Grey Gardens Audience in United States
Grey Gardens has an estimated audience of 295,287 people in United States. 36.3% are female, 63.7% are male, average age 24.4. Top regions: California, New York, Texas. Top brand affinities: Kelly Osbourne, Angela Lansbury, Robert Redford, Gwendoline Christie, Idina Menzel.
The average Grey Gardens fan in United States is 24.4 years old, more male, and lives primarily in California. The audience is concentrated in California, New York, Texas. Top brand affinities include Kelly Osbourne, Angela Lansbury, Robert Redford, with strongest over-indexing on Kelly Osbourne (20× the country average). Demographically, the Grey Gardens audience skews more male with an average age of 24.4, and over-indexes on personality traits such as Indulgence, Spirituality. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
Type: Website / Newspaper / Magazine
Demographics of Grey Gardens fans
| Metric | Value |
|---|---|
| Female | 36.3% |
| Male | 63.7% |
| Average age | 24.4 |
| Estimated audience size | 295,287 |
Audience persona
The typical Grey Gardens fan in United States is more male, around 24.4 years old, with strong Indulgence tendencies and a notable affinity for Kelly Osbourne.
Top regions in United States
| Region | Reach | Affinity |
|---|---|---|
| California | 32,980 | 1.02× |
| New York | 25,693 | 1.56× |
| Texas | 19,225 | 0.76× |
| Florida | 14,447 | 0.72× |
| Pennsylvania | 10,939 | 1.1× |
| Illinois | 10,451 | 1.06× |
| Ohio | 9,124 | 1× |
| Massachusetts | 9,039 | 1.55× |
| North Carolina | 7,957 | 0.9× |
| Georgia | 7,636 | 0.84× |
| Michigan | 7,377 | 0.96× |
| New Jersey | 7,287 | 0.97× |
| Virginia | 6,873 | 0.96× |
| Washington | 6,773 | 1.14× |
| Tennessee | 5,833 | 0.98× |
| Missouri | 5,134 | 1.08× |
| Oregon | 5,093 | 1.5× |
| Indiana | 4,843 | 0.9× |
| Arizona | 4,754 | 0.79× |
| Maryland | 4,624 | 0.91× |
| Colorado | 4,491 | 0.96× |
| Wisconsin | 4,458 | 1× |
| Minnesota | 4,320 | 1.02× |
| Kentucky | 4,107 | 1.11× |
| Connecticut | 3,936 | 1.33× |
| South Carolina | 3,855 | 0.87× |
| Louisiana | 3,726 | 0.98× |
| Alabama | 3,614 | 0.88× |
| Oklahoma | 3,214 | 0.98× |
| Iowa | 2,265 | 0.93× |
| Kansas | 2,261 | 0.97× |
| Utah | 2,225 | 0.84× |
| Arkansas | 2,198 | 0.9× |
| Nevada | 2,015 | 0.71× |
| Mississippi | 1,856 | 0.76× |
| Maine | 1,752 | 1.66× |
| Rhode Island | 1,514 | 1.61× |
| Washington, District of Columbia | 1,360 | 1.53× |
| New Hampshire | 1,353 | 1.16× |
| New Mexico | 1,310 | 0.88× |
| West Virginia | 1,307 | 0.95× |
| Nebraska | 1,212 | 0.82× |
| Idaho | 1,193 | 0.81× |
| Vermont | 811 | 1.56× |
| Montana | 753 | 0.92× |
| Hawaii | 720 | 0.57× |
| Delaware | 706 | 0.87× |
| Alaska | 520 | 0.82× |
| South Dakota | 451 | 0.66× |
| North Dakota | 385 | 0.63× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Kelly Osbourne | 20× | Music & Radio |
| Angela Lansbury | 43.58× | Movies & TV |
| Robert Redford | 12.49× | Movies & TV |
| Gwendoline Christie | 32.29× | Movies & TV |
| Idina Menzel | 36.4× | Movies & TV |
| Alison Brie | 20× | Movies & TV |
| Gazebo | 30.59× | Home & Garden |
| PSV Eindhoven | 47.69× | Sports |
| Rachel Weisz | 20× | Movies & TV |
| Daniel Day-Lewis | 20× | Movies & TV |
| Michael Fassbender | 20× | Movies & TV |
| Aaron Paul | 20× | Movies & TV |
| Seth Green | 18.61× | Movies & TV |
| 3.48× | Internet & Social Media | |
| Erin Andrews | 18.52× | Sports |
| Ming-Na Wen | 20× | Movies & TV |
| Chiwetel Ejiofor | 20× | Movies & TV |
| Kia Sportage | 14.33× | Cars & Mobility |
| The Bahamas | 6.35× | Travel & Leisure |
| Falling Skies | 20× | Movies & TV |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Indulgence | JOY | 1.69 |
| Spirituality | BALANCE | 1.58 |
| DIY Mentality | THRILL | 1.51 |
| Quality Awareness | PREMIUM | 1.49 |
| Social Media Usage | JOY | 1.48 |
| Creativity | OPEN | 1.36 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 44.1% |
| Canada | 23.8% |
| United Kingdom | 4.3% |
See Grey Gardens audiences in other countries
More audiences in United States
Frequently asked questions
How many fans does Grey Gardens have in United States?
Grey Gardens has an estimated audience of 295,287 people in United States, concentrated in California and New York.
What is the gender split and age of Grey Gardens fans?
36.3% of Grey Gardens fans are female, 63.7% are male, with an average age of 24.4 years.
Which brands do Grey Gardens fans like most?
Grey Gardens fans show strongest brand affinity for Kelly Osbourne (20×), Angela Lansbury (43.58×), and Robert Redford (12.49×) over the country average.
Where do Grey Gardens fans live in United States?
Grey Gardens fans in United States are most concentrated in California (reach 32,980), New York (reach 25,693), and Texas (reach 19,225). These three regions account for the largest share of the active audience.
What other brands do Grey Gardens fans also like?
Beyond Grey Gardens itself, the audience over-indexes on Angela Lansbury (43.58×), Robert Redford (12.49×), Gwendoline Christie (32.29×), and Idina Menzel (36.4×) compared to the United States average.
How to read this data
Audience size is the estimated number of people in United States who actively search for Grey Gardens. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.