Concept art Audience in United States

Concept art logo

Concept art has an estimated audience of 1,849,445 people in United States. 53.3% are female, 46.7% are male, average age 31.8. Top regions: California, Texas, Florida. Top brand affinities: DeviantArt, Peacemaker, Superman, Digital illustration, Computer Arts.

The average Concept art fan in United States is 31.8 years old, balanced, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include DeviantArt, Peacemaker, Superman, with strongest over-indexing on DeviantArt (21.94× the country average). Demographically, the Concept art audience skews balanced with an average age of 31.8, and over-indexes on personality traits such as LGBTQ+ Identity, Luxury Orientation. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Arts & Culture · Type: Topic · Subtype: Art movement

Demographics of Concept art fans

Demographic split for Concept art audience in United States
MetricValue
Female53.3%
Male46.7%
Average age31.8
Estimated audience size1,849,445

Audience persona

The typical Concept art fan in United States is balanced, around 31.8 years old, with strong LGBTQ+ Identity tendencies and a notable affinity for DeviantArt.

Top regions in United States

Top regions ranked by reach for Concept art in United States
RegionReachAffinity
California325,9181.6×
Texas184,5781.16×
Florida129,1601.03×
New York127,8571.24×
Georgia70,1281.23×
Illinois59,9910.97×
Pennsylvania57,7270.93×
North Carolina57,5171.03×
Ohio51,4790.9×
Virginia50,4881.12×
New Jersey48,9071.04×
Michigan47,8360.99×
Washington47,6621.28×
Arizona39,1081.04×
Tennessee38,4511.04×
Massachusetts34,4110.94×
Maryland33,4891.05×
Colorado31,1451.07×
Alabama29,7691.15×
Indiana29,5920.88×
Missouri28,8580.97×
Louisiana26,8301.12×
Oregon25,8241.22×
Minnesota24,9180.94×
South Carolina24,3610.88×
Utah24,0981.46×
Wisconsin24,0260.86×
Kentucky22,4610.97×
Oklahoma20,7161.01×
Nevada17,7060.99×
Connecticut17,3810.94×
Arkansas16,1571.06×
Kansas15,2031.04×
Mississippi12,3940.81×
Iowa11,7020.77×
Idaho10,8861.17×
New Mexico9,2831×
Hawaii9,2221.16×
Nebraska7,1780.77×
Rhode Island6,9021.17×
West Virginia6,8950.8×
Maine5,8360.88×
New Hampshire5,3150.73×
Washington, District of Columbia5,1490.93×
Montana3,9670.77×
Alaska3,8840.98×
Delaware3,3280.65×
Vermont3,2200.99×
South Dakota2,9600.69×
North Dakota2,7890.73×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Concept art audience
BrandAffinityCategory
DeviantArt21.94×Internet & Social Media
Peacemaker9.39×Movies & TV
Superman6.5×Movies & TV
Digital illustration16.85×Arts & Culture
Computer Arts33.3×Technology & Electronics
Digital art13.03×Arts & Culture
Anime convention11.12×Literature
Pokémon (video game series)13.06×Games
Shōjo manga24×Literature
Figure drawing31.89×Arts & Culture
Beetlejuice8.1×Movies & TV
How to Train Your Dragon15.27×Literature
Graphics tablet33.48×Technology & Electronics
Anime and manga fandom9.97×Literature
Superman (TV series)11.72×Movies & TV
Mangaka23.13×Literature
Stranger Things7.92×Movies & TV
TikTok4.41×Internet & Social Media
Webtoon21.05×Internet & Social Media
Watercolor Artist25.9×Arts & Culture

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Concept art audience
TraitClusterScore
LGBTQ+ IdentityOPEN4.32
Luxury OrientationPREMIUM2.5
Risk AppetiteTHRILL1.81
Pet OwnershipJOY1.76
SustainabilityBALANCE1.73
Community OrientationOPEN1.63

Worldwide distribution

Worldwide audience distribution share by country for Concept art
CountryShare
United States18.4%
China17.0%
Japan13.0%

See Concept art audiences in other countries

More Art movement audiences in United States

Frequently asked questions

How many fans does Concept art have in United States?

Concept art has an estimated audience of 1,849,445 people in United States, concentrated in California and Texas.

What is the gender split and age of Concept art fans?

53.3% of Concept art fans are female, 46.7% are male, with an average age of 31.8 years.

Which brands do Concept art fans like most?

Concept art fans show strongest brand affinity for DeviantArt (21.94×), Peacemaker (9.39×), and Superman (6.5×) over the country average.

Where do Concept art fans live in United States?

Concept art fans in United States are most concentrated in California (reach 325,918), Texas (reach 184,578), and Florida (reach 129,160). These three regions account for the largest share of the active audience.

What other brands do Concept art fans also like?

Beyond Concept art itself, the audience over-indexes on Peacemaker (9.39×), Superman (6.5×), Digital illustration (16.85×), and Computer Arts (33.3×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Concept art. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.