Herrera Province Audience in United States

Herrera Province logo

Herrera Province has an estimated audience of 2,250,982 people in United States. 43.9% are female, 56.1% are male, average age 37.3. Top regions: Florida, Illinois, Louisiana. Top brand affinities: Minnesota, Spinal muscular atrophy, JTV (Indonesia), Penn & Teller, iZombie.

The average Herrera Province fan in United States is 37.3 years old, more male, and lives primarily in Florida. The audience is concentrated in Florida, Illinois, Louisiana. Top brand affinities include Minnesota, Spinal muscular atrophy, JTV (Indonesia), with strongest over-indexing on Minnesota (3.44× the country average). Demographically, the Herrera Province audience skews more male with an average age of 37.3, and over-indexes on personality traits such as Need for Security, Risk Appetite. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 34 regions tracked by Rascasse.

Category: Travel & Leisure · Type: POI · Subtype: Region

Demographics of Herrera Province fans

Demographic split for Herrera Province audience in United States
MetricValue
Female43.9%
Male56.1%
Average age37.3
Estimated audience size2,250,982

Audience persona

The typical Herrera Province fan in United States is more male, around 37.3 years old, with strong Need for Security tendencies and a notable affinity for Minnesota.

Top regions in United States

Top regions ranked by reach for Herrera Province in United States
RegionReachAffinity
Florida59,8470.39×
Illinois37,9570.51×
Louisiana37,8751.3×
Oklahoma37,0091.48×
Kentucky36,4231.29×
Texas36,2200.19×
Tennessee33,5870.74×
South Carolina33,3470.98×
Arizona32,7910.71×
Indiana32,4910.79×
Kansas32,4821.83×
Missouri31,4660.87×
California31,0990.13×
New York30,8290.25×
Montana30,5924.9×
North Carolina30,2110.45×
Ohio30,0890.43×
Georgia29,9660.43×
Michigan29,9530.51×
Wisconsin29,7940.88×
Pennsylvania28,5660.38×
Connecticut28,3311.25×
New Mexico28,2262.5×
Nevada28,1341.29×
Oregon27,7751.08×
Utah27,6091.37×
Virginia27,4310.5×
Maryland27,2930.71×
New Jersey27,2270.48×
Minnesota26,6190.83×
Massachusetts26,3460.59×
Washington25,7180.57×
Colorado25,6470.72×
Washington, District of Columbia18,0922.67×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Herrera Province audience
BrandAffinityCategory
Minnesota3.44×Travel & Leisure
Spinal muscular atrophy5.22×Health
JTV (Indonesia)1.92×
Penn & Teller2.99×Movies & TV
iZombie4.08×Movies & TV
Cultural studies3.15×Business & Career
Mad About You3.22×Movies & TV
Ixtapaluca4.02×Travel & Leisure
Mackenzie Foy1.65×Fashion & Accessoires
Life of Pi1.69×Movies & TV
The Boomtown Rats10.17×Music & Radio
Ext JS4.69×Technology & Electronics
Toros de Tijuana3.72×Sports
My Name Is Khan3.84×Movies & TV
bumGenius5.09×Kids & Family
Ipsos2.04×Business & Career
St Matthew Passion4.5×
Intraocular lens1.65×Health
Stop Bullying1.68×Politics & Society
Bus Driver (video game)1.65×Games

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Herrera Province audience
TraitClusterScore
Need for SecurityCONSERVATISM1.21
Risk AppetiteTHRILL0.96
Urban LifestyleOPEN0.85
Social Media UsageJOY0.85
Price SensitivityPREMIUM0.83
TravellingTHRILL0.82

Worldwide distribution

Worldwide audience distribution share by country for Herrera Province
CountryShare
United States20.4%
Mexico15.7%
Colombia13.9%

See Herrera Province audiences in other countries

More Region audiences in United States

Frequently asked questions

How many fans does Herrera Province have in United States?

Herrera Province has an estimated audience of 2,250,982 people in United States, concentrated in Florida and Illinois.

What is the gender split and age of Herrera Province fans?

43.9% of Herrera Province fans are female, 56.1% are male, with an average age of 37.3 years.

Which brands do Herrera Province fans like most?

Herrera Province fans show strongest brand affinity for Minnesota (3.44×), Spinal muscular atrophy (5.22×), and JTV (Indonesia) (1.92×) over the country average.

Where do Herrera Province fans live in United States?

Herrera Province fans in United States are most concentrated in Florida (reach 59,847), Illinois (reach 37,957), and Louisiana (reach 37,875). These three regions account for the largest share of the active audience.

What other brands do Herrera Province fans also like?

Beyond Herrera Province itself, the audience over-indexes on Spinal muscular atrophy (5.22×), JTV (Indonesia) (1.92×), Penn & Teller (2.99×), and iZombie (4.08×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Herrera Province. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.