Phil Wickham Audience in United States

Phil Wickham has an estimated audience of 1,509,471 people in United States. 72.1% are female, 27.9% are male, average age 43.9. Top regions: California, Texas, Florida. Top brand affinities: Autism Awareness, Google Maps, Capital One, Diabetes mellitus awareness, Aaron Rodgers.

The average Phil Wickham fan in United States is 43.9 years old, more female, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Autism Awareness, Google Maps, Capital One, with strongest over-indexing on Autism Awareness (11.01× the country average). Demographically, the Phil Wickham audience skews more female with an average age of 43.9, and over-indexes on personality traits such as Spirituality, Urban Lifestyle. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Music & Radio · Type: Person · Subtype: Folk

Demographics of Phil Wickham fans

Demographic split for Phil Wickham audience in United States
MetricValue
Female72.1%
Male27.9%
Average age43.9
Estimated audience size1,509,471

Audience persona

The typical Phil Wickham fan in United States is more female, around 43.9 years old, with strong Spirituality tendencies and a notable affinity for Autism Awareness.

Top regions in United States

Top regions ranked by reach for Phil Wickham in United States
RegionReachAffinity
California185,2641.12×
Texas131,2981.01×
Florida79,5080.78×
Ohio59,2231.27×
Pennsylvania57,4801.13×
North Carolina48,8541.08×
Michigan47,5591.2×
Tennessee47,4311.57×
Georgia45,8260.99×
Virginia40,7441.11×
Missouri37,0221.52×
Illinois36,0340.72×
New York35,5380.42×
Arizona32,4991.05×
Indiana31,6661.15×
Washington31,3511.04×
Alabama29,8721.42×
Kentucky28,4091.5×
Colorado23,8511×
South Carolina23,4001.03×
Wisconsin23,0431.01×
Arkansas22,6231.82×
Oregon22,4371.3×
Massachusetts21,6870.73×
Maryland20,3900.79×
Iowa19,6751.58×
Oklahoma19,4431.16×
Louisiana18,9560.97×
Minnesota18,5040.86×
New Jersey17,4520.45×
Connecticut15,2981.01×
Kansas14,5931.23×
Mississippi11,5640.93×
Nebraska11,2321.48×
Hawaii9,8061.51×
West Virginia9,8041.39×
Idaho7,9841.05×
New Mexico6,9190.91×
Nevada6,8550.47×
Utah6,0810.45×
New Hampshire4,0920.69×
South Dakota3,9771.14×
Montana3,9170.94×
Maine3,8060.7×
North Dakota2,8180.91×
Washington, District of Columbia2,7800.61×
Rhode Island2,4770.52×
Delaware2,3830.57×
Alaska1,9260.6×
Wyoming1,7900.8×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Phil Wickham audience
BrandAffinityCategory
Autism Awareness11.01×Health
Google Maps4.62×Internet & Social Media
Capital One4.26×Business & Career
Diabetes mellitus awareness6.82×Health
Aaron Rodgers6.32×Sports
Indeed.com4.04×Business & Career
Diane Keaton5.74×Movies & TV
Singer-songwriter3.33×Music & Radio
Microblogging7×Technology & Electronics
Google News4.45×News
Beetlejuice3.67×Movies & TV
Calgary Flames19.23×Sports
Fox News Channel1.97×Movies & TV
Enterprise Rent-A-Car4×Cars & Mobility
New Testament5.9×Politics & Society
AccuWeather4.06×Home & Garden
Bruce Willis4.49×Movies & TV
Circle K4.3×Shopping
Income tax7.28×Business & Career
United States Postal Service2.42×Business & Career

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Phil Wickham audience
TraitClusterScore
SpiritualityBALANCE1.4
Urban LifestyleOPEN1.28
Community OrientationOPEN1.22
Family OrientationCONSERVATISM1.18
MindfulnessBALANCE1.16
TraditionCONSERVATISM1.16

Worldwide distribution

Worldwide audience distribution share by country for Phil Wickham
CountryShare
United States85.9%
Canada3.2%
Brazil2.4%

See Phil Wickham audiences in other countries

More Folk audiences in United States

Frequently asked questions

How many fans does Phil Wickham have in United States?

Phil Wickham has an estimated audience of 1,509,471 people in United States, concentrated in California and Texas.

What is the gender split and age of Phil Wickham fans?

72.1% of Phil Wickham fans are female, 27.9% are male, with an average age of 43.9 years.

Which brands do Phil Wickham fans like most?

Phil Wickham fans show strongest brand affinity for Autism Awareness (11.01×), Google Maps (4.62×), and Capital One (4.26×) over the country average.

Where do Phil Wickham fans live in United States?

Phil Wickham fans in United States are most concentrated in California (reach 185,264), Texas (reach 131,298), and Florida (reach 79,508). These three regions account for the largest share of the active audience.

What other brands do Phil Wickham fans also like?

Beyond Phil Wickham itself, the audience over-indexes on Google Maps (4.62×), Capital One (4.26×), Diabetes mellitus awareness (6.82×), and Aaron Rodgers (6.32×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Phil Wickham. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.