Rascasse Audience Intelligence

Theo James Audience in United States

A data profile of the people who buy, follow and care about Theo James in United States — modelled from more than twelve digital signal sources. Theo James has an estimated audience of 3,687,474 people in United States.

#398among Actor Actress or TV Star in United States#1150among Person in United States#1007in Movies & TV

The average Theo James fan in United States is 34.7 years old, more female, and lives primarily in California.

The audience is concentrated in California, Texas, Florida.

Top brand affinities include Megan Fox, Sabrina Carpenter, Madison Beer, with strongest over-indexing on Megan Fox (54.87× the country average).

Demographically, the Theo James audience skews more female with an average age of 34.7, and over-indexes on personality traits such as Spirituality, Mindfulness.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Theo James fan in United States is more female, around 34.7 years old, with strong Spirituality tendencies and a notable affinity for Megan Fox.

Category: Movies & TV · Type: Person · Subtype: Actor Actress or TV Star

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Theo James profile in United States.

Audience size
3.7M
in United States
Gender
69.6%♀
30.4% male
Age
34.7
average years
Country rank
#8618
Person in United States
Fig. 01

Search interest · 12-month trend

-40%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Theo James fans

69.6% are female, 30.4% are male, average age 34.7.

Fig. 02

Gender split

69.6%
Female
30.4%
Male
Demographic split for Theo James audience in United States
MetricValue
Female69.6%
Male30.4%
Average age34.7
Estimated audience size3,687,474
Fig. 03

Age distribution

Ø 34.7
average years
Age distribution of the Theo James audience in United States
Age bracketShare%
16-1935%
20-2918%
30-3916%
40-4916%
50+14%
Fig. 04

Worldwide distribution

25.3%

of the worldwide Theo James audience comes from United States.

Worldwide audience distribution share by country for Theo James
CountryShare
United States25.3%
United Kingdom7.7%
France4.8%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Theo James audience in United States is strongest.

Fig. 05

Top regions by affinity

Theo James fans by region: top regions in United States
#RegionReachAffinity×
01Utah~50K1.33×
02Washington, District of Columbia~20K1.20×
03Idaho~30K1.18×
04California~500K1.14×
05Massachusetts~100K1.13×
06Arizona~100K1.11×
07Washington~100K1.10×
08Colorado~80K1.10×
09Kentucky~60K1.10×
10New York~300K1.09×
11Hawaii~20K1.09×
12Oklahoma~50K1.08×
13Oregon~50K1.07×
14Florida~300K1.06×
15Illinois~200K1.05×
16Texas~400K1.04×
17Tennessee~90K1.03×
18Connecticut~40K1.03×
19Missouri~70K1.02×
20New Jersey~100K1.01×
21Minnesota~60K1.01×
22Pennsylvania~100K1.00×
23Georgia~100K1.00×
24North Carolina~100K1.00×
25Virginia~100K1.00×
26Nevada~40K1.00×
27Kansas~30K1.00×
28Montana~10K1.00×
29Michigan~100K0.99×
30Indiana~80K0.99×
31Arkansas~40K0.99×
32New Hampshire~20K0.96×
33Rhode Island~10K0.96×
34Alaska~9K0.96×
35South Carolina~60K0.95×
36Nebraska~20K0.95×
37Vermont~7K0.95×
38Ohio~100K0.94×
39Alabama~60K0.93×
40Maine~10K0.93×
41Wisconsin~60K0.92×
42Louisiana~50K0.92×
43Maryland~70K0.91×
44Iowa~30K0.91×
45New Mexico~20K0.89×
46Delaware~10K0.85×
47South Dakota~9K0.85×
48West Virginia~20K0.84×
49North Dakota~7K0.84×
50Mississippi~30K0.78×
Fig. 06

Affinity by region

Affinity by region — Theo James, United States
0.78×1.00×1.33×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Theo James audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Theo James audience
#·InterestCategoryAffinity×
01Jay DuplassMovies & TV168.42×
02Only Lovers Left AliveMovies & TV156.55×
03Upstairs, Downstairs (1971 TV series)Movies & TV123.86×
04Angela KinseyMovies & TV83.05×
05Megan FoxMovies & TV54.87×
06Wolf Hall (TV series)Movies & TV52.81×
07Madison BeerMusic & Radio41.41×
08Kim PetrasMusic & Radio41.41×
09Anne‐MarieMusic & Radio41.41×
10Sabrina CarpenterMusic & Radio36.59×
11Call the MidwifeMovies & TV35.03×
12Maggie SmithMovies & TV33.43×
13Masterpiece (TV series)Movies & TV32.96×
14SlayyyterMusic & Radio23.87×
15Hailee SteinfeldMovies & TV22.91×
16Regency romanceLiterature22.76×
17Reneé RappMusic & Radio20.51×
18Bachelor in Paradise (TV series)Movies & TV17.61×
19The Gilded AgeMovies & TV6.17×
20Hobby LobbyHome & Garden3.37×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Theo James audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Theo James audience · What stands out
TraitClusterDeviationScore
SpiritualityBALANCE2.52×
MindfulnessBALANCE1.76×
IndividualismJOY1.73×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Theo James audience · Rather not
TraitClusterDeviationScore
Risk AppetiteTHRILL0.92×
Need for SecurityCONSERVATISM0.92×
Social Media UsageJOY0.98×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Theo James have in United States?

Theo James has an estimated audience of 3,687,474 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Theo James fans?

69.6% of Theo James fans are female, 30.4% are male, with an average age of 34.7 years.

03

Which brands do Theo James fans like most?

Theo James fans show strongest brand affinity for Megan Fox (54.87×), Sabrina Carpenter (36.59×), and Madison Beer (41.41×) over the country average.

04

Where do Theo James fans live in United States?

Theo James fans in United States are most concentrated in California (reach ~500K), Texas (reach ~400K), and Florida (reach ~300K). These three regions account for the largest share of the active audience.

05

What other brands do Theo James fans also like?

Beyond Theo James itself, the audience over-indexes on Sabrina Carpenter (36.59×), Madison Beer (41.41×), Only Lovers Left Alive (156.55×), and Jay Duplass (168.42×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Actor Actress or TV Star audiences in United States

See Theo James audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for Theo James. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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