Georgetown, Guyana Audience in United States

Georgetown, Guyana logo

Georgetown, Guyana has an estimated audience of 1,494,791 people in United States. 60.3% are female, 39.7% are male, average age 41.5. Top brand affinities: Barclays Center, Tierra Cali, Jonathan Davis, Totally Spies!, Life of Pi.

Top brand affinities include Barclays Center, Tierra Cali, Jonathan Davis, with strongest over-indexing on Barclays Center (3.55× the country average). Demographically, the Georgetown, Guyana audience skews more female with an average age of 41.5, and over-indexes on personality traits such as Luxury Orientation, Quality Awareness.

Category: Travel & Leisure · Type: POI

Demographics of Georgetown, Guyana fans

Demographic split for Georgetown, Guyana audience in United States
MetricValue
Female60.3%
Male39.7%
Average age41.5
Estimated audience size1,494,791

Audience persona

The typical Georgetown, Guyana fan in United States is more female, around 41.5 years old, with strong Luxury Orientation tendencies and a notable affinity for Barclays Center.

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Georgetown, Guyana audience
BrandAffinityCategory
Barclays Center3.55×Sports
Tierra Cali1.67×Travel & Leisure
Jonathan Davis1.89×Music & Radio
Totally Spies!2.45×Movies & TV
Life of Pi1.53×Movies & TV
Sub Zero (Official)1.58×Literature
Finding Your Roots1.51×Movies & TV
New York Harbor1.64×Travel & Leisure
E-box1.57×Health
Bulacan1.88×Travel & Leisure
Otto Graham2.19×Sports
Academy Award for Best Production Design1.78×Movies & TV
Cal Ripken, Jr.1.63×Sports
Ipsos1.65×Business & Career
IWeb1.52×
Canino1.85×Travel & Leisure
Ub Iwerks1.97×Literature
Babalawo1.84×
JbcKids & Family
The Radiators (American band)1.69×Music & Radio

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Georgetown, Guyana audience
TraitClusterScore
Luxury OrientationPREMIUM1.37
Quality AwarenessPREMIUM1.32
Career OrientationPOWER1.27
TravellingTHRILL1.26
DIY MentalityTHRILL1.16
Family OrientationCONSERVATISM1.15

Worldwide distribution

Worldwide audience distribution share by country for Georgetown, Guyana
CountryShare
United States63.6%
Guyana11.4%
Canada7.4%

See Georgetown, Guyana audiences in other countries

More Travel & Leisure audiences in United States

How to read this data

Audience size is the estimated number of people in United States who actively search for Georgetown, Guyana. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.