Rascasse Audience Intelligence

Heilung Audience in United States

A data profile of the people who buy, follow and care about Heilung in United States — modelled from more than twelve digital signal sources. Heilung has an estimated audience of 280,508 people in United States.

#28among Folk in United States#12507among Person in United States#7299in Music & Radio

The average Heilung fan in United States is 34.8 years old, more male, and lives primarily in California.

The audience is concentrated in California, Texas, Florida.

Top brand affinities include Immortal (band), Manowar, Cannibal Corpse, with strongest over-indexing on Immortal (band) (158.8× the country average).

Demographically, the Heilung audience skews more male with an average age of 34.8, and over-indexes on personality traits such as Patriotism, Individualism.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Heilung fan in United States is more male, around 34.8 years old, with strong Patriotism tendencies and a notable affinity for Immortal (band).

Category: Music & Radio · Type: Person · Subtype: Folk

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Heilung profile in United States.

Audience size
281K
in United States
Gender
37.8%♀
62.2% male
Age
34.8
average years
Country rank
#50009
Person in United States
Fig. 01

Search interest · 12-month trend

-66%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Heilung fans

37.8% are female, 62.2% are male, average age 34.8.

Fig. 02

Gender split

37.8%
Female
62.2%
Male
Demographic split for Heilung audience in United States
MetricValue
Female37.8%
Male62.2%
Average age34.8
Estimated audience size280,508
Fig. 03

Age distribution

Ø 34.8
average years
Age distribution of the Heilung audience in United States
Age bracketShare%
16-1931%
20-2917%
30-3922%
40-4922%
50+8%
Fig. 04

Worldwide distribution

25.3%

of the worldwide Heilung audience comes from United States.

Worldwide audience distribution share by country for Heilung
CountryShare
United States25.3%
Germany21.0%
France5.8%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Heilung audience in United States is strongest.

Fig. 05

Top regions by affinity

Heilung fans by region: top regions in United States
#RegionReachAffinity×
01Colorado~10K1.74×
02Oregon~7K1.71×
03Washington~10K1.45×
04Utah~4K1.32×
05Minnesota~7K1.31×
06Idaho~2K1.30×
07Montana~1K1.26×
08Alaska<1K1.26×
09Maine~1K1.19×
10New Mexico~2K1.15×
11Vermont<1K1.14×
12New Hampshire~2K1.13×
13Wisconsin~6K1.11×
14Missouri~6K1.07×
15Oklahoma~4K1.07×
16North Dakota<1K1.04×
17Kentucky~4K1.03×
18Kansas~3K1.03×
19West Virginia~2K1.03×
20South Dakota<1K1.01×
21Nebraska~2K0.99×
22Ohio~10K0.96×
23Arkansas~3K0.95×
24Rhode Island~1K0.94×
25Michigan~8K0.93×
26Tennessee~7K0.93×
27Virginia~8K0.92×
28Indiana~6K0.92×
29Iowa~3K0.91×
30Arizona~6K0.90×
31Alabama~4K0.90×
32Connecticut~3K0.90×
33North Carolina~9K0.89×
34Washington, District of Columbia<1K0.89×
35Delaware<1K0.89×
36Louisiana~4K0.88×
37Hawaii~1K0.86×
38Pennsylvania~10K0.85×
39Mississippi~2K0.84×
40Massachusetts~6K0.83×
41Nevada~3K0.83×
42South Carolina~4K0.79×
43Illinois~9K0.78×
44Maryland~5K0.76×
45Georgia~8K0.70×
46California~30K0.69×
47Texas~20K0.67×
48New York~10K0.65×
49Florida~10K0.61×
50New Jersey~5K0.61×
Fig. 06

Affinity by region

Affinity by region — Heilung, United States
0.61×1.00×1.74×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Heilung audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Heilung audience
#·InterestCategoryAffinity×
01Immortal (band)Music & Radio158.80×
02ManowarMusic & Radio122.24×
03Arch EnemyMusic & Radio79.47×
04Doro (musician)Music & Radio72.76×
05Cannibal CorpseMusic & Radio67.33×
06MotörheadMusic & Radio43.52×
07SlayerMusic & Radio27.54×
08DeftonesMusic & Radio24.35×
09PanteraMusic & Radio21.55×
10Chester BenningtonMusic & Radio20.80×
11PlasterHealth17.75×
12Harry StylesMusic & Radio16.52×
13Thrash metalMusic & Radio12.32×
14David BowieMusic & Radio12.10×
15Progressive rockMusic & Radio9.53×
16Ozzy OsbourneMusic & Radio9.26×
17BeetlejuiceMovies & TV4.07×
18TicketmasterTravel & Leisure3.94×
19CanadaTravel & Leisure3.93×
20SupermanMovies & TV2.14×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Heilung audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Heilung audience · What stands out
TraitClusterDeviationScore
PatriotismCONSERVATISM3.04×
IndividualismJOY1.99×
SpiritualityBALANCE1.97×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Heilung audience · Rather not
TraitClusterDeviationScore
Quality AwarenessPREMIUM0.68×
Luxury OrientationPREMIUM0.72×
DIY MentalityTHRILL0.92×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Heilung have in United States?

Heilung has an estimated audience of 280,508 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Heilung fans?

37.8% of Heilung fans are female, 62.2% are male, with an average age of 34.8 years.

03

Which brands do Heilung fans like most?

Heilung fans show strongest brand affinity for Immortal (band) (158.8×), Manowar (122.24×), and Cannibal Corpse (67.33×) over the country average.

04

Where do Heilung fans live in United States?

Heilung fans in United States are most concentrated in California (reach ~30K), Texas (reach ~20K), and Florida (reach ~10K). These three regions account for the largest share of the active audience.

05

What other brands do Heilung fans also like?

Beyond Heilung itself, the audience over-indexes on Manowar (122.24×), Cannibal Corpse (67.33×), Motörhead (43.52×), and Arch Enemy (79.47×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Folk audiences in United States

See Heilung audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for Heilung. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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