Rascasse Audience Intelligence

HAUSER Audience in United States

A data profile of the people who buy, follow and care about HAUSER in United States — modelled from more than twelve digital signal sources. HAUSER has an estimated audience of 212,148 people in United States.

#24among Classical music in United States#14334among Person in United States#8441in Music & Radio

The average HAUSER fan in United States is 46.2 years old, balanced, and lives primarily in California.

The audience is concentrated in California, Florida, New York.

Top brand affinities include Julio Iglesias, Sustainable energy, Renewable energy, with strongest over-indexing on Julio Iglesias (41.29× the country average).

Demographically, the HAUSER audience skews balanced with an average age of 46.2, and over-indexes on personality traits such as Sustainability, Patriotism.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical HAUSER fan in United States is balanced, around 46.2 years old, with strong Sustainability tendencies and a notable affinity for Julio Iglesias.

Category: Music & Radio · Type: Person · Subtype: Classical music

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the HAUSER profile in United States.

Audience size
212K
in United States
Gender
53.1%♀
46.9% male
Age
46.2
average years
Country rank
#57136
Person in United States
Fig. 01

Search interest · 12-month trend

-69%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of HAUSER fans

53.1% are female, 46.9% are male, average age 46.2.

Fig. 02

Gender split

53.1%
Female
46.9%
Male
Demographic split for HAUSER audience in United States
MetricValue
Female53.1%
Male46.9%
Average age46.2
Estimated audience size212,148
Fig. 03

Age distribution

Ø 46.2
average years
Age distribution of the HAUSER audience in United States
Age bracketShare%
16-1911%
20-2912%
30-3914%
40-4920%
50+43%
Fig. 04

Worldwide distribution

13.8%

of the worldwide HAUSER audience comes from United States.

Worldwide audience distribution share by country for HAUSER
CountryShare
United States13.8%
Germany10.6%
Italy10.4%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the HAUSER audience in United States is strongest.

Fig. 05

Top regions by affinity

HAUSER fans by region: top regions in United States
#RegionReachAffinity×
01Idaho~10K6.06×
02Iowa~7K2.62×
03Washington~10K1.80×
04West Virginia~3K1.67×
05Oregon~6K1.60×
06Ohio~10K1.19×
07Wisconsin~6K1.14×
08New York~20K1.10×
09Montana~1K1.10×
10Massachusetts~7K1.08×
11Maine~1K1.03×
12Indiana~6K1.01×
13New Hampshire~1K1.01×
14Rhode Island~1K1.01×
15Delaware<1K1.01×
16Utah~3K1.00×
17Virginia~8K0.99×
18Connecticut~3K0.97×
19Alaska<1K0.95×
20New Jersey~8K0.94×
21Vermont<1K0.93×
22North Dakota<1K0.92×
23Florida~20K0.91×
24Illinois~10K0.91×
25Hawaii~1K0.91×
26South Dakota<1K0.91×
27Washington, District of Columbia<1K0.90×
28New Mexico~1K0.86×
29Kansas~2K0.85×
30California~30K0.84×
31Pennsylvania~9K0.83×
32Nebraska~1K0.83×
33Mississippi~2K0.82×
34Maryland~5K0.81×
35Nevada~3K0.81×
36Arkansas~2K0.81×
37Minnesota~4K0.80×
38Arizona~5K0.79×
39Michigan~7K0.78×
40Kentucky~3K0.78×
41Missouri~4K0.77×
42Oklahoma~3K0.77×
43North Carolina~7K0.76×
44South Carolina~4K0.76×
45Louisiana~3K0.76×
46Colorado~4K0.75×
47Alabama~3K0.74×
48Georgia~7K0.73×
49Tennessee~5K0.71×
50Texas~20K0.63×
Fig. 06

Affinity by region

Affinity by region — HAUSER, United States
0.63×1.00×6.06×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the HAUSER audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for HAUSER audience
#·InterestCategoryAffinity×
01Julio IglesiasMusic & Radio41.29×
02Vienna PhilharmonicTravel & Leisure37.12×
03Leonard BernsteinMusic & Radio34.75×
04Nat King ColeMusic & Radio23.81×
05Norah JonesMusic & Radio20.61×
06Santana (band)Music & Radio20.55×
07Carnegie HallArts & Culture20.09×
08Oblivion (2013 film)Movies & TV20.00×
09Malaysia AirlinesTravel & Leisure15.07×
10Contemporary classical musicMusic & Radio9.47×
11Sustainable energyHome & Garden9.15×
12Renewable energyBusiness & Career5.62×
13Robert RedfordMovies & TV4.36×
14PBSMovies & TV3.95×
15FedExBusiness & Career3.70×
16Diane KeatonMovies & TV3.47×
17Trader Joe'sShopping3.10×
18Classical musicMusic & Radio2.56×
19AirbnbTravel & Leisure2.26×
20PinterestInternet & Social Media1.95×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the HAUSER audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by HAUSER audience · What stands out
TraitClusterDeviationScore
SustainabilityBALANCE2.92×
PatriotismCONSERVATISM2.24×
SpiritualityBALANCE1.88×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by HAUSER audience · Rather not
TraitClusterDeviationScore
ExtroversionTHRILL0.73×
Luxury OrientationPREMIUM0.80×
DIY MentalityTHRILL0.81×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does HAUSER have in United States?

HAUSER has an estimated audience of 212,148 people in United States, concentrated in California and Florida.

02

What is the gender split and age of HAUSER fans?

53.1% of HAUSER fans are female, 46.9% are male, with an average age of 46.2 years.

03

Which brands do HAUSER fans like most?

HAUSER fans show strongest brand affinity for Julio Iglesias (41.29×), Sustainable energy (9.15×), and Renewable energy (5.62×) over the country average.

04

Where do HAUSER fans live in United States?

HAUSER fans in United States are most concentrated in California (reach ~30K), Florida (reach ~20K), and New York (reach ~20K). These three regions account for the largest share of the active audience.

05

What other brands do HAUSER fans also like?

Beyond HAUSER itself, the audience over-indexes on Sustainable energy (9.15×), Renewable energy (5.62×), Nat King Cole (23.81×), and Trader Joe's (3.1×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Classical music audiences in United States

See HAUSER audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for HAUSER. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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