Circuit de Barcelona-Catalunya Audience in United States

Circuit de Barcelona-Catalunya logo

Circuit de Barcelona-Catalunya has an estimated audience of 259,759 people in United States. 40.6% are female, 59.4% are male, average age 39.8. Top brand affinities: Pierre Gasly, James Hunt, Abu Dhabi Grand Prix, Nigel Mansell, Circuit of the Americas.

Top brand affinities include Pierre Gasly, James Hunt, Abu Dhabi Grand Prix, with strongest over-indexing on Pierre Gasly (526.72× the country average). Demographically, the Circuit de Barcelona-Catalunya audience skews more male with an average age of 39.8, and over-indexes on personality traits such as Risk Appetite, Quality Awareness.

Category: Sports · Type: POI · Subtype: Racecourse

Demographics of Circuit de Barcelona-Catalunya fans

Demographic split for Circuit de Barcelona-Catalunya audience in United States
MetricValue
Female40.6%
Male59.4%
Average age39.8
Estimated audience size259,759

Audience persona

The typical Circuit de Barcelona-Catalunya fan in United States is more male, around 39.8 years old, with strong Risk Appetite tendencies and a notable affinity for Pierre Gasly.

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Circuit de Barcelona-Catalunya audience
BrandAffinityCategory
Pierre Gasly526.72×Sports
James Hunt432.32×Sports
Abu Dhabi Grand Prix560.06×Sports
Nigel Mansell308×Sports
Circuit of the Americas111.88×Sports
Circuit de Spa-Francorchamps83.33×Sports
McLaren F173.75×Sports
Autism Awareness19.03×Health
Niki Lauda284.6×Sports
Diabetes mellitus awareness12.48×Health
Jennifer Love Hewitt17.31×Movies & TV
British Grand Prix102.65×Sports
Microblogging12.67×Technology & Electronics
Singer-songwriter5.51×Music & Radio
Prison Break20.22×Movies & TV
Income tax13.19×Business & Career
Suki Waterhouse20×Fashion & Accessoires
Holly Willoughby73.32×Movies & TV
Mexican Grand Prix55.81×Sports
Dale Earnhardt14.28×Sports

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Circuit de Barcelona-Catalunya audience
TraitClusterScore
Risk AppetiteTHRILL1.39
Quality AwarenessPREMIUM1.34
ExtroversionTHRILL1.26
Need for SecurityCONSERVATISM1.21
SpiritualityBALANCE1.17
Social Media UsageJOY1.09

Worldwide distribution

Worldwide audience distribution share by country for Circuit de Barcelona-Catalunya
CountryShare
Spain28.5%
Poland12.0%
Mexico8.1%

See Circuit de Barcelona-Catalunya audiences in other countries

More Racecourse audiences in United States

How to read this data

Audience size is the estimated number of people in United States who actively search for Circuit de Barcelona-Catalunya. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.