include Raising Cane's Chicken Fingers, Popeyes Louisiana Kitchen, Superhero fiction, with strongest over-indexing on Raising Cane's Chicken Fingers (53.71× the country average).

Demographically, the Regal Entertainment Group audience skews more female with an average age of 35.4, and over-indexes on personality traits such as Tradition, Urban Lifestyle.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Regal Entertainment Group fan in United States is more female, around 35.4 years old, with strong Tradition tendencies and a notable affinity for Raising Cane's Chicken Fingers.

Category: Movies & TV · Type: Brand · Subtype: Movie theater

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Regal Entertainment Group profile in United States.

Audience size
5.9M
in United States
Gender
62.8%♀
37.2% male
Age
35.4
average years
Country rank
#5790
Brand in United States
Fig. 01

Search interest · 12-month trend

+4%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Customer demographics of Regal Entertainment Group

62.8% are female, 37.2% are male, average age 35.4.

Fig. 02

Gender split

62.8%
Female
37.2%
Male
Demographic split for Regal Entertainment Group audience in United States
MetricValue
Female62.8%
Male37.2%
Average age35.4
Estimated audience size5,893,896
Fig. 03

Age distribution

Ø 35.4
average years
Age distribution of the Regal Entertainment Group audience in United States
Age bracketShare%
16-1932%
20-2917%
30-3918%
40-4919%
50+14%
Fig. 04

Worldwide distribution

98.5%

of the worldwide Regal Entertainment Group audience comes from United States.

Worldwide audience distribution share by country for Regal Entertainment Group
CountryShare
United States98.5%
United Kingdom0.6%
France0.2%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Regal Entertainment Group audience in United States is strongest.

Fig. 05

Top regions by affinity

Regal Entertainment Group customers by region in United States
#RegionReachAffinity×
01Oregon~200K3.04×
02Virginia~400K2.66×
03Delaware~40K2.61×
04Alaska~30K2.54×
05Washington~300K2.52×
06South Carolina~200K2.25×
07Tennessee~200K1.88×
08Florida~700K1.80×
09Maryland~200K1.63×
10New York~500K1.60×
11West Virginia~40K1.59×
12Pennsylvania~300K1.58×
13Maine~30K1.56×
14Georgia~300K1.55×
15New Hampshire~40K1.53×
16Idaho~40K1.39×
17Ohio~200K1.30×
18Washington, District of Columbia~20K1.27×
19New Jersey~200K1.17×
20California~700K1.10×
21North Carolina~200K1.08×
22Kentucky~70K1.01×
23Massachusetts~100K0.86×
24Texas~400K0.85×
25Colorado~80K0.83×
26New Mexico~20K0.83×
27Hawaii~20K0.78×
28Indiana~80K0.77×
29Nevada~40K0.73×
30Vermont~6K0.54×
31Montana~8K0.50×
32Wyoming~4K0.48×
33Utah~20K0.47×
34Illinois~90K0.46×
35Oklahoma~30K0.46×
36Kansas~20K0.44×
37Rhode Island~7K0.40×
38Connecticut~20K0.38×
39Louisiana~30K0.37×
40Arkansas~20K0.37×
41Alabama~30K0.35×
42Missouri~30K0.34×
43Arizona~40K0.30×
44Michigan~40K0.28×
45South Dakota~4K0.27×
46Mississippi~10K0.23×
47Nebraska~5K0.18×
48Iowa~8K0.17×
49Wisconsin~10K0.15×
50Minnesota~10K0.13×
Fig. 06

Affinity by region

Affinity by region — Regal Entertainment Group, United States
0.13×1.00×3.04×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Regal Entertainment Group audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Regal Entertainment Group audience
#·InterestCategoryAffinity×
01Raising Cane's Chicken FingersFood & Beverages53.71×
02Popeyes Louisiana KitchenFood & Beverages18.98×
03Geek girlInternet & Social Media14.73×
04Political thrillerMovies & TV10.56×
05Concept artArts & Culture9.14×
06Superhero fictionLiterature7.89×
07Comic science fictionLiterature7.11×
08Graphic novelLiterature6.86×
09H-E-BShopping5.35×
10Scarface (1983 film)Movies & TV5.33×
11Psychological thrillerLiterature3.29×
12Affiliate marketingBusiness & Career2.97×
13Anime and manga fandomLiterature2.79×
14Digital artArts & Culture2.63×
15Action-adventure gameGames2.63×
16Folk musicMusic & Radio2.50×
17MangaLiterature1.86×
18Sam's ClubShopping1.80×
19Fiction booksLiterature1.71×
20ComicsLiterature1.67×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Regal Entertainment Group audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Regal Entertainment Group audience · What stands out
TraitClusterDeviationScore
TraditionCONSERVATISM2.50×
Urban LifestyleOPEN2.29×
Risk AppetiteTHRILL1.59×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Regal Entertainment Group audience · Rather not
TraitClusterDeviationScore
Sports ActivityPOWER0.48×
Pet OwnershipJOY0.50×
MindfulnessBALANCE0.68×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

Who is Regal Entertainment Group's target market in United States?

Regal Entertainment Group's target market in United States covers an estimated 5,893,896 people, concentrated in Florida and California.

02

What is the gender split and age of Regal Entertainment Group customers?

62.8% of the Regal Entertainment Group audience are female, 37.2% are male, with an average age of 35.4 years.

03

Which brands do Regal Entertainment Group fans like most?

Regal Entertainment Group fans show strongest brand affinity for Raising Cane's Chicken Fingers (53.71×), Popeyes Louisiana Kitchen (18.98×), and Superhero fiction (7.89×) over the country average.

04

Where do Regal Entertainment Group fans live in United States?

Regal Entertainment Group fans in United States are most concentrated in Florida (reach ~700K), California (reach ~700K), and New York (reach ~500K). These three regions account for the largest share of the active audience.

05

What other brands do Regal Entertainment Group fans also like?

Beyond Regal Entertainment Group itself, the audience over-indexes on Popeyes Louisiana Kitchen (18.98×), Superhero fiction (7.89×), Graphic novel (6.86×), and H-E-B (5.35×) compared to the United States average.

Appendix

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Related profiles, rankings and the same audience in other markets.

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See Regal Entertainment Group audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for Regal Entertainment Group. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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