Hermanos Gutiérrez Audience in United States

Hermanos Gutiérrez logo

Hermanos Gutiérrez has an estimated audience of 308,183 people in United States. 59.2% are female, 40.8% are male, average age 39.3. Top brand affinities: Kona Grill, Noodle (Gorillaz), Kasik, Alaska, Israel.

Top brand affinities include Kona Grill, Noodle (Gorillaz), Kasik, with strongest over-indexing on Kona Grill (318.79× the country average). Demographically, the Hermanos Gutiérrez audience skews more female with an average age of 39.3, and over-indexes on personality traits such as Patriotism, Travelling.

Category: Music & Radio · Type: Person · Subtype: Singer-songwriter

Demographics of Hermanos Gutiérrez fans

Demographic split for Hermanos Gutiérrez audience in United States
MetricValue
Female59.2%
Male40.8%
Average age39.3
Estimated audience size308,183

Audience persona

The typical Hermanos Gutiérrez fan in United States is more female, around 39.3 years old, with strong Patriotism tendencies and a notable affinity for Kona Grill.

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Hermanos Gutiérrez audience
BrandAffinityCategory
Kona Grill318.79×Food & Beverages
Noodle (Gorillaz)Music & Radio
Kasik20×Travel & Leisure
Alaska2.75×Travel & Leisure
Israel3.25×Travel & Leisure
Jingoism2.72×Politics & Society
Keene, New Hampshire20×Travel & Leisure
Home staging5.18×Home & Garden
Kāhala, Hawaii20×Travel & Leisure
Nebraska Cornhuskers football3.13×Sports
REC TEC Grills14.76×Sports
Jeep Wagoneer3.69×Cars & Mobility
Hideo Nomo11.13×Sports
Urban horticulture2.11×Home & Garden
JDSU1.66×Business & Career
Hocus Pocus2.48×Movies & TV
Cummerbund11.08×Fashion & Accessoires
Earthling10.85×Movies & TV
Steampunk2.42×Fashion & Accessoires
N1 road (South Africa)1.79×Travel & Leisure

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Hermanos Gutiérrez audience
TraitClusterScore
PatriotismCONSERVATISM2.05
TravellingTHRILL2.04
IndividualismJOY1.45
SpiritualityBALANCE1.37
MindfulnessBALANCE1.28
TraditionCONSERVATISM1.26

Worldwide distribution

Worldwide audience distribution share by country for Hermanos Gutiérrez
CountryShare
United States32.6%
Switzerland9.5%
Spain6.9%

See Hermanos Gutiérrez audiences in other countries

More Singer-songwriter audiences in United States

How to read this data

Audience size is the estimated number of people in United States who actively search for Hermanos Gutiérrez. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.