A data profile of the people who buy, follow and care about Glenn Howerton in United States — modelled from more than twelve digital signal sources. Glenn Howerton has an estimated audience of 1,057,267 people in United States.
The average Glenn Howerton fan in United States is 33.3 years old, more male, and lives primarily in California.
The audience is concentrated in California, Texas, New York.
Top brand affinities include Rob McElhenney, Mariska Hargitay, John Malkovich, with strongest over-indexing on Rob McElhenney (121.75× the country average).
Demographically, the Glenn Howerton audience skews more male with an average age of 33.3, and over-indexes on personality traits such as Individualism, Patriotism.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
The typical Glenn Howerton fan in United States is more male, around 33.3 years old, with strong Individualism tendencies and a notable affinity for Rob McElhenney.
The key figures that characterise the Glenn Howerton profile in United States.
32.2% are female, 67.8% are male, average age 33.3.
| Metric | Value |
|---|---|
| Female | 32.2% |
| Male | 67.8% |
| Average age | 33.3 |
| Estimated audience size | 1,057,267 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 33% | |
| 20-29 | 21% | |
| 30-39 | 24% | |
| 40-49 | 13% | |
| 50+ | 8% |
of the worldwide Glenn Howerton audience comes from United States.
| Country | Share |
|---|---|
| United States | 55.4% |
| United Kingdom | 13.1% |
| Canada | 11.8% |
Where the Glenn Howerton audience in United States is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Oregon | ~20K | 1.32× | |
| 02 | Massachusetts | ~40K | 1.26× | |
| 03 | Pennsylvania | ~60K | 1.25× | |
| 04 | Vermont | ~3K | 1.24× | |
| 05 | Washington | ~40K | 1.23× | |
| 06 | Colorado | ~30K | 1.22× | |
| 07 | New Hampshire | ~7K | 1.21× | |
| 08 | Maine | ~7K | 1.21× | |
| 09 | Delaware | ~5K | 1.16× | |
| 10 | Rhode Island | ~6K | 1.15× | |
| 11 | Illinois | ~60K | 1.14× | |
| 12 | Connecticut | ~20K | 1.14× | |
| 13 | Minnesota | ~20K | 1.12× | |
| 14 | New York | ~90K | 1.11× | |
| 15 | Wisconsin | ~30K | 1.11× | |
| 16 | Montana | ~5K | 1.11× | |
| 17 | Washington, District of Columbia | ~5K | 1.10× | |
| 18 | Missouri | ~30K | 1.08× | |
| 19 | California | ~200K | 1.07× | |
| 20 | Ohio | ~50K | 1.06× | |
| 21 | Michigan | ~40K | 1.06× | |
| 22 | Utah | ~10K | 1.05× | |
| 23 | Idaho | ~8K | 1.04× | |
| 24 | New Jersey | ~40K | 1.02× | |
| 25 | Iowa | ~10K | 1.00× | |
| 26 | Alaska | ~3K | 0.99× | |
| 27 | Nebraska | ~7K | 0.98× | |
| 28 | Indiana | ~30K | 0.97× | |
| 29 | Kansas | ~10K | 0.97× | |
| 30 | Arizona | ~30K | 0.96× | |
| 31 | North Dakota | ~3K | 0.95× | |
| 32 | Virginia | ~30K | 0.94× | |
| 33 | Maryland | ~20K | 0.94× | |
| 34 | Kentucky | ~20K | 0.92× | |
| 35 | Oklahoma | ~20K | 0.92× | |
| 36 | South Dakota | ~3K | 0.91× | |
| 37 | Tennessee | ~30K | 0.89× | |
| 38 | West Virginia | ~6K | 0.89× | |
| 39 | North Carolina | ~40K | 0.88× | |
| 40 | Nevada | ~10K | 0.86× | |
| 41 | Texas | ~100K | 0.85× | |
| 42 | New Mexico | ~6K | 0.85× | |
| 43 | Arkansas | ~10K | 0.84× | |
| 44 | Florida | ~80K | 0.82× | |
| 45 | Georgia | ~40K | 0.80× | |
| 46 | South Carolina | ~20K | 0.79× | |
| 47 | Alabama | ~20K | 0.75× | |
| 48 | Hawaii | ~5K | 0.75× | |
| 49 | Louisiana | ~10K | 0.74× | |
| 50 | Mississippi | ~8K | 0.61× |
The strongest cross-interests of the Glenn Howerton audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Rob McElhenney | Movies & TV | 121.75× | ||
| 02 | John Malkovich | Movies & TV | 24.81× | ||
| 03 | Yvonne Strahovski | Movies & TV | 24.13× | ||
| 04 | Ming-Na Wen | Movies & TV | 23.27× | ||
| 05 | Mariska Hargitay | Movies & TV | 18.65× | ||
| 06 | Nathan Fillion | Movies & TV | 14.28× | ||
| 07 | Josh Duhamel | Fashion & Accessoires | 14.28× | ||
| 08 | Sophia Bush | Movies & TV | 14.28× | ||
| 09 | Gwendoline Christie | Movies & TV | 14.28× | ||
| 10 | Alan Tudyk | Movies & TV | 14.14× | ||
| 11 | Norm Macdonald | Movies & TV | 14.13× | ||
| 12 | Jason Segel | Movies & TV | 13.96× | ||
| 13 | Isla Fisher | Movies & TV | 13.21× | ||
| 14 | Inglourious Basterds | Movies & TV | 12.32× | ||
| 15 | Owen Wilson | Movies & TV | 10.92× | ||
| 16 | Rotten Tomatoes | Movies & TV | 9.72× | ||
| 17 | Bill Murray | Movies & TV | 7.80× | ||
| 18 | Anne Hathaway | Movies & TV | 6.08× | ||
| 19 | Internet & Social Media | 3.83× | |||
| 20 | CNN | Movies & TV | 2.59× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Individualism | JOY | 1.64× | |
| Patriotism | CONSERVATISM | 1.61× | |
| Early Adopter Mentality | POWER | 1.52× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| DIY Mentality | THRILL | 0.61× | |
| Quality Awareness | PREMIUM | 0.69× | |
| Luxury Orientation | PREMIUM | 0.73× |
Glenn Howerton has an estimated audience of 1,057,267 people in United States, concentrated in California and Texas.
32.2% of Glenn Howerton fans are female, 67.8% are male, with an average age of 33.3 years.
Glenn Howerton fans show strongest brand affinity for Rob McElhenney (121.75×), Mariska Hargitay (18.65×), and John Malkovich (24.81×) over the country average.
Glenn Howerton fans in United States are most concentrated in California (reach ~200K), Texas (reach ~100K), and New York (reach ~90K). These three regions account for the largest share of the active audience.
Beyond Glenn Howerton itself, the audience over-indexes on Mariska Hargitay (18.65×), John Malkovich (24.81×), Ming-Na Wen (23.27×), and Rotten Tomatoes (9.72×) compared to the United States average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in United States who actively search for Glenn Howerton. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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