Deez Nuts Audience in United States
Deez Nuts has an estimated audience of 618,727 people in United States. 30.8% are female, 69.2% are male, average age 32.6. Top brand affinities: Home equity, Dog breed, Winemaking, Monmouth County, New Jersey, Nationality.
Top brand affinities include Home equity, Dog breed, Winemaking, with strongest over-indexing on Home equity (12.18× the country average). Demographically, the Deez Nuts audience skews more male with an average age of 32.6, and over-indexes on personality traits such as Risk Appetite, Patriotism.
Category: Music & Radio · Type: Person · Subtype: Punk
Demographics of Deez Nuts fans
| Metric | Value |
|---|---|
| Female | 30.8% |
| Male | 69.2% |
| Average age | 32.6 |
| Estimated audience size | 618,727 |
Audience persona
The typical Deez Nuts fan in United States is more male, around 32.6 years old, with strong Risk Appetite tendencies and a notable affinity for Home equity.
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Home equity | 12.18× | Home & Garden |
| Dog breed | 4.27× | Pets & Animals |
| Winemaking | 15.64× | Food & Beverages |
| Monmouth County, New Jersey | 28.42× | Travel & Leisure |
| Nationality | 4.25× | Politics & Society |
| Jorge Hernández (footballer) | 213.25× | Sports |
| Celtic mythology | 14.02× | Arts & Culture |
| Gloria | 9.64× | Music & Radio |
| Minnesota | 1.75× | Travel & Leisure |
| Israel | 2.09× | Travel & Leisure |
| Kelli O'Hara | 17.07× | Movies & TV |
| Guy Fieri | 3.74× | Movies & TV |
| Alaska | 1.6× | Travel & Leisure |
| Captain America (1990 film) | 4.15× | Movies & TV |
| Electrolyte | 4.25× | Health |
| Jasmine Star | 33.15× | Business & Career |
| Nebraska | 2.07× | Travel & Leisure |
| Lindy Hop | 7.46× | Music & Radio |
| Wikia | 2.52× | Internet & Social Media |
| Historic site | 2.98× | Arts & Culture |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Risk Appetite | THRILL | 1.85 |
| Patriotism | CONSERVATISM | 1.72 |
| Extroversion | THRILL | 1.69 |
| Tradition | CONSERVATISM | 1.62 |
| Early Adopter Mentality | POWER | 1.43 |
| LGBTQ+ Identity | OPEN | 1.3 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 64.5% |
| United Kingdom | 6.4% |
| Canada | 5.1% |
See Deez Nuts audiences in other countries
More Punk audiences in United States
- Casey (36,114,748)
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- Shutdown (6,234,026)
- PUP (6,045,829)
- Foundation (4,859,600)
How to read this data
Audience size is the estimated number of people in United States who actively search for Deez Nuts. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.