J. Cole Audience in United States
J. Cole has an estimated audience of 5,069,206 people in United States. 47.8% are female, 52.2% are male, average age 29.3. Top regions: California, Texas, New York. Top brand affinities: Elsword, Japanese domestic market, Product design, Combat sport, Inland Empire (film).
The average J. Cole fan in United States is 29.3 years old, balanced, and lives primarily in California. The audience is concentrated in California, Texas, New York. Top brand affinities include Elsword, Japanese domestic market, Product design, with strongest over-indexing on Elsword (37.26× the country average). Demographically, the J. Cole audience skews balanced with an average age of 29.3, and over-indexes on personality traits such as LGBTQ+ Identity, Early Adopter Mentality. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
Category: Music & Radio · Type: Person · Subtype: Hip hop
Demographics of J. Cole fans
| Metric | Value |
|---|---|
| Female | 47.8% |
| Male | 52.2% |
| Average age | 29.3 |
| Estimated audience size | 5,069,206 |
Audience persona
The typical J. Cole fan in United States is balanced, around 29.3 years old, with strong LGBTQ+ Identity tendencies and a notable affinity for Elsword.
Top regions in United States
| Region | Reach | Affinity |
|---|---|---|
| California | 663,858 | 1.19× |
| Texas | 542,754 | 1.25× |
| New York | 410,354 | 1.45× |
| Florida | 372,087 | 1.08× |
| North Carolina | 329,059 | 2.16× |
| Georgia | 246,138 | 1.58× |
| Illinois | 197,355 | 1.17× |
| Pennsylvania | 186,220 | 1.09× |
| New Jersey | 164,410 | 1.28× |
| Virginia | 164,090 | 1.33× |
| Ohio | 161,773 | 1.04× |
| Michigan | 148,550 | 1.12× |
| Maryland | 133,874 | 1.54× |
| Arizona | 112,469 | 1.09× |
| Tennessee | 105,628 | 1.04× |
| Massachusetts | 105,546 | 1.06× |
| South Carolina | 98,483 | 1.29× |
| Washington | 95,490 | 0.94× |
| Indiana | 92,227 | 1× |
| Missouri | 81,052 | 0.99× |
| Louisiana | 80,428 | 1.23× |
| Alabama | 77,909 | 1.1× |
| Colorado | 73,146 | 0.92× |
| Oklahoma | 63,176 | 1.12× |
| Nevada | 59,465 | 1.21× |
| Minnesota | 58,559 | 0.81× |
| Kentucky | 57,898 | 0.91× |
| Connecticut | 57,367 | 1.13× |
| Wisconsin | 57,154 | 0.75× |
| Mississippi | 49,103 | 1.18× |
| Oregon | 45,124 | 0.78× |
| Arkansas | 38,628 | 0.92× |
| Utah | 34,338 | 0.76× |
| Kansas | 33,408 | 0.84× |
| Iowa | 28,744 | 0.69× |
| New Mexico | 22,232 | 0.87× |
| Washington, District of Columbia | 22,048 | 1.45× |
| Nebraska | 21,172 | 0.83× |
| Hawaii | 18,676 | 0.86× |
| Rhode Island | 16,152 | 1× |
| West Virginia | 16,132 | 0.68× |
| Idaho | 15,463 | 0.61× |
| Delaware | 14,297 | 1.02× |
| New Hampshire | 12,923 | 0.65× |
| Maine | 10,801 | 0.59× |
| Montana | 8,147 | 0.58× |
| Alaska | 7,946 | 0.73× |
| South Dakota | 6,594 | 0.56× |
| North Dakota | 5,941 | 0.57× |
| Vermont | 4,887 | 0.55× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Elsword | 37.26× | Games |
| Japanese domestic market | 7.91× | Politics & Society |
| Product design | 3.05× | Business & Career |
| Combat sport | 2.46× | Sports |
| Inland Empire (film) | 13.86× | Movies & TV |
| Staycation | 2.7× | Home & Garden |
| Bank account | 1.68× | Business & Career |
| Regional styles of Mexican music | 1.88× | Music & Radio |
| Home staging | 3.46× | Home & Garden |
| Consequence (rapper) | 4.25× | Music & Radio |
| JDSU | 1.98× | Business & Career |
| Noodle (Gorillaz) | 2.13× | Music & Radio |
| Iowa Lottery | 5.92× | Games |
| Stamp collecting | 2.5× | Home & Garden |
| Corona (band) | 2.86× | Music & Radio |
| Ellen Burstyn | 4.25× | Movies & TV |
| Empire Records | 4.93× | Movies & TV |
| Electrolyte | 2.14× | Health |
| Monogram | 1.71× | Home & Garden |
| Personalised Gifts | 1.88× | Home & Garden |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| LGBTQ+ Identity | OPEN | 2.71 |
| Early Adopter Mentality | POWER | 1.5 |
| Luxury Orientation | PREMIUM | 1.3 |
| Sustainability | BALANCE | 1.23 |
| Mindfulness | BALANCE | 1.17 |
| Pet Ownership | JOY | 1.14 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 62.4% |
| United Kingdom | 5.7% |
| Canada | 4.3% |
See J. Cole audiences in other countries
More Hip hop audiences in United States
- Bad Bunny (25,838,259)
- Diddy (20,318,667)
- Cardi B (14,341,291)
- Nicki Minaj (13,515,929)
- World Star Hip Hop (WSHH) (12,699,723)
Frequently asked questions
How many fans does J. Cole have in United States?
J. Cole has an estimated audience of 5,069,206 people in United States, concentrated in California and Texas.
What is the gender split and age of J. Cole fans?
47.8% of J. Cole fans are female, 52.2% are male, with an average age of 29.3 years.
Which brands do J. Cole fans like most?
J. Cole fans show strongest brand affinity for Elsword (37.26×), Japanese domestic market (7.91×), and Product design (3.05×) over the country average.
Where do J. Cole fans live in United States?
J. Cole fans in United States are most concentrated in California (reach 663,858), Texas (reach 542,754), and New York (reach 410,354). These three regions account for the largest share of the active audience.
What other brands do J. Cole fans also like?
Beyond J. Cole itself, the audience over-indexes on Japanese domestic market (7.91×), Product design (3.05×), Combat sport (2.46×), and Inland Empire (film) (13.86×) compared to the United States average.
How to read this data
Audience size is the estimated number of people in United States who actively search for J. Cole. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.