Rascasse Audience Intelligence

James Hunt Audience in United States

A data profile of the people who buy, follow and care about James Hunt in United States — modelled from more than twelve digital signal sources. James Hunt has an estimated audience of 320,473 people in United States.

#112among Motorsport in United States#11669among Person in United States#4694in Sports

The average James Hunt fan in United States is 32.5 years old, more male, and lives primarily in California.

The audience is concentrated in California, Texas, Florida.

Top brand affinities include Autodromo Nazionale Monza, Hyundai Card, Mark Webber, with strongest over-indexing on Autodromo Nazionale Monza (627.38× the country average).

Demographically, the James Hunt audience skews more male with an average age of 32.5, and over-indexes on personality traits such as Healthy Lifestyle, Patriotism.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical James Hunt fan in United States is more male, around 32.5 years old, with strong Healthy Lifestyle tendencies and a notable affinity for Autodromo Nazionale Monza.

Category: Sports · Type: Person · Subtype: Motorsport

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the James Hunt profile in United States.

Audience size
320K
in United States
Gender
34.5%♀
65.5% male
Age
32.5
average years
Country rank
#46726
Person in United States
Fig. 01

Search interest · 12-month trend

+28%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of James Hunt fans

34.5% are female, 65.5% are male, average age 32.5.

Fig. 02

Gender split

34.5%
Female
65.5%
Male
Demographic split for James Hunt audience in United States
MetricValue
Female34.5%
Male65.5%
Average age32.5
Estimated audience size320,473
Fig. 03

Age distribution

Ø 32.5
average years
Age distribution of the James Hunt audience in United States
Age bracketShare%
16-1942%
20-2920%
30-3913%
40-4913%
50+12%
Fig. 04

Worldwide distribution

10.3%

of the worldwide James Hunt audience comes from United States.

Worldwide audience distribution share by country for James Hunt
CountryShare
United States10.3%
United Kingdom9.6%
Germany8.9%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the James Hunt audience in United States is strongest.

Fig. 05

Top regions by affinity

James Hunt fans by region: top regions in United States
#RegionReachAffinity×
01California~40K1.35×
02Arizona~8K1.25×
03Colorado~6K1.23×
04Washington~7K1.22×
05Connecticut~4K1.18×
06Utah~3K1.17×
07Florida~20K1.15×
08Nevada~3K1.15×
09Massachusetts~7K1.13×
10Washington, District of Columbia~1K1.13×
11Idaho~2K1.12×
12Texas~30K1.11×
13Montana<1K1.09×
14New Jersey~8K1.08×
15Oregon~4K1.08×
16North Carolina~10K1.07×
17New York~20K1.06×
18Illinois~10K1.06×
19Indiana~6K1.06×
20Virginia~8K1.04×
21Kansas~2K1.04×
22New Hampshire~1K1.03×
23Alaska<1K1.02×
24Hawaii~1K0.99×
25Vermont<1K0.99×
26Rhode Island<1K0.98×
27North Dakota<1K0.98×
28Georgia~9K0.96×
29Michigan~7K0.96×
30Nebraska~1K0.96×
31Tennessee~6K0.95×
32Maine~1K0.95×
33Minnesota~4K0.94×
34Oklahoma~3K0.94×
35South Carolina~4K0.93×
36Wisconsin~4K0.93×
37New Mexico~1K0.93×
38Maryland~5K0.92×
39South Dakota<1K0.92×
40Alabama~4K0.91×
41Missouri~4K0.90×
42Arkansas~2K0.90×
43Pennsylvania~9K0.88×
44Kentucky~3K0.88×
45Iowa~2K0.88×
46Delaware<1K0.87×
47Ohio~8K0.86×
48West Virginia~1K0.86×
49Louisiana~3K0.78×
50Mississippi~2K0.78×
Fig. 06

Affinity by region

Affinity by region — James Hunt, United States
0.78×1.00×1.35×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the James Hunt audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for James Hunt audience
#·InterestCategoryAffinity×
01Hyundai CardBusiness & Career3666.67×
02Rubens BarrichelloSports982.08×
03Marina Bay Street CircuitSports897.15×
04Mark WebberMovies & TV884.49×
05Martin BrundleSports852.85×
06Stirling MossSports799.92×
07Damon HillSports717.30×
08Felipe MassaSports634.93×
09Autodromo Nazionale MonzaSports627.38×
10Force IndiaSports621.44×
11David CoulthardSports547.42×
12Alain ProstSports481.60×
13Circuit de Barcelona-CatalunyaSports418.85×
14Mario AndrettiSports395.74×
15Gabriel BortoletoSports319.67×
16Pierre GaslySports273.88×
17Yas Marina CircuitSports248.95×
18Circuit de Spa-FrancorchampsSports165.34×
19George RussellSports106.81×
20AAA (band)Music & Radio74.17×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the James Hunt audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by James Hunt audience · What stands out
TraitClusterDeviationScore
Healthy LifestyleBALANCE3.09×
PatriotismCONSERVATISM1.54×
Luxury OrientationPREMIUM1.44×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by James Hunt audience · Rather not
TraitClusterDeviationScore
ExtroversionTHRILL1.02×
DIY MentalityTHRILL1.06×
Family OrientationCONSERVATISM1.10×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does James Hunt have in United States?

James Hunt has an estimated audience of 320,473 people in United States, concentrated in California and Texas.

02

What is the gender split and age of James Hunt fans?

34.5% of James Hunt fans are female, 65.5% are male, with an average age of 32.5 years.

03

Which brands do James Hunt fans like most?

James Hunt fans show strongest brand affinity for Autodromo Nazionale Monza (627.38×), Hyundai Card (3666.67×), and Mark Webber (884.49×) over the country average.

04

Where do James Hunt fans live in United States?

James Hunt fans in United States are most concentrated in California (reach ~40K), Texas (reach ~30K), and Florida (reach ~20K). These three regions account for the largest share of the active audience.

05

What other brands do James Hunt fans also like?

Beyond James Hunt itself, the audience over-indexes on Hyundai Card (3666.67×), Mark Webber (884.49×), AAA (band) (74.17×), and Martin Brundle (852.85×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

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See James Hunt audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for James Hunt. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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