Inertia Audience in United States
Inertia has an estimated audience of 1,571,634 people in United States. 30.8% are female, 69.2% are male, average age 37.7. Top brand affinities: Bully (2011 film), Hebe, Mackenzie Foy, Dog breed, Winemaking.
Top brand affinities include Bully (2011 film), Hebe, Mackenzie Foy, with strongest over-indexing on Bully (2011 film) (65.88× the country average). Demographically, the Inertia audience skews more male with an average age of 37.7, and over-indexes on personality traits such as Extroversion, Tradition.
Category: Music & Radio · Type: Person · Subtype: Metal
Demographics of Inertia fans
| Metric | Value |
|---|---|
| Female | 30.8% |
| Male | 69.2% |
| Average age | 37.7 |
| Estimated audience size | 1,571,634 |
Audience persona
The typical Inertia fan in United States is more male, around 37.7 years old, with strong Extroversion tendencies and a notable affinity for Bully (2011 film).
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Bully (2011 film) | 65.88× | Movies & TV |
| Hebe | 20× | Home & Garden |
| Mackenzie Foy | 20× | Fashion & Accessoires |
| Dog breed | 2.88× | Pets & Animals |
| Winemaking | 9.27× | Food & Beverages |
| Kelli O'Hara | 33.99× | Movies & TV |
| Buying and Selling Real Estate | 13.5× | Home & Garden |
| La Opinión | 12.16× | News |
| Emperor Entertainment Group | 20× | Business & Career |
| Monmouth County, New Jersey | 14.78× | Travel & Leisure |
| Wim Hof | 17.29× | Sports |
| Celtic mythology | 12.5× | Arts & Culture |
| Home construction | 1.68× | Home & Garden |
| Gift registry | 14.5× | Kids & Family |
| Yoga Journal | 20× | Sports |
| Penn & Teller | 9.19× | Movies & TV |
| Minnesota | 1.74× | Travel & Leisure |
| Captain America (1990 film) | 4.45× | Movies & TV |
| Pro-Ject | 3.87× | Music & Radio |
| Elsword | 14.36× | Games |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Extroversion | THRILL | 1.73 |
| Tradition | CONSERVATISM | 1.64 |
| Early Adopter Mentality | POWER | 1.29 |
| Luxury Orientation | PREMIUM | 1.29 |
| Risk Appetite | THRILL | 1.28 |
| Patriotism | CONSERVATISM | 1.25 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 50.8% |
| United Kingdom | 7.9% |
| India | 7.6% |
See Inertia audiences in other countries
More Metal audiences in United States
- Avatar (14,119,971)
- Atlas (10,056,194)
- Schizophrenia (8,604,582)
- Traitors (8,152,084)
- Lizzy Borden (7,762,266)
How to read this data
Audience size is the estimated number of people in United States who actively search for Inertia. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.