Kim Petras Audience in United States
Kim Petras has an estimated audience of 1,143,045 people in United States. 57.2% are female, 42.8% are male, average age 35.4. Top regions: California, Texas, New York. Top brand affinities: Huaraz, Guy Fieri, Bank account, UK garage, Home construction.
The average Kim Petras fan in United States is 35.4 years old, more female, and lives primarily in California. The audience is concentrated in California, Texas, New York. Top brand affinities include Huaraz, Guy Fieri, Bank account, with strongest over-indexing on Huaraz (37.91× the country average). Demographically, the Kim Petras audience skews more female with an average age of 35.4, and over-indexes on personality traits such as Sustainability, Extroversion. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
Category: Music & Radio · Type: Person · Subtype: Singer-songwriter
Demographics of Kim Petras fans
| Metric | Value |
|---|---|
| Female | 57.2% |
| Male | 42.8% |
| Average age | 35.4 |
| Estimated audience size | 1,143,045 |
Audience persona
The typical Kim Petras fan in United States is more female, around 35.4 years old, with strong Sustainability tendencies and a notable affinity for Huaraz.
Top regions in United States
| Region | Reach | Affinity |
|---|---|---|
| California | 156,908 | 1.25× |
| Texas | 90,390 | 0.92× |
| New York | 81,789 | 1.28× |
| Florida | 71,729 | 0.93× |
| Pennsylvania | 42,540 | 1.11× |
| Illinois | 41,063 | 1.08× |
| Ohio | 35,263 | 1× |
| Arizona | 33,051 | 1.42× |
| North Carolina | 32,179 | 0.94× |
| Georgia | 31,217 | 0.89× |
| Washington | 31,000 | 1.35× |
| New Jersey | 28,545 | 0.98× |
| Michigan | 28,403 | 0.95× |
| Virginia | 28,118 | 1.01× |
| Massachusetts | 28,062 | 1.25× |
| Colorado | 21,751 | 1.21× |
| Tennessee | 21,532 | 0.94× |
| Indiana | 18,746 | 0.9× |
| Maryland | 18,408 | 0.94× |
| Missouri | 18,281 | 0.99× |
| Minnesota | 17,776 | 1.09× |
| Oregon | 17,713 | 1.35× |
| Alabama | 16,563 | 1.04× |
| Wisconsin | 15,698 | 0.91× |
| Kentucky | 13,353 | 0.93× |
| Connecticut | 13,111 | 1.14× |
| South Carolina | 13,005 | 0.76× |
| Louisiana | 12,317 | 0.84× |
| Oklahoma | 12,048 | 0.95× |
| Utah | 11,357 | 1.11× |
| Nevada | 10,822 | 0.98× |
| Iowa | 9,040 | 0.96× |
| Kansas | 8,145 | 0.9× |
| Arkansas | 7,910 | 0.84× |
| Mississippi | 6,144 | 0.65× |
| Idaho | 5,248 | 0.92× |
| New Mexico | 5,230 | 0.91× |
| Nebraska | 5,002 | 0.87× |
| Washington, District of Columbia | 4,857 | 1.41× |
| New Hampshire | 4,799 | 1.07× |
| Hawaii | 4,402 | 0.9× |
| Maine | 4,388 | 1.07× |
| Rhode Island | 4,251 | 1.17× |
| West Virginia | 4,192 | 0.79× |
| Montana | 3,034 | 0.96× |
| Alaska | 2,754 | 1.13× |
| Delaware | 2,535 | 0.8× |
| Vermont | 2,012 | 1× |
| North Dakota | 1,963 | 0.84× |
| South Dakota | 1,906 | 0.72× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Huaraz | 37.91× | Travel & Leisure |
| Guy Fieri | 8.49× | Movies & TV |
| Bank account | 4.64× | Business & Career |
| UK garage | 8.26× | Music & Radio |
| Home construction | 2.11× | Home & Garden |
| Combat sport | 2.05× | Sports |
| Tulare County, California | 12.06× | Travel & Leisure |
| Product design | 2.2× | Business & Career |
| Pro-Ject | 4.4× | Music & Radio |
| Isometric exercise | 8.38× | Sports |
| Mothercare | 2.5× | Kids & Family |
| Goop | 3.93× | Internet & Social Media |
| Google Photos | 1.68× | Technology & Electronics |
| Historical fantasy | 18.07× | Literature |
| Grinch | 2.62× | Movies & TV |
| Home staging | 3.33× | Home & Garden |
| Historic site | 2.66× | Arts & Culture |
| Iowa Lottery | 6.13× | Games |
| Jesse Plemons | 2× | Movies & TV |
| Vocal harmony | 2.55× | Music & Radio |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Sustainability | BALANCE | 1.59 |
| Extroversion | THRILL | 1.44 |
| Early Adopter Mentality | POWER | 1.39 |
| Mindfulness | BALANCE | 1.36 |
| Luxury Orientation | PREMIUM | 1.33 |
| LGBTQ+ Identity | OPEN | 1.3 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 39.2% |
| Germany | 17.2% |
| United Kingdom | 6.2% |
See Kim Petras audiences in other countries
More Singer-songwriter audiences in United States
- GloRilla (18,197,217)
- Billie Eilish (15,190,647)
- Rocket (14,103,157)
- Jessie Murph (13,515,389)
- Tate McRae (13,487,196)
Frequently asked questions
How many fans does Kim Petras have in United States?
Kim Petras has an estimated audience of 1,143,045 people in United States, concentrated in California and Texas.
What is the gender split and age of Kim Petras fans?
57.2% of Kim Petras fans are female, 42.8% are male, with an average age of 35.4 years.
Which brands do Kim Petras fans like most?
Kim Petras fans show strongest brand affinity for Huaraz (37.91×), Guy Fieri (8.49×), and Bank account (4.64×) over the country average.
Where do Kim Petras fans live in United States?
Kim Petras fans in United States are most concentrated in California (reach 156,908), Texas (reach 90,390), and New York (reach 81,789). These three regions account for the largest share of the active audience.
What other brands do Kim Petras fans also like?
Beyond Kim Petras itself, the audience over-indexes on Guy Fieri (8.49×), Bank account (4.64×), UK garage (8.26×), and Home construction (2.11×) compared to the United States average.
How to read this data
Audience size is the estimated number of people in United States who actively search for Kim Petras. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.