Rascasse Audience Intelligence

Hansel and Gretel Audience in United States

A data profile of the people who buy, follow and care about Hansel and Gretel in United States — modelled from more than twelve digital signal sources. Hansel and Gretel has an estimated audience of 733,979 people in United States.

#50among Novel in United States#285among Book / Manga / Comic in United States#650in Literature

The average Hansel and Gretel fan in United States is 39.6 years old, more female, and lives primarily in California.

The audience is concentrated in California, Texas, Florida.

Top brand affinities include True Detective, Henry Cavill, Meryl Streep, with strongest over-indexing on True Detective (4.39× the country average).

Demographically, the Hansel and Gretel audience skews more female with an average age of 39.6, and over-indexes on personality traits such as Community Orientation, Quality Awareness.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Hansel and Gretel fan in United States is more female, around 39.6 years old, with strong Community Orientation tendencies and a notable affinity for True Detective.

Category: Literature · Type: Book / Manga / Comic · Subtype: Novel

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Hansel and Gretel profile in United States.

Audience size
734K
in United States
Gender
78.4%♀
21.6% male
Age
39.6
average years
Country rank
#29031
Book / Manga / Comic in United States
Fig. 01

Search interest · 12-month trend

+10%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Hansel and Gretel fans

78.4% are female, 21.6% are male, average age 39.6.

Fig. 02

Gender split

78.4%
Female
21.6%
Male
Demographic split for Hansel and Gretel audience in United States
MetricValue
Female78.4%
Male21.6%
Average age39.6
Estimated audience size733,979
Fig. 03

Age distribution

Ø 39.6
average years
Age distribution of the Hansel and Gretel audience in United States
Age bracketShare%
16-1920%
20-2918%
30-3919%
40-4923%
50+20%
Fig. 04

Worldwide distribution

46.0%

of the worldwide Hansel and Gretel audience comes from United States.

Worldwide audience distribution share by country for Hansel and Gretel
CountryShare
United States46.0%
Germany20.2%
Italy8.9%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Hansel and Gretel audience in United States is strongest.

Fig. 05

Top regions by affinity

Hansel and Gretel fans by region: top regions in United States
#RegionReachAffinity×
01Georgia~40K2.04×
02California~80K1.08×
03Texas~70K1.08×
04Louisiana~10K1.08×
05Arkansas~6K1.07×
06Utah~7K1.06×
07New Jersey~20K1.05×
08Kentucky~9K1.05×
09West Virginia~3K1.05×
10South Carolina~10K1.04×
11Nevada~7K1.04×
12Kansas~6K1.04×
13Pennsylvania~20K1.03×
14North Carolina~20K1.03×
15Oregon~8K1.03×
16Mississippi~6K1.02×
17New York~40K1.01×
18Connecticut~7K1.01×
19Virginia~20K1.00×
20Oklahoma~8K1.00×
21Idaho~4K1.00×
22Hawaii~3K1.00×
23Rhode Island~2K1.00×
24Washington, District of Columbia~2K1.00×
25Montana~2K1.00×
26Alabama~10K0.99×
27Maine~2K0.99×
28Illinois~20K0.98×
29Washington~10K0.98×
30Nebraska~3K0.98×
31Tennessee~10K0.97×
32Maryland~10K0.97×
33Missouri~10K0.97×
34Florida~50K0.96×
35Massachusetts~10K0.96×
36Indiana~10K0.96×
37New Hampshire~3K0.95×
38Vermont~1K0.95×
39Michigan~20K0.94×
40Delaware~2K0.94×
41Alaska~1K0.94×
42Ohio~20K0.93×
43Minnesota~9K0.93×
44South Dakota~2K0.93×
45Iowa~5K0.92×
46North Dakota~1K0.92×
47Wisconsin~9K0.90×
48New Mexico~3K0.90×
49Arizona~10K0.89×
50Colorado~10K0.88×
Fig. 06

Affinity by region

Affinity by region — Hansel and Gretel, United States
0.88×1.00×2.04×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Hansel and Gretel audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Hansel and Gretel audience
#·InterestCategoryAffinity×
01Cate BlanchettMovies & TV5.48×
02Henry CavillMovies & TV4.93×
03True DetectiveMovies & TV4.39×
04Meryl StreepMovies & TV4.16×
05Charlize TheronMovies & TV3.17×
06Bob DylanMusic & Radio2.84×
07Angelina JolieMovies & TV2.81×
08MadonnaMusic & Radio2.76×
09Amazon KindleLiterature2.69×
10Julia RobertsMovies & TV2.67×
11Jennifer LawrenceMovies & TV2.64×
12Chris PrattMovies & TV2.56×
13Red LobsterFood & Beverages1.91×
14Denver NuggetsSports1.90×
15Non-alcoholic beverageFood & Beverages1.74×
16Online newspaperNews1.65×
17Public transportCars & Mobility1.56×
18ZooKids & Family1.55×
19MuseumArts & Culture1.53×
20Charitable organizationPolitics & Society1.52×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Hansel and Gretel audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Hansel and Gretel audience · What stands out
TraitClusterDeviationScore
Community OrientationOPEN1.52×
Quality AwarenessPREMIUM1.30×
TraditionCONSERVATISM1.27×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Hansel and Gretel audience · Rather not
TraitClusterDeviationScore
Luxury OrientationPREMIUM0.72×
SustainabilityBALANCE0.79×
Sports ActivityPOWER0.82×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Hansel and Gretel have in United States?

Hansel and Gretel has an estimated audience of 733,979 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Hansel and Gretel fans?

78.4% of Hansel and Gretel fans are female, 21.6% are male, with an average age of 39.6 years.

03

Which brands do Hansel and Gretel fans like most?

Hansel and Gretel fans show strongest brand affinity for True Detective (4.39×), Henry Cavill (4.93×), and Meryl Streep (4.16×) over the country average.

04

Where do Hansel and Gretel fans live in United States?

Hansel and Gretel fans in United States are most concentrated in California (reach ~80K), Texas (reach ~70K), and Florida (reach ~50K). These three regions account for the largest share of the active audience.

05

What other brands do Hansel and Gretel fans also like?

Beyond Hansel and Gretel itself, the audience over-indexes on Henry Cavill (4.93×), Meryl Streep (4.16×), Cate Blanchett (5.48×), and Charlize Theron (3.17×) compared to the United States average.

Appendix

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How to read this data

Audience size is the estimated number of people in United States who actively search for Hansel and Gretel. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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