Slayyyter Audience in United States

Slayyyter has an estimated audience of 420,092 people in United States. 58.8% are female, 41.2% are male, average age 32.9. Top brand affinities: Charli XCX, Theo James, Sabrina Carpenter, Bibis Beauty Palace, Holland Roden.

Top brand affinities include Charli XCX, Theo James, Sabrina Carpenter, with strongest over-indexing on Charli XCX (84.38× the country average). Demographically, the Slayyyter audience skews more female with an average age of 32.9, and over-indexes on personality traits such as LGBTQ+ Identity, Sustainability.

Category: Music & Radio · Type: Person · Subtype: Singer-songwriter

Demographics of Slayyyter fans

Demographic split for Slayyyter audience in United States
MetricValue
Female58.8%
Male41.2%
Average age32.9
Estimated audience size420,092

Audience persona

The typical Slayyyter fan in United States is more female, around 32.9 years old, with strong LGBTQ+ Identity tendencies and a notable affinity for Charli XCX.

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Slayyyter audience
BrandAffinityCategory
Charli XCX84.38×Music & Radio
Theo James21.79×Movies & TV
Sabrina Carpenter8.4×Music & Radio
Bibis Beauty Palace2139.98×Beauty & Wellness
Holland Roden38.94×Movies & TV
Hair Extensions5.5×Beauty & Wellness
Grace VanderWaal26.03×Music & Radio
Autism Awareness7.54×Health
School uniform9.93×Kids & Family
Diabetes mellitus awareness5.05×Health
Superman1.99×Movies & TV
Singer-songwriter2.82×Music & Radio
Toyota Supra9.93×Cars & Mobility
Dungeons & Dragons7.06×Games
Rick and Morty4.59×Movies & TV
Microblogging5.4×Technology & Electronics
Madison Beer6.06×Music & Radio
Duck Tape30.26×Home & Garden
Harry Potter2.1×Movies & TV
Indeed.com2.32×Business & Career

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Slayyyter audience
TraitClusterScore
LGBTQ+ IdentityOPEN1.73
SustainabilityBALANCE1.61
TraditionCONSERVATISM1.53
ExtroversionTHRILL1.41
Early Adopter MentalityPOWER1.38
MindfulnessBALANCE1.27

Worldwide distribution

Worldwide audience distribution share by country for Slayyyter
CountryShare
United States53.4%
Brazil12.2%
United Kingdom9.0%

See Slayyyter audiences in other countries

More Singer-songwriter audiences in United States

How to read this data

Audience size is the estimated number of people in United States who actively search for Slayyyter. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.