Rascasse Audience Intelligence

Death Grips Audience in United States

A data profile of the people who buy, follow and care about Death Grips in United States — modelled from more than twelve digital signal sources. Death Grips has an estimated audience of 306,927 people in United States.

#781among Band in United States#11939among Person in United States#6949in Music & Radio

The average Death Grips fan in United States is 30.2 years old, more male, and lives primarily in California.

The audience is concentrated in California, Texas, New York.

Top brand affinities include Fetty Wap, Panic Room, Gorillaz, with strongest over-indexing on Fetty Wap (614.37× the country average).

Demographically, the Death Grips audience skews more male with an average age of 30.2, and over-indexes on personality traits such as Individualism, Early Adopter Mentality.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Death Grips fan in United States is more male, around 30.2 years old, with strong Individualism tendencies and a notable affinity for Fetty Wap.

Category: Music & Radio · Type: Person · Subtype: Band

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Death Grips profile in United States.

Audience size
307K
in United States
Gender
34.6%♀
65.4% male
Age
30.2
average years
Country rank
#47786
Person in United States
Fig. 01

Search interest · 12-month trend

-6%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Death Grips fans

34.6% are female, 65.4% are male, average age 30.2.

Fig. 02

Gender split

34.6%
Female
65.4%
Male
Demographic split for Death Grips audience in United States
MetricValue
Female34.6%
Male65.4%
Average age30.2
Estimated audience size306,927
Fig. 03

Age distribution

Ø 30.2
average years
Age distribution of the Death Grips audience in United States
Age bracketShare%
16-1944%
20-2923%
30-3916%
40-4910%
50+7%
Fig. 04

Worldwide distribution

48.4%

of the worldwide Death Grips audience comes from United States.

Worldwide audience distribution share by country for Death Grips
CountryShare
United States48.4%
United Kingdom8.5%
Brazil6.3%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Death Grips audience in United States is strongest.

Fig. 05

Top regions by affinity

Death Grips fans by region: top regions in United States
#RegionReachAffinity×
01Oregon~6K1.56×
02California~50K1.39×
03Washington~9K1.38×
04Vermont<1K1.26×
05Massachusetts~7K1.15×
06Colorado~6K1.15×
07Utah~3K1.15×
08Maine~1K1.13×
09Illinois~10K1.12×
10New York~20K1.10×
11Nevada~3K1.10×
12Washington, District of Columbia~1K1.09×
13Michigan~9K1.08×
14Virginia~8K1.08×
15New Mexico~2K1.08×
16West Virginia~2K1.08×
17Connecticut~3K1.07×
18New Hampshire~1K1.07×
19Pennsylvania~10K1.06×
20Rhode Island~1K1.06×
21Kentucky~4K1.04×
22Minnesota~5K1.03×
23Texas~30K1.02×
24Ohio~10K1.00×
25Oklahoma~4K1.00×
26Maryland~5K0.99×
27North Carolina~9K0.98×
28Indiana~6K0.98×
29Missouri~5K0.98×
30Idaho~2K0.98×
31Arizona~6K0.97×
32Tennessee~6K0.97×
33Georgia~9K0.96×
34New Jersey~8K0.96×
35Montana<1K0.96×
36Wisconsin~4K0.95×
37Arkansas~2K0.93×
38Kansas~2K0.92×
39Nebraska~1K0.92×
40Iowa~2K0.91×
41Louisiana~4K0.90×
42Alaska<1K0.90×
43Florida~20K0.87×
44North Dakota<1K0.86×
45Delaware<1K0.85×
46South Dakota<1K0.85×
47South Carolina~4K0.78×
48Hawaii~1K0.78×
49Mississippi~2K0.74×
50Alabama~3K0.70×
Fig. 06

Affinity by region

Affinity by region — Death Grips, United States
0.70×1.00×1.56×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Death Grips audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Death Grips audience
#·InterestCategoryAffinity×
01Fetty WapMusic & Radio614.37×
02Panic RoomMovies & TV74.36×
03Yung LeanMusic & Radio54.35×
04MadlibMusic & Radio50.21×
05The Smashing PumpkinsMusic & Radio40.54×
06Humanoid robotTechnology & Electronics38.50×
07tom waitsMovies & TV35.18×
08MobyMusic & Radio31.31×
09GorillazMusic & Radio21.93×
10Al Nassr FCSports20.00×
11Werner HerzogMovies & TV20.00×
12Harvey KeitelMovies & TV20.00×
13MF DoomMusic & Radio15.62×
14DeftonesMusic & Radio13.12×
15Vinyl RecordsMusic & Radio7.07×
16Virtual realityTechnology & Electronics5.43×
17PokémonGames4.14×
18BeetlejuiceMovies & TV3.81×
19Pizza HutFood & Beverages3.25×
20Domino's PizzaFood & Beverages3.05×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Death Grips audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Death Grips audience · What stands out
TraitClusterDeviationScore
IndividualismJOY2.41×
Early Adopter MentalityPOWER1.76×
TraditionCONSERVATISM1.56×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Death Grips audience · Rather not
TraitClusterDeviationScore
DIY MentalityTHRILL0.62×
Luxury OrientationPREMIUM0.67×
Price SensitivityPREMIUM0.68×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Death Grips have in United States?

Death Grips has an estimated audience of 306,927 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Death Grips fans?

34.6% of Death Grips fans are female, 65.4% are male, with an average age of 30.2 years.

03

Which brands do Death Grips fans like most?

Death Grips fans show strongest brand affinity for Fetty Wap (614.37×), Panic Room (74.36×), and Gorillaz (21.93×) over the country average.

04

Where do Death Grips fans live in United States?

Death Grips fans in United States are most concentrated in California (reach ~50K), Texas (reach ~30K), and New York (reach ~20K). These three regions account for the largest share of the active audience.

05

What other brands do Death Grips fans also like?

Beyond Death Grips itself, the audience over-indexes on Panic Room (74.36×), Gorillaz (21.93×), Humanoid robot (38.5×), and Yung Lean (54.35×) compared to the United States average.

Appendix

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How to read this data

Audience size is the estimated number of people in United States who actively search for Death Grips. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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