Gayle King Audience in United States
Gayle King has an estimated audience of 1,658,733 people in United States. 74.1% are female, 25.9% are male, average age 41.8. Top regions: California, Texas, New York. Top brand affinities: Whataburger, Jingoism, 3D printing, Kaytranada, Nebraska Cornhuskers football.
The average Gayle King fan in United States is 41.8 years old, more female, and lives primarily in California. The audience is concentrated in California, Texas, New York. Top brand affinities include Whataburger, Jingoism, 3D printing, with strongest over-indexing on Whataburger (2.62× the country average). Demographically, the Gayle King audience skews more female with an average age of 41.8, and over-indexes on personality traits such as Career Orientation, Luxury Orientation. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
Category: Movies & TV · Type: Person · Subtype: TV personality
Demographics of Gayle King fans
| Metric | Value |
|---|---|
| Female | 74.1% |
| Male | 25.9% |
| Average age | 41.8 |
| Estimated audience size | 1,658,733 |
Audience persona
The typical Gayle King fan in United States is more female, around 41.8 years old, with strong Career Orientation tendencies and a notable affinity for Whataburger.
Top regions in United States
| Region | Reach | Affinity |
|---|---|---|
| California | 137,757 | 0.76× |
| Texas | 123,105 | 0.86× |
| New York | 118,989 | 1.28× |
| Florida | 103,109 | 0.92× |
| Georgia | 67,671 | 1.32× |
| North Carolina | 61,185 | 1.23× |
| Pennsylvania | 57,085 | 1.02× |
| Illinois | 56,664 | 1.03× |
| Ohio | 56,083 | 1.1× |
| New Jersey | 50,871 | 1.21× |
| Maryland | 46,959 | 1.65× |
| Virginia | 45,352 | 1.12× |
| Michigan | 43,215 | 1× |
| Tennessee | 37,923 | 1.14× |
| South Carolina | 33,917 | 1.36× |
| Massachusetts | 32,699 | 1× |
| Alabama | 32,699 | 1.41× |
| Missouri | 31,722 | 1.19× |
| Arizona | 28,668 | 0.85× |
| Louisiana | 28,646 | 1.34× |
| Indiana | 28,533 | 0.94× |
| Connecticut | 27,799 | 1.67× |
| Minnesota | 26,120 | 1.1× |
| Washington | 24,545 | 0.74× |
| Wisconsin | 21,813 | 0.87× |
| Mississippi | 20,174 | 1.48× |
| Kentucky | 19,273 | 0.93× |
| Colorado | 17,490 | 0.67× |
| Oklahoma | 16,897 | 0.92× |
| Arkansas | 13,938 | 1.02× |
| Oregon | 13,814 | 0.73× |
| Kansas | 13,550 | 1.04× |
| Iowa | 13,499 | 0.99× |
| Nevada | 12,908 | 0.8× |
| Utah | 7,818 | 0.53× |
| Washington, District of Columbia | 7,255 | 1.46× |
| Nebraska | 6,344 | 0.76× |
| New Mexico | 6,159 | 0.74× |
| Delaware | 5,973 | 1.31× |
| Maine | 5,751 | 0.97× |
| Idaho | 5,427 | 0.65× |
| Rhode Island | 5,328 | 1.01× |
| West Virginia | 5,011 | 0.65× |
| Hawaii | 4,642 | 0.65× |
| New Hampshire | 4,570 | 0.7× |
| South Dakota | 4,492 | 1.17× |
| Montana | 4,085 | 0.89× |
| Vermont | 3,083 | 1.06× |
| North Dakota | 2,253 | 0.66× |
| Alaska | 1,730 | 0.49× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Whataburger | 2.62× | Food & Beverages |
| Jingoism | 2.47× | Politics & Society |
| 3D printing | 1.92× | Technology & Electronics |
| Kaytranada | 8.69× | Music & Radio |
| Nebraska Cornhuskers football | 2.53× | Sports |
| Saving | 1.98× | Business & Career |
| Kansas | 1.75× | Travel & Leisure |
| Consequence (rapper) | 4.15× | Music & Radio |
| JDSU | 1.96× | Business & Career |
| Google Photos | 1.57× | Technology & Electronics |
| Kearney, Nebraska | 10.45× | Travel & Leisure |
| JamBase | 7.06× | Music & Radio |
| Phil Keaggy | 19.6× | Music & Radio |
| Kaytee | 15.96× | Pets & Animals |
| Urban horticulture | 2.03× | Home & Garden |
| Elsword | 8.69× | Games |
| Austin Kayak | 12.64× | Shopping |
| Cleveland Clinic | 2.56× | Health |
| Home staging | 2.28× | Home & Garden |
| Bell Helmets | 7.98× | Cars & Mobility |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Career Orientation | POWER | 1.47 |
| Luxury Orientation | PREMIUM | 1.46 |
| Mindfulness | BALANCE | 1.43 |
| Extroversion | THRILL | 1.43 |
| Patriotism | CONSERVATISM | 1.35 |
| Indulgence | JOY | 1.31 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 80.5% |
| Canada | 4.2% |
| United Kingdom | 3.7% |
See Gayle King audiences in other countries
More TV personality audiences in United States
- Savannah Guthrie (25,809,631)
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- Kylie Jenner (11,912,127)
- Ben Shapiro (7,119,048)
Frequently asked questions
How many fans does Gayle King have in United States?
Gayle King has an estimated audience of 1,658,733 people in United States, concentrated in California and Texas.
What is the gender split and age of Gayle King fans?
74.1% of Gayle King fans are female, 25.9% are male, with an average age of 41.8 years.
Which brands do Gayle King fans like most?
Gayle King fans show strongest brand affinity for Whataburger (2.62×), Jingoism (2.47×), and 3D printing (1.92×) over the country average.
Where do Gayle King fans live in United States?
Gayle King fans in United States are most concentrated in California (reach 137,757), Texas (reach 123,105), and New York (reach 118,989). These three regions account for the largest share of the active audience.
What other brands do Gayle King fans also like?
Beyond Gayle King itself, the audience over-indexes on Jingoism (2.47×), 3D printing (1.92×), Kaytranada (8.69×), and Nebraska Cornhuskers football (2.53×) compared to the United States average.
How to read this data
Audience size is the estimated number of people in United States who actively search for Gayle King. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.