Rascasse Audience Intelligence

Inertia Audience in United States

A data profile of the people who buy, follow and care about Inertia in United States — modelled from more than twelve digital signal sources. Inertia has an estimated audience of 1,718,500 people in United States.

#48among Metal in United States#3083among Person in United States#1864in Music & Radio

The average Inertia fan in United States is 34.0 years old, more male, and lives primarily in Texas.

The audience is concentrated in Texas, California, Florida.

Top brand affinities include UEFA Super Cup, FC Red Bull Salzburg, Hollywood Undead, with strongest over-indexing on UEFA Super Cup (147.79× the country average).

Demographically, the Inertia audience skews more male with an average age of 34.0, and over-indexes on personality traits such as Patriotism, Tradition.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Inertia fan in United States is more male, around 34.0 years old, with strong Patriotism tendencies and a notable affinity for UEFA Super Cup.

Category: Music & Radio · Type: Person · Subtype: Metal

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Inertia profile in United States.

Audience size
1.7M
in United States
Gender
33.6%♀
66.4% male
Age
34.0
average years
Country rank
#16016
Person in United States
Fig. 01

Search interest · 12-month trend

-3%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Inertia fans

33.6% are female, 66.4% are male, average age 34.0.

Fig. 02

Gender split

33.6%
Female
66.4%
Male
Demographic split for Inertia audience in United States
MetricValue
Female33.6%
Male66.4%
Average age34.0
Estimated audience size1,718,500
Fig. 03

Age distribution

Ø 34.0
average years
Age distribution of the Inertia audience in United States
Age bracketShare%
16-1931%
20-2928%
30-3913%
40-4915%
50+13%
Fig. 04

Worldwide distribution

51.0%

of the worldwide Inertia audience comes from United States.

Worldwide audience distribution share by country for Inertia
CountryShare
United States51.0%
United Kingdom8.1%
India7.3%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Inertia audience in United States is strongest.

Fig. 05

Top regions by affinity

Inertia fans by region: top regions in United States
#RegionReachAffinity×
01Texas~200K1.62×
02Georgia~80K1.52×
03California~200K1.20×
04North Carolina~60K1.19×
05Oklahoma~20K1.15×
06Virginia~50K1.14×
07Hawaii~8K1.13×
08Ohio~60K1.11×
09Arizona~40K1.10×
10South Carolina~30K1.10×
11Kentucky~20K1.09×
12Alaska~4K1.08×
13North Dakota~4K1.08×
14Missouri~30K1.06×
15Alabama~30K1.06×
16New Mexico~9K1.06×
17Nebraska~9K1.05×
18South Dakota~4K1.05×
19Washington~40K1.04×
20Indiana~30K1.03×
21Pennsylvania~60K1.02×
22Kansas~10K1.02×
23Illinois~60K1.01×
24Arkansas~10K1.01×
25New Jersey~40K1.00×
26Massachusetts~30K1.00×
27Connecticut~20K1.00×
28Idaho~9K0.99×
29Oregon~20K0.97×
30Mississippi~10K0.97×
31New York~90K0.96×
32Maryland~30K0.95×
33Utah~10K0.93×
34Tennessee~30K0.92×
35Michigan~40K0.91×
36Maine~6K0.91×
37New Hampshire~6K0.90×
38Louisiana~20K0.89×
39Rhode Island~5K0.89×
40West Virginia~7K0.87×
41Washington, District of Columbia~5K0.87×
42Delaware~4K0.87×
43Iowa~10K0.86×
44Vermont~3K0.86×
45Colorado~20K0.85×
46Montana~4K0.85×
47Minnesota~20K0.83×
48Nevada~10K0.83×
49Wisconsin~20K0.82×
50Florida~90K0.81×
Fig. 06

Affinity by region

Affinity by region — Inertia, United States
0.81×1.00×1.62×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Inertia audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Inertia audience
#·InterestCategoryAffinity×
01UEFA Super CupSports147.79×
02FC Red Bull SalzburgSports101.02×
03K.A.A. GentSports69.02×
04Romelu LukakuSports54.66×
05Hollywood UndeadMusic & Radio54.01×
06Placebo (band)Music & Radio52.01×
07August Burns RedMusic & Radio49.19×
08Ice Nine KillsMusic & Radio40.71×
09Bowling for SoupMusic & Radio38.54×
10Falling in ReverseMusic & Radio23.96×
11Pierce the VeilMusic & Radio20.31×
12FIFA Club World CupSports20.00×
13Chiwetel EjioforMovies & TV20.00×
14Leicester City F.C.Sports20.00×
15Limp BizkitMusic & Radio19.53×
16DeftonesMusic & Radio15.95×
17Hayley WilliamsMusic & Radio15.37×
18Kurt CobainMusic & Radio9.56×
19Death metalMusic & Radio9.04×
20Ozzy OsbourneMusic & Radio7.96×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Inertia audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Inertia audience · What stands out
TraitClusterDeviationScore
PatriotismCONSERVATISM2.28×
TraditionCONSERVATISM1.66×
IndividualismJOY1.46×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Inertia audience · Rather not
TraitClusterDeviationScore
Pet OwnershipJOY0.76×
Design AffinityPREMIUM0.76×
Quality AwarenessPREMIUM0.77×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Inertia have in United States?

Inertia has an estimated audience of 1,718,500 people in United States, concentrated in Texas and California.

02

What is the gender split and age of Inertia fans?

33.6% of Inertia fans are female, 66.4% are male, with an average age of 34.0 years.

03

Which brands do Inertia fans like most?

Inertia fans show strongest brand affinity for UEFA Super Cup (147.79×), FC Red Bull Salzburg (101.02×), and Hollywood Undead (54.01×) over the country average.

04

Where do Inertia fans live in United States?

Inertia fans in United States are most concentrated in Texas (reach ~200K), California (reach ~200K), and Florida (reach ~90K). These three regions account for the largest share of the active audience.

05

What other brands do Inertia fans also like?

Beyond Inertia itself, the audience over-indexes on FC Red Bull Salzburg (101.02×), Hollywood Undead (54.01×), Placebo (band) (52.01×), and Limp Bizkit (19.53×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

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See Inertia audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for Inertia. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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