A data profile of the people who buy, follow and care about Flight of the Conchords in United States — modelled from more than twelve digital signal sources. Flight of the Conchords has an estimated audience of 611,951 people in United States.
The average Flight of the Conchords fan in United States is 41.6 years old, more male, and lives primarily in California.
The audience is concentrated in California, Texas, New York.
Top brand affinities include Owen Wilson, Mariska Hargitay, Ming-Na Wen, with strongest over-indexing on Owen Wilson (98.71× the country average).
Demographically, the Flight of the Conchords audience skews more male with an average age of 41.6, and over-indexes on personality traits such as Individualism, Early Adopter Mentality.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
The typical Flight of the Conchords fan in United States is more male, around 41.6 years old, with strong Individualism tendencies and a notable affinity for Owen Wilson.
The key figures that characterise the Flight of the Conchords profile in United States.
40.9% are female, 59.1% are male, average age 41.6.
| Metric | Value |
|---|---|
| Female | 40.9% |
| Male | 59.1% |
| Average age | 41.6 |
| Estimated audience size | 611,951 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 11% | |
| 20-29 | 18% | |
| 30-39 | 25% | |
| 40-49 | 24% | |
| 50+ | 21% |
of the worldwide Flight of the Conchords audience comes from United States.
| Country | Share |
|---|---|
| United States | 49.8% |
| United Kingdom | 15.7% |
| Australia | 12.8% |
Where the Flight of the Conchords audience in United States is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Oregon | ~10K | 2.12× | |
| 02 | Utah | ~9K | 1.79× | |
| 03 | Washington | ~20K | 1.71× | |
| 04 | Vermont | ~2K | 1.62× | |
| 05 | Colorado | ~10K | 1.49× | |
| 06 | Montana | ~2K | 1.47× | |
| 07 | Maine | ~3K | 1.41× | |
| 08 | Alaska | ~2K | 1.40× | |
| 09 | Idaho | ~4K | 1.37× | |
| 10 | California | ~80K | 1.28× | |
| 11 | New Hampshire | ~3K | 1.19× | |
| 12 | Minnesota | ~9K | 1.16× | |
| 13 | Massachusetts | ~10K | 1.10× | |
| 14 | Washington, District of Columbia | ~2K | 1.10× | |
| 15 | Rhode Island | ~2K | 1.05× | |
| 16 | Missouri | ~9K | 1.00× | |
| 17 | Wisconsin | ~8K | 1.00× | |
| 18 | Hawaii | ~2K | 1.00× | |
| 19 | New Mexico | ~3K | 0.99× | |
| 20 | Kansas | ~4K | 0.97× | |
| 21 | Oklahoma | ~6K | 0.96× | |
| 22 | New York | ~30K | 0.94× | |
| 23 | Nebraska | ~3K | 0.94× | |
| 24 | Illinois | ~20K | 0.92× | |
| 25 | Connecticut | ~5K | 0.91× | |
| 26 | Michigan | ~10K | 0.90× | |
| 27 | Arizona | ~10K | 0.90× | |
| 28 | Pennsylvania | ~20K | 0.89× | |
| 29 | Tennessee | ~10K | 0.89× | |
| 30 | Iowa | ~4K | 0.88× | |
| 31 | North Dakota | <1K | 0.85× | |
| 32 | Arkansas | ~4K | 0.84× | |
| 33 | Ohio | ~10K | 0.83× | |
| 34 | Virginia | ~10K | 0.83× | |
| 35 | South Dakota | ~1K | 0.83× | |
| 36 | Nevada | ~4K | 0.82× | |
| 37 | Maryland | ~8K | 0.81× | |
| 38 | North Carolina | ~10K | 0.80× | |
| 39 | Indiana | ~8K | 0.80× | |
| 40 | Kentucky | ~6K | 0.79× | |
| 41 | Delaware | ~1K | 0.75× | |
| 42 | Texas | ~30K | 0.72× | |
| 43 | West Virginia | ~2K | 0.72× | |
| 44 | Louisiana | ~5K | 0.71× | |
| 45 | South Carolina | ~6K | 0.70× | |
| 46 | New Jersey | ~10K | 0.68× | |
| 47 | Georgia | ~10K | 0.65× | |
| 48 | Alabama | ~5K | 0.64× | |
| 49 | Florida | ~20K | 0.60× | |
| 50 | Mississippi | ~3K | 0.60× |
The strongest cross-interests of the Flight of the Conchords audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Owen Wilson | Movies & TV | 98.71× | ||
| 02 | Matthew Gray Gubler | Fashion & Accessoires | 89.47× | ||
| 03 | Ming-Na Wen | Movies & TV | 89.10× | ||
| 04 | Mariska Hargitay | Movies & TV | 70.94× | ||
| 05 | Tig Notaro | Movies & TV | 65.68× | ||
| 06 | Jenny Slate | Movies & TV | 61.28× | ||
| 07 | Marc Maron | Movies & TV | 59.65× | ||
| 08 | Borat | Movies & TV | 57.36× | ||
| 09 | Kat Dennings | Movies & TV | 42.06× | ||
| 10 | Norm Macdonald | Movies & TV | 39.92× | ||
| 11 | Christopher Walken | Movies & TV | 39.86× | ||
| 12 | Jenna Fischer | Movies & TV | 38.31× | ||
| 13 | Billy Crystal | Movies & TV | 36.33× | ||
| 14 | Kristen Wiig | Movies & TV | 28.88× | ||
| 15 | Cameron Diaz | Movies & TV | 27.90× | ||
| 16 | Rosie O'Donnell | Movies & TV | 25.16× | ||
| 17 | John Krasinski | Movies & TV | 24.04× | ||
| 18 | Alison Brie | Movies & TV | 20.00× | ||
| 19 | Bill Murray | Movies & TV | 15.28× | ||
| 20 | Jim Carrey | Movies & TV | 11.31× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Individualism | JOY | 1.62× | |
| Early Adopter Mentality | POWER | 1.59× | |
| Convenience Orientation | PREMIUM | 1.46× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Luxury Orientation | PREMIUM | 0.67× | |
| Pet Ownership | JOY | 0.78× | |
| Career Orientation | POWER | 0.78× |
Flight of the Conchords has an estimated audience of 611,951 people in United States, concentrated in California and Texas.
40.9% of Flight of the Conchords fans are female, 59.1% are male, with an average age of 41.6 years.
Flight of the Conchords fans show strongest brand affinity for Owen Wilson (98.71×), Mariska Hargitay (70.94×), and Ming-Na Wen (89.1×) over the country average.
Flight of the Conchords fans in United States are most concentrated in California (reach ~80K), Texas (reach ~30K), and New York (reach ~30K). These three regions account for the largest share of the active audience.
Beyond Flight of the Conchords itself, the audience over-indexes on Mariska Hargitay (70.94×), Ming-Na Wen (89.1×), Matthew Gray Gubler (89.47×), and Kat Dennings (42.06×) compared to the United States average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in United States who actively search for Flight of the Conchords. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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