A data profile of the people who buy, follow and care about Grey Gardens in United States — modelled from more than twelve digital signal sources. Grey Gardens has an estimated audience of 332,217 people in United States.
The average Grey Gardens fan in United States is 24.4 years old, more male, and lives primarily in California.
The audience is concentrated in California, New York, Texas.
Top brand affinities include Gazebo, Kelly Osbourne, Alison Brie, with strongest over-indexing on Gazebo (58.92× the country average).
Demographically, the Grey Gardens audience skews more male with an average age of 24.4, and over-indexes on personality traits such as Patriotism, Spirituality.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
The typical Grey Gardens fan in United States is more male, around 24.4 years old, with strong Patriotism tendencies and a notable affinity for Gazebo.
The key figures that characterise the Grey Gardens profile in United States.
36.3% are female, 63.7% are male, average age 24.4.
| Metric | Value |
|---|---|
| Female | 36.3% |
| Male | 63.7% |
| Average age | 24.4 |
| Estimated audience size | 332,217 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 70% | |
| 20-29 | 16% | |
| 30-39 | 6% | |
| 40-49 | 5% | |
| 50+ | 3% |
of the worldwide Grey Gardens audience comes from United States.
| Country | Share |
|---|---|
| United States | 46.3% |
| Canada | 22.6% |
| United Kingdom | 4.6% |
Where the Grey Gardens audience in United States is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Maine | ~2K | 1.71× | |
| 02 | Rhode Island | ~1K | 1.57× | |
| 03 | New York | ~30K | 1.55× | |
| 04 | Vermont | <1K | 1.55× | |
| 05 | Massachusetts | ~9K | 1.49× | |
| 06 | Washington, District of Columbia | ~1K | 1.49× | |
| 07 | Oregon | ~5K | 1.48× | |
| 08 | Connecticut | ~4K | 1.27× | |
| 09 | New Hampshire | ~1K | 1.24× | |
| 10 | Washington | ~7K | 1.14× | |
| 11 | Pennsylvania | ~10K | 1.09× | |
| 12 | Kentucky | ~4K | 1.08× | |
| 13 | Minnesota | ~4K | 1.05× | |
| 14 | Missouri | ~5K | 1.02× | |
| 15 | Tennessee | ~6K | 1.01× | |
| 16 | Illinois | ~10K | 1.00× | |
| 17 | Ohio | ~9K | 0.98× | |
| 18 | Colorado | ~5K | 0.98× | |
| 19 | Louisiana | ~4K | 0.98× | |
| 20 | West Virginia | ~1K | 0.98× | |
| 21 | California | ~30K | 0.97× | |
| 22 | Wisconsin | ~4K | 0.97× | |
| 23 | Montana | <1K | 0.97× | |
| 24 | New Jersey | ~7K | 0.96× | |
| 25 | Michigan | ~7K | 0.95× | |
| 26 | Oklahoma | ~3K | 0.95× | |
| 27 | Virginia | ~7K | 0.94× | |
| 28 | Kansas | ~2K | 0.94× | |
| 29 | Alaska | <1K | 0.94× | |
| 30 | Arkansas | ~2K | 0.93× | |
| 31 | Maryland | ~5K | 0.91× | |
| 32 | New Mexico | ~1K | 0.91× | |
| 33 | North Carolina | ~8K | 0.90× | |
| 34 | South Carolina | ~4K | 0.90× | |
| 35 | Iowa | ~2K | 0.90× | |
| 36 | Alabama | ~4K | 0.89× | |
| 37 | Delaware | <1K | 0.89× | |
| 38 | Indiana | ~5K | 0.86× | |
| 39 | Utah | ~2K | 0.86× | |
| 40 | Nebraska | ~1K | 0.86× | |
| 41 | Idaho | ~1K | 0.85× | |
| 42 | Georgia | ~7K | 0.82× | |
| 43 | Mississippi | ~2K | 0.80× | |
| 44 | North Dakota | <1K | 0.77× | |
| 45 | Arizona | ~5K | 0.76× | |
| 46 | South Dakota | <1K | 0.76× | |
| 47 | Texas | ~20K | 0.73× | |
| 48 | Florida | ~10K | 0.70× | |
| 49 | Nevada | ~2K | 0.68× | |
| 50 | Hawaii | <1K | 0.67× |
The strongest cross-interests of the Grey Gardens audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Gazebo | Home & Garden | 58.92× | ||
| 02 | Gwendoline Christie | Movies & TV | 23.23× | ||
| 03 | Kelly Osbourne | Music & Radio | 20.00× | ||
| 04 | Daniel Day-Lewis | Movies & TV | 20.00× | ||
| 05 | Michael Fassbender | Movies & TV | 20.00× | ||
| 06 | Chiwetel Ejiofor | Movies & TV | 20.00× | ||
| 07 | Katee Sackhoff | Movies & TV | 20.00× | ||
| 08 | Erin Andrews | Sports | 20.00× | ||
| 09 | Gangs of New York | Movies & TV | 20.00× | ||
| 10 | Seth Green | Movies & TV | 19.69× | ||
| 11 | Ming-Na Wen | Movies & TV | 17.96× | ||
| 12 | Aidan Gillen | Movies & TV | 17.70× | ||
| 13 | Jill Scott | Music & Radio | 16.21× | ||
| 14 | Alison Brie | Movies & TV | 15.72× | ||
| 15 | Ron Perlman | Movies & TV | 15.22× | ||
| 16 | George Michael | Music & Radio | 11.68× | ||
| 17 | Robert Redford | Movies & TV | 8.81× | ||
| 18 | Metal detector | Home & Garden | 8.80× | ||
| 19 | Genetics | Kids & Family | 3.51× | ||
| 20 | Internet & Social Media | 3.17× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Patriotism | CONSERVATISM | 2.03× | |
| Spirituality | BALANCE | 1.85× | |
| Indulgence | JOY | 1.68× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Extroversion | THRILL | 0.72× | |
| Family Orientation | CONSERVATISM | 0.74× | |
| Risk Appetite | THRILL | 0.78× |
Grey Gardens has an estimated audience of 332,217 people in United States, concentrated in California and New York.
36.3% of Grey Gardens fans are female, 63.7% are male, with an average age of 24.4 years.
Grey Gardens fans show strongest brand affinity for Gazebo (58.92×), Kelly Osbourne (20×), and Alison Brie (15.72×) over the country average.
Grey Gardens fans in United States are most concentrated in California (reach ~30K), New York (reach ~30K), and Texas (reach ~20K). These three regions account for the largest share of the active audience.
Beyond Grey Gardens itself, the audience over-indexes on Kelly Osbourne (20×), Alison Brie (15.72×), Gwendoline Christie (23.23×), and Robert Redford (8.81×) compared to the United States average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in United States who actively search for Grey Gardens. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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