Milk and Honey (musical) Audience in United States

Milk and Honey (musical) has an estimated audience of 1,592,623 people in United States. 57.5% are female, 42.5% are male, average age 38.3. Top regions: Maryland, Texas, Georgia. Top brand affinities: Product design, Home equity, Pro-Ject, UK garage, Jesse Plemons.
The average Milk and Honey (musical) fan in United States is 38.3 years old, more female, and lives primarily in Maryland. The audience is concentrated in Maryland, Texas, Georgia. Top brand affinities include Product design, Home equity, Pro-Ject, with strongest over-indexing on Product design (3.15× the country average). Demographically, the Milk and Honey (musical) audience skews more female with an average age of 38.3, and over-indexes on personality traits such as LGBTQ+ Identity, Community Orientation. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
Category: Music & Radio · Type: Musical
Demographics of Milk and Honey (musical) fans
| Metric | Value |
|---|---|
| Female | 57.5% |
| Male | 42.5% |
| Average age | 38.3 |
| Estimated audience size | 1,592,623 |
Audience persona
The typical Milk and Honey (musical) fan in United States is more female, around 38.3 years old, with strong LGBTQ+ Identity tendencies and a notable affinity for Product design.
Top regions in United States
| Region | Reach | Affinity |
|---|---|---|
| Maryland | 227,064 | 8.29× |
| Texas | 197,439 | 1.44× |
| Georgia | 152,344 | 3.11× |
| Virginia | 143,064 | 3.69× |
| Tennessee | 142,254 | 4.45× |
| California | 118,652 | 0.68× |
| New York | 75,288 | 0.85× |
| Washington, District of Columbia | 54,071 | 11.3× |
| Ohio | 34,169 | 0.7× |
| Illinois | 29,957 | 0.56× |
| North Carolina | 28,116 | 0.59× |
| Florida | 27,633 | 0.26× |
| Michigan | 19,434 | 0.47× |
| Pennsylvania | 16,817 | 0.31× |
| Arizona | 16,471 | 0.51× |
| South Carolina | 15,598 | 0.65× |
| Missouri | 12,644 | 0.49× |
| New Jersey | 12,235 | 0.3× |
| Massachusetts | 10,522 | 0.34× |
| Indiana | 10,276 | 0.35× |
| Alabama | 10,199 | 0.46× |
| Kentucky | 9,001 | 0.45× |
| Minnesota | 8,951 | 0.39× |
| Washington | 8,239 | 0.26× |
| Iowa | 8,039 | 0.61× |
| Wisconsin | 7,546 | 0.31× |
| Idaho | 7,271 | 0.91× |
| Colorado | 6,999 | 0.28× |
| Louisiana | 6,628 | 0.32× |
| Kansas | 6,526 | 0.52× |
| Maine | 5,791 | 1.02× |
| Delaware | 5,352 | 1.22× |
| Oregon | 4,962 | 0.27× |
| Connecticut | 4,818 | 0.3× |
| Oklahoma | 4,732 | 0.27× |
| Utah | 4,098 | 0.29× |
| Mississippi | 3,769 | 0.29× |
| Nevada | 3,628 | 0.24× |
| Arkansas | 3,254 | 0.25× |
| Alaska | 2,422 | 0.71× |
| West Virginia | 2,268 | 0.31× |
| Nebraska | 2,089 | 0.26× |
| New Mexico | 1,729 | 0.22× |
| Rhode Island | 1,602 | 0.32× |
| Hawaii | 1,566 | 0.23× |
| New Hampshire | 1,256 | 0.2× |
| Montana | 816 | 0.18× |
| North Dakota | 629 | 0.19× |
| Vermont | 611 | 0.22× |
| South Dakota | 521 | 0.14× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Product design | 3.15× | Business & Career |
| Home equity | 1.99× | Home & Garden |
| Pro-Ject | 3.97× | Music & Radio |
| UK garage | 3.9× | Music & Radio |
| Jesse Plemons | 2.42× | Movies & TV |
| Home staging | 3.58× | Home & Garden |
| Electrolyte | 3.07× | Health |
| Stamp collecting | 2.93× | Home & Garden |
| Bank account | 1.53× | Business & Career |
| Staycation | 1.98× | Home & Garden |
| JDSU | 1.73× | Business & Career |
| edureka | 19.61× | Business & Career |
| Mothercare | 1.63× | Kids & Family |
| Kevin Sumlin | 15.37× | Sports |
| Elsword | 8.13× | Games |
| Nebraska Cornhuskers football | 1.71× | Sports |
| Strawberry pie | 12.41× | Food & Beverages |
| Tipsy Elves | 4.24× | Shopping |
| Women's empowerment | 1.72× | Politics & Society |
| Shami kebab | 25.13× | Food & Beverages |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| LGBTQ+ Identity | OPEN | 3.13 |
| Community Orientation | OPEN | 1.83 |
| Tradition | CONSERVATISM | 1.78 |
| Pet Ownership | JOY | 1.5 |
| Design Affinity | PREMIUM | 1.48 |
| DIY Mentality | THRILL | 1.38 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 50.4% |
| Germany | 13.6% |
| Japan | 6.6% |
See Milk and Honey (musical) audiences in other countries
- Milk and Honey (musical) — Germany
- Milk and Honey (musical) — United Kingdom
- Milk and Honey (musical) — France
- Milk and Honey (musical) — Italy
- Milk and Honey (musical) — Spain
- Milk and Honey (musical) — Brazil
- Milk and Honey (musical) — Japan
- Milk and Honey (musical) — South Korea
- Milk and Honey (musical) — India
More Music & Radio audiences in United States
- Wicked (musical) (9,871,141)
- Cats (musical) (7,421,880)
- Cirque du Soleil (5,621,579)
- Lord of the Rings (musical) (5,603,000)
- The Nutcracker (2,719,290)
Frequently asked questions
How many fans does Milk and Honey (musical) have in United States?
Milk and Honey (musical) has an estimated audience of 1,592,623 people in United States, concentrated in Maryland and Texas.
What is the gender split and age of Milk and Honey (musical) fans?
57.5% of Milk and Honey (musical) fans are female, 42.5% are male, with an average age of 38.3 years.
Which brands do Milk and Honey (musical) fans like most?
Milk and Honey (musical) fans show strongest brand affinity for Product design (3.15×), Home equity (1.99×), and Pro-Ject (3.97×) over the country average.
Where do Milk and Honey (musical) fans live in United States?
Milk and Honey (musical) fans in United States are most concentrated in Maryland (reach 227,064), Texas (reach 197,439), and Georgia (reach 152,344). These three regions account for the largest share of the active audience.
What other brands do Milk and Honey (musical) fans also like?
Beyond Milk and Honey (musical) itself, the audience over-indexes on Home equity (1.99×), Pro-Ject (3.97×), UK garage (3.9×), and Jesse Plemons (2.42×) compared to the United States average.
How to read this data
Audience size is the estimated number of people in United States who actively search for Milk and Honey (musical). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.