Hublot Audience in United States

Hublot logo

Hublot has an estimated audience of 3,621,580 people in United States. 36.8% are female, 63.2% are male, average age 36.4. Top regions: California, Texas, Florida. Top brand affinities: Vacheron Constantin, Patek Philippe, Mechanical watch, Omega, TAG Heuer.

The average Hublot fan in United States is 36.4 years old, more male, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Vacheron Constantin, Patek Philippe, Mechanical watch, with strongest over-indexing on Vacheron Constantin (26.57× the country average). Demographically, the Hublot audience skews more male with an average age of 36.4, and over-indexes on personality traits such as Luxury Orientation, LGBTQ+ Identity. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Fashion & Accessoires · Type: Brand · Subtype: Luxury watches

Demographics of Hublot fans

Demographic split for Hublot audience in United States
MetricValue
Female36.8%
Male63.2%
Average age36.4
Estimated audience size3,621,580

Audience persona

The typical Hublot fan in United States is more male, around 36.4 years old, with strong Luxury Orientation tendencies and a notable affinity for Vacheron Constantin.

Top regions in United States

Top regions ranked by reach for Hublot in United States
RegionReachAffinity
California821,6742.06×
Texas592,4021.9×
Florida549,8272.24×
New York417,5362.06×
Illinois156,0711.29×
New Jersey155,8621.69×
Georgia132,4201.19×
Arizona118,7211.61×
Pennsylvania106,7240.88×
North Carolina103,5660.95×
Massachusetts103,1931.45×
Virginia101,3801.15×
Ohio84,7120.76×
Washington84,2891.16×
Michigan81,4220.86×
Nevada80,4342.3×
Maryland73,0031.17×
Colorado67,4841.18×
Tennessee60,7170.84×
Indiana49,5990.75×
South Carolina44,4300.82×
Missouri42,9780.74×
Connecticut40,6871.12×
Louisiana37,1500.8×
Alabama37,0600.73×
Oregon36,5420.88×
Minnesota33,9520.65×
Wisconsin32,5150.6×
Oklahoma30,4780.76×
Hawaii29,2861.88×
Utah28,0980.87×
Kentucky28,0440.62×
Kansas22,7270.8×
Arkansas20,5230.69×
Washington, District of Columbia20,4711.88×
Mississippi16,8270.56×
Iowa16,2070.54×
New Mexico14,7400.81×
Idaho11,7410.65×
Nebraska11,6830.64×
New Hampshire10,4760.73×
Rhode Island10,3030.89×
Delaware7,9690.8×
Maine7,3950.57×
West Virginia6,9460.41×
Montana5,2230.52×
Alaska4,6990.61×
North Dakota4,1340.56×
South Dakota3,6390.43×
Vermont3,4090.54×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Hublot audience
BrandAffinityCategory
Vacheron Constantin26.57×Fashion & Accessoires
Patek Philippe19×Fashion & Accessoires
Mechanical watch20.25×Fashion & Accessoires
Omega19.47×Fashion & Accessoires
TAG Heuer18.38×Fashion & Accessoires
Horology20.75×Business & Career
Automatic watch16.03×Fashion & Accessoires
Jaeger-LeCoultre16.26×Fashion & Accessoires
Seiko17.02×Fashion & Accessoires
Breitling16.51×Fashion & Accessoires
Panerai16.01×Fashion & Accessoires
Property finder4.77×Home & Garden
Semiconductor8.06×Technology & Electronics
Audemars Piguet11.37×Fashion & Accessoires
Special edition9.96×Shopping
Online shopping1.75×Shopping
Montblanc (company)14.32×Fashion & Accessoires
Geneva9.24×Travel & Leisure
Financial market5.01×Business & Career
Jewelry2.08×Fashion & Accessoires

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Hublot audience
TraitClusterScore
Luxury OrientationPREMIUM7.42
LGBTQ+ IdentityOPEN2.42
Early Adopter MentalityPOWER2.15
Design AffinityPREMIUM2.11
Sports ActivityPOWER1.76
Quality AwarenessPREMIUM1.68

Worldwide distribution

Worldwide audience distribution share by country for Hublot
CountryShare
United States16.6%
Italy8.2%
France7.4%

See Hublot audiences in other countries

More Luxury watches audiences in United States

Frequently asked questions

How many fans does Hublot have in United States?

Hublot has an estimated audience of 3,621,580 people in United States, concentrated in California and Texas.

What is the gender split and age of Hublot fans?

36.8% of Hublot fans are female, 63.2% are male, with an average age of 36.4 years.

Which brands do Hublot fans like most?

Hublot fans show strongest brand affinity for Vacheron Constantin (26.57×), Patek Philippe (19×), and Mechanical watch (20.25×) over the country average.

Where do Hublot fans live in United States?

Hublot fans in United States are most concentrated in California (reach 821,674), Texas (reach 592,402), and Florida (reach 549,827). These three regions account for the largest share of the active audience.

What other brands do Hublot fans also like?

Beyond Hublot itself, the audience over-indexes on Patek Philippe (19×), Mechanical watch (20.25×), Omega (19.47×), and TAG Heuer (18.38×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Hublot. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.