Financial crisis of 2007–08 Audience in United States

Financial crisis of 2007–08 logo

Financial crisis of 2007–08 has an estimated audience of 3,739,998 people in United States. 56.9% are female, 43.1% are male, average age 44.0. Top regions: California, New York, Texas. Top brand affinities: Alaska, Atkins diet, Jack White, Leverage (TV series), Overboard (film).

The average Financial crisis of 2007–08 fan in United States is 44.0 years old, more female, and lives primarily in California. The audience is concentrated in California, New York, Texas. Top brand affinities include Alaska, Atkins diet, Jack White, with strongest over-indexing on Alaska (1.65× the country average). Demographically, the Financial crisis of 2007–08 audience skews more female with an average age of 44.0, and over-indexes on personality traits such as Family Orientation, Quality Awareness. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Business & Career · Type: Topic

Demographics of Financial crisis of 2007–08 fans

Demographic split for Financial crisis of 2007–08 audience in United States
MetricValue
Female56.9%
Male43.1%
Average age44.0
Estimated audience size3,739,998

Audience persona

The typical Financial crisis of 2007–08 fan in United States is more female, around 44.0 years old, with strong Family Orientation tendencies and a notable affinity for Alaska.

Top regions in United States

Top regions ranked by reach for Financial crisis of 2007–08 in United States
RegionReachAffinity
California527,6601.28×
New York359,9931.72×
Texas350,4401.09×
Florida215,8440.85×
Illinois148,1321.19×
Massachusetts146,0401.98×
Pennsylvania144,3431.15×
New Jersey140,1271.47×
Virginia121,9971.34×
North Carolina107,1420.95×
Georgia101,9530.88×
Ohio101,9360.88×
Washington94,1751.26×
Michigan85,0670.87×
Maryland74,3651.16×
Colorado65,0731.1×
Indiana64,1700.94×
Arizona58,7360.77×
Tennessee56,1680.75×
Connecticut55,3411.48×
Minnesota53,342
Wisconsin53,2600.95×
Missouri52,1670.87×
Oregon44,6461.04×
South Carolina41,5840.74×
Louisiana33,8530.7×
Washington, District of Columbia32,6022.9×
Kentucky32,2920.69×
Alabama30,7490.59×
Utah29,0560.87×
Nevada29,0000.8×
Oklahoma27,2100.66×
Iowa25,3390.82×
Kansas24,8180.84×
Arkansas22,0950.72×
New Hampshire18,3801.25×
Hawaii16,5471.03×
Mississippi16,2740.53×
Nebraska16,1570.86×
New Mexico15,0560.8×
Rhode Island14,5211.22×
Maine14,5121.08×
Idaho14,2790.76×
West Virginia10,3930.6×
Delaware9,0310.88×
Vermont8,5301.3×
Montana6,6150.64×
North Dakota6,3580.83×
South Dakota5,8770.68×
Alaska5,0590.63×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Financial crisis of 2007–08 audience
BrandAffinityCategory
Alaska1.65×Travel & Leisure
Atkins diet1.93×Health
Jack White1.5×Movies & TV
Leverage (TV series)1.77×Movies & TV
Overboard (film)1.8×Movies & TV
Al Ahly SC1.51×Sports
Title Nine1.83×Fashion & Accessoires
International University of Business Agriculture and Technology1.74×Business & Career
Assassin's Creed: Bloodlines1.52×Games
IWeb2.84×
The Tree of Life (film)1.8×Movies & TV
Academy Award for Best Visual Effects1.82×Movies & TV
Brooklyn College1.8×Business & Career
Academy Award for Best Film Editing1.8×Movies & TV
Roaming2.06×Technology & Electronics
Parma1.55×Travel & Leisure
Brooklyn College1.55×Business & Career
Equinix1.54×Business & Career
Livingston County, New York2.1×
Assisi1.86×Travel & Leisure

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Financial crisis of 2007–08 audience
TraitClusterScore
Family OrientationCONSERVATISM1.8
Quality AwarenessPREMIUM1.6
Urban LifestyleOPEN1.38
TravellingTHRILL1.25
Need for SecurityCONSERVATISM1.23
Social Media UsageJOY1.22

Worldwide distribution

Worldwide audience distribution share by country for Financial crisis of 2007–08
CountryShare
United States35.3%
Romania6.0%
Israel5.4%

See Financial crisis of 2007–08 audiences in other countries

More Business & Career audiences in United States

Frequently asked questions

How many fans does Financial crisis of 2007–08 have in United States?

Financial crisis of 2007–08 has an estimated audience of 3,739,998 people in United States, concentrated in California and New York.

What is the gender split and age of Financial crisis of 2007–08 fans?

56.9% of Financial crisis of 2007–08 fans are female, 43.1% are male, with an average age of 44.0 years.

Which brands do Financial crisis of 2007–08 fans like most?

Financial crisis of 2007–08 fans show strongest brand affinity for Alaska (1.65×), Atkins diet (1.93×), and Jack White (1.5×) over the country average.

Where do Financial crisis of 2007–08 fans live in United States?

Financial crisis of 2007–08 fans in United States are most concentrated in California (reach 527,660), New York (reach 359,993), and Texas (reach 350,440). These three regions account for the largest share of the active audience.

What other brands do Financial crisis of 2007–08 fans also like?

Beyond Financial crisis of 2007–08 itself, the audience over-indexes on Atkins diet (1.93×), Jack White (1.5×), Leverage (TV series) (1.77×), and Overboard (film) (1.8×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Financial crisis of 2007–08. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.