Totally Spies! Audience in United States

Totally Spies! logo

Totally Spies! has an estimated audience of 474,397 people in United States. 78.7% are female, 21.3% are male, average age 21.9. Top regions: California, Texas, Florida. Top brand affinities: ARCO, Acoustic music, Overtone, Graham Greene (actor), Brittney Griner.

The average Totally Spies! fan in United States is 21.9 years old, more female, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include ARCO, Acoustic music, Overtone, with strongest over-indexing on ARCO (1.63× the country average). Demographically, the Totally Spies! audience skews more female with an average age of 21.9, and over-indexes on personality traits such as Risk Appetite, Family Orientation. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Movies & TV · Type: Movie / TV Show / Series · Subtype: Animation

Demographics of Totally Spies! fans

Demographic split for Totally Spies! audience in United States
MetricValue
Female78.7%
Male21.3%
Average age21.9
Estimated audience size474,397

Audience persona

The typical Totally Spies! fan in United States is more female, around 21.9 years old, with strong Risk Appetite tendencies and a notable affinity for ARCO.

Top regions in United States

Top regions ranked by reach for Totally Spies! in United States
RegionReachAffinity
California64,0261.23×
Texas48,6531.19×
Florida43,3161.35×
New York35,0071.32×
Georgia21,5211.47×
Illinois17,9271.13×
North Carolina17,3391.21×
Pennsylvania15,5460.97×
Ohio14,3160.98×
Virginia13,2551.15×
New Jersey13,1571.09×
Michigan12,8271.03×
Maryland11,9711.47×
Washington11,0131.16×
Massachusetts9,7931.05×
Tennessee9,7381.02×
Arizona9,6841×
Indiana8,8411.02×
Missouri7,2430.95×
South Carolina7,1401×
Louisiana6,7581.1×
Alabama6,5951×
Kentucky6,5751.11×
Minnesota6,2930.93×
Colorado6,1780.83×
Wisconsin5,5820.78×
Oklahoma5,4311.03×
Oregon5,4100.99×
Connecticut5,2911.11×
Mississippi5,1241.31×
Nevada4,8941.07×
Arkansas4,1081.05×
Utah3,8880.92×
Kansas3,2790.88×
Iowa3,0310.78×
Hawaii1,9510.96×
New Mexico1,9140.8×
Nebraska1,8770.79×
Idaho1,8490.78×
Washington, District of Columbia1,8451.29×
West Virginia1,8410.83×
Rhode Island1,4850.98×
Maine1,4640.86×
New Hampshire1,3400.72×
Delaware1,2930.99×
Montana8730.66×
Alaska8610.85×
North Dakota7340.75×
South Dakota7050.64×
Vermont6420.77×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Totally Spies! audience
BrandAffinityCategory
ARCO1.63×Cars & Mobility
Acoustic music2.24×Music & Radio
Overtone3.17×Beauty & Wellness
Graham Greene (actor)1.8×
Brittney Griner2.24×Sports
Arutz Sheva1.76×News
John Frusciante3×Music & Radio
Tierra caliente1.83×Travel & Leisure
Hypothec2.74×Business & Career
Biblical inspiration1.98×Politics & Society
Chili con carne1.8×Food & Beverages
Leprechaun2.11×Literature
Dubuque, Iowa2.73×Travel & Leisure
Cadena SER2.9×Music & Radio
Thom Browne1.68×Fashion & Accessoires
International University of Business Agriculture and Technology1.74×Business & Career
Ash vs Evil Dead2.13×Movies & TV
Judge Dredd (film)1.75×Movies & TV
Assassin's Creed: Brotherhood1.63×Games
Stealing Beauty2×Movies & TV

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Totally Spies! audience
TraitClusterScore
Risk AppetiteTHRILL2.22
Family OrientationCONSERVATISM2.16
Healthy LifestyleBALANCE2.15
ExtroversionTHRILL1.95
Luxury OrientationPREMIUM1.81
Design AffinityPREMIUM1.79

Worldwide distribution

Worldwide audience distribution share by country for Totally Spies!
CountryShare
United States60.1%
Italy22.7%
Germany12.2%

See Totally Spies! audiences in other countries

More Animation audiences in United States

Frequently asked questions

How many fans does Totally Spies! have in United States?

Totally Spies! has an estimated audience of 474,397 people in United States, concentrated in California and Texas.

What is the gender split and age of Totally Spies! fans?

78.7% of Totally Spies! fans are female, 21.3% are male, with an average age of 21.9 years.

Which brands do Totally Spies! fans like most?

Totally Spies! fans show strongest brand affinity for ARCO (1.63×), Acoustic music (2.24×), and Overtone (3.17×) over the country average.

Where do Totally Spies! fans live in United States?

Totally Spies! fans in United States are most concentrated in California (reach 64,026), Texas (reach 48,653), and Florida (reach 43,316). These three regions account for the largest share of the active audience.

What other brands do Totally Spies! fans also like?

Beyond Totally Spies! itself, the audience over-indexes on Acoustic music (2.24×), Overtone (3.17×), Graham Greene (actor) (1.8×), and Brittney Griner (2.24×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Totally Spies!. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.