Florence Welch Audience in United States

Florence Welch logo

Florence Welch has an estimated audience of 634,066 people in United States. 61.0% are female, 39.0% are male, average age 39.0. Top regions: California, Florida, Texas. Top brand affinities: Home equity, Hugh Howey, Dog breed, Historic site, Huaraz.

The average Florence Welch fan in United States is 39.0 years old, more female, and lives primarily in California. The audience is concentrated in California, Florida, Texas. Top brand affinities include Home equity, Hugh Howey, Dog breed, with strongest over-indexing on Home equity (5.07× the country average). Demographically, the Florence Welch audience skews more female with an average age of 39.0, and over-indexes on personality traits such as Extroversion, Indulgence. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Music & Radio · Type: Person · Subtype: Singer-songwriter

Demographics of Florence Welch fans

Demographic split for Florence Welch audience in United States
MetricValue
Female61.0%
Male39.0%
Average age39.0
Estimated audience size634,066

Audience persona

The typical Florence Welch fan in United States is more female, around 39.0 years old, with strong Extroversion tendencies and a notable affinity for Home equity.

Top regions in United States

Top regions ranked by reach for Florence Welch in United States
RegionReachAffinity
California71,9781.03×
Florida47,8751.12×
Texas46,4800.85×
New York42,5411.2×
Pennsylvania24,2961.14×
Illinois22,9331.09×
Ohio20,1361.03×
Massachusetts19,9601.6×
North Carolina18,5290.97×
Georgia17,3380.89×
Virginia17,0211.1×
Michigan16,7761.01×
Washington15,9591.25×
New Jersey15,1640.94×
Tennessee12,9651.02×
Arizona11,8130.91×
Indiana11,5311×
Missouri11,1961.1×
Colorado11,1611.12×
Maryland11,0161.01×
Oregon9,4941.31×
Wisconsin9,1230.96×
Minnesota9,0751×
South Carolina8,5720.9×
Kentucky8,0321.01×
Alabama7,5200.85×
Connecticut7,4871.18×
Louisiana6,8830.84×
Oklahoma6,7090.95×
Utah5,8021.02×
Kansas4,8340.97×
Iowa4,5190.87×
Nevada4,3640.71×
Arkansas4,2830.82×
Mississippi3,3810.65×
New Hampshire3,2801.31×
Maine3,1781.4×
Idaho2,7820.88×
Washington, District of Columbia2,7741.46×
New Mexico2,6220.82×
West Virginia2,6170.89×
Nebraska2,5080.79×
Rhode Island2,4981.24×
Montana1,7380.99×
Vermont1,6261.46×
Hawaii1,6230.6×
Delaware1,4010.8×
Alaska1,2030.89×
South Dakota1,0490.72×
North Dakota9410.72×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Florence Welch audience
BrandAffinityCategory
Home equity5.07×Home & Garden
Hugh Howey50.69×Literature
Dog breed1.68×Pets & Animals
Historic site4.95×Arts & Culture
Huaraz12.3×Travel & Leisure
Vocal harmony3.97×Music & Radio
Elsword13.76×Games
Google Photos2×Technology & Electronics
Kansas2.01×Travel & Leisure
Jai14.95×Movies & TV
Mothercare2.35×Kids & Family
Kendra Scott2.05×Fashion & Accessoires
Cam Ward2.62×Sports
Guitarist (magazine)7.71×Music & Radio
Bank account1.62×Business & Career
Home staging3.4×Home & Garden
UK garage3.29×Music & Radio
Corona (band)3.42×Music & Radio
edureka20×Business & Career
Easy Home Meals20×Food & Beverages

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Florence Welch audience
TraitClusterScore
ExtroversionTHRILL1.43
IndulgenceJOY1.38
Design AffinityPREMIUM1.36
LGBTQ+ IdentityOPEN1.33
Early Adopter MentalityPOWER1.33
Social Media UsageJOY1.29

Worldwide distribution

Worldwide audience distribution share by country for Florence Welch
CountryShare
United States38.4%
United Kingdom21.3%
Germany7.7%

See Florence Welch audiences in other countries

More Singer-songwriter audiences in United States

Frequently asked questions

How many fans does Florence Welch have in United States?

Florence Welch has an estimated audience of 634,066 people in United States, concentrated in California and Florida.

What is the gender split and age of Florence Welch fans?

61.0% of Florence Welch fans are female, 39.0% are male, with an average age of 39.0 years.

Which brands do Florence Welch fans like most?

Florence Welch fans show strongest brand affinity for Home equity (5.07×), Hugh Howey (50.69×), and Dog breed (1.68×) over the country average.

Where do Florence Welch fans live in United States?

Florence Welch fans in United States are most concentrated in California (reach 71,978), Florida (reach 47,875), and Texas (reach 46,480). These three regions account for the largest share of the active audience.

What other brands do Florence Welch fans also like?

Beyond Florence Welch itself, the audience over-indexes on Hugh Howey (50.69×), Dog breed (1.68×), Historic site (4.95×), and Huaraz (12.3×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Florence Welch. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.