Hook (film) Audience in United States

Hook (film) has an estimated audience of 752,623 people in United States. 53.3% are female, 46.7% are male, average age 39.4. Top brand affinities: Corona (band), Elsword, Throne of Glass, Jamill Smith, Product design.
Top brand affinities include Corona (band), Elsword, Throne of Glass, with strongest over-indexing on Corona (band) (9.13× the country average). Demographically, the Hook (film) audience skews balanced with an average age of 39.4, and over-indexes on personality traits such as Patriotism, Extroversion.
Category: Movies & TV · Type: Movie / TV Show / Series · Subtype: Action
Demographics of Hook (film) fans
| Metric | Value |
|---|---|
| Female | 53.3% |
| Male | 46.7% |
| Average age | 39.4 |
| Estimated audience size | 752,623 |
Audience persona
The typical Hook (film) fan in United States is balanced, around 39.4 years old, with strong Patriotism tendencies and a notable affinity for Corona (band).
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Corona (band) | 9.13× | Music & Radio |
| Elsword | 22.5× | Games |
| Throne of Glass | 7.33× | Literature |
| Jamill Smith | 219.23× | Sports |
| Product design | 1.75× | Business & Career |
| Hocus Pocus | 4.17× | Movies & TV |
| Nationality | 1.83× | Politics & Society |
| Home staging | 4.08× | Home & Garden |
| Kansas | 1.97× | Travel & Leisure |
| Google Photos | 1.83× | Technology & Electronics |
| Grinch | 2.89× | Movies & TV |
| College of the Holy Cross | 10.79× | Business & Career |
| Monogram | 2.57× | Home & Garden |
| 3D printing | 1.68× | Technology & Electronics |
| Nebraska Cornhuskers football | 2.36× | Sports |
| Kevin Murphy (screenwriter) | 9.51× | Movies & TV |
| Guy Fieri | 2.25× | Movies & TV |
| Sussex County, New Jersey | 5.45× | Travel & Leisure |
| Magazine (band) | 3.3× | Music & Radio |
| Glasgow, Kentucky | 13.66× | Travel & Leisure |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Patriotism | CONSERVATISM | 1.59 |
| Extroversion | THRILL | 1.44 |
| Need for Security | CONSERVATISM | 1.3 |
| Spirituality | BALANCE | 1.29 |
| Individualism | JOY | 1.26 |
| Community Orientation | OPEN | 1.24 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 21.1% |
| United Kingdom | 12.9% |
| China | 12.4% |
See Hook (film) audiences in other countries
More Action audiences in United States
- Harry Potter (76,449,631)
- Godzilla (35,424,405)
- Frontier (14,633,218)
- Volcano (1997 film) (10,068,956)
- Mission: Impossible (film series) (9,743,226)
How to read this data
Audience size is the estimated number of people in United States who actively search for Hook (film). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.