Deez Nuts Audience in United States

Deez Nuts has an estimated audience of 618,727 people in United States. 30.8% are female, 69.2% are male, average age 32.6. Top brand affinities: Die Antwoord, la reina del sur, Anna Faris, Heaven Shall Burn, Buckethead.

Top brand affinities include Die Antwoord, la reina del sur, Anna Faris, with strongest over-indexing on Die Antwoord (206.98× the country average). Demographically, the Deez Nuts audience skews more male with an average age of 32.6, and over-indexes on personality traits such as Risk Appetite, Patriotism.

Category: Music & Radio · Type: Person · Subtype: Punk

Demographics of Deez Nuts fans

Demographic split for Deez Nuts audience in United States
MetricValue
Female30.8%
Male69.2%
Average age32.6
Estimated audience size618,727

Audience persona

The typical Deez Nuts fan in United States is more male, around 32.6 years old, with strong Risk Appetite tendencies and a notable affinity for Die Antwoord.

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Deez Nuts audience
BrandAffinityCategory
Die Antwoord206.98×Music & Radio
la reina del sur213.25×Movies & TV
Anna Faris19.97×Movies & TV
Heaven Shall Burn288.06×Music & Radio
Buckethead42.83×Music & Radio
Gremlins16.64×Movies & TV
Björk24.19×Music & Radio
Ice Nine Kills41.24×Music & Radio
August Burns Red69.31×Music & Radio
Thrash metal12.24×Music & Radio
Babymetal28.42×Music & Radio
Autism Awareness8.36×Health
Kate Beckinsale12.1×Movies & TV
Diabetes mellitus awareness5.58×Health
Tech N9ne33.11×Music & Radio
Singer-songwriter3.24×Music & Radio
Anime and manga fandom4.61×Literature
Volbeat32.3×Music & Radio
Will Poulter12.18×Movies & TV
Jessica Chastain12.02×Movies & TV

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Deez Nuts audience
TraitClusterScore
Risk AppetiteTHRILL1.85
PatriotismCONSERVATISM1.72
ExtroversionTHRILL1.69
TraditionCONSERVATISM1.62
Early Adopter MentalityPOWER1.43
LGBTQ+ IdentityOPEN1.3

Worldwide distribution

Worldwide audience distribution share by country for Deez Nuts
CountryShare
United States64.5%
United Kingdom6.4%
Canada5.1%

See Deez Nuts audiences in other countries

More Punk audiences in United States

How to read this data

Audience size is the estimated number of people in United States who actively search for Deez Nuts. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.