Josh Kelley Audience in United States

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Josh Kelley has an estimated audience of 369,045 people in United States. 54.0% are female, 46.0% are male, average age 32.3. Top regions: California, Texas, Florida. Top brand affinities: Whataburger, Pillow, Saving, Mortgage insurance, Ulysses S. Grant.

The average Josh Kelley fan in United States is 32.3 years old, balanced, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Whataburger, Pillow, Saving, with strongest over-indexing on Whataburger (2.08× the country average). Demographically, the Josh Kelley audience skews balanced with an average age of 32.3, and over-indexes on personality traits such as Sports Activity, Convenience Orientation. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Music & Radio · Type: Person · Subtype: Pop

Demographics of Josh Kelley fans

Demographic split for Josh Kelley audience in United States
MetricValue
Female54.0%
Male46.0%
Average age32.3
Estimated audience size369,045

Audience persona

The typical Josh Kelley fan in United States is balanced, around 32.3 years old, with strong Sports Activity tendencies and a notable affinity for Whataburger.

Top regions in United States

Top regions ranked by reach for Josh Kelley in United States
RegionReachAffinity
California49,7071.22×
Texas33,3971.05×
Florida22,9020.92×
New York18,0890.88×
Illinois12,4851.02×
Pennsylvania11,8320.95×
Georgia11,6881.03×
North Carolina11,5751.04×
Ohio11,5281.01×
Michigan9,7351.01×
New Jersey9,4291×
Tennessee8,8691.2×
Virginia8,5530.95×
Washington7,4201×
Arizona7,2290.96×
Indiana7,1681.06×
Massachusetts6,9570.96×
Missouri6,5261.1×
South Carolina6,1961.12×
Colorado5,7610.99×
Wisconsin5,7241.03×
Maryland5,6370.89×
Minnesota5,2370.99×
Utah5,1221.55×
Kentucky4,8921.06×
Alabama4,8780.95×
Louisiana4,4770.94×
Oklahoma4,3961.07×
Mississippi4,3861.44×
Oregon4,2020.99×
Nevada3,7391.05×
Connecticut3,6750.99×
Iowa3,2111.06×
Arkansas3,1351.03×
Kansas3,0181.04×
Idaho1,9991.08×
New Mexico1,7540.95×
Nebraska1,7380.94×
Hawaii1,5620.98×
West Virginia1,5580.91×
New Hampshire1,4250.98×
Maine1,1900.9×
Rhode Island1,0380.88×
Montana1,0211×
Delaware8500.84×
South Dakota7990.94×
Washington, District of Columbia7700.69×
North Dakota7100.94×
Alaska5850.74×
Wyoming5150.94×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Josh Kelley audience
BrandAffinityCategory
Whataburger2.08×Food & Beverages
Pillow1.54×Home & Garden
Saving1.81×Business & Career
Mortgage insurance1.67×Business & Career
Ulysses S. Grant1.81×Politics & Society
Information technology consulting1.64×Technology & Electronics
Portia de Rossi1.79×Movies & TV
REO Speedwagon1.79×Music & Radio
Julio Cesar Chavez Jr.1.5×Sports
Grover Cleveland1.69×Politics & Society
Buenavista (Madrid)1.62×Travel & Leisure
Gary Clark, Jr.2.08×Music & Radio
Gauri Khan2.49×Movies & TV
WAOW2.11×Movies & TV
Shelby Foote1.56×Literature
The Professor (Gilligan's Island)1.55×
ABC iview1.74×Movies & TV
Little Italy1.66×Travel & Leisure
Roy Wood, Jr.1.62×Movies & TV
Newtown, Bucks County, Pennsylvania2.25×Travel & Leisure

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Josh Kelley audience
TraitClusterScore
Sports ActivityPOWER1.26
Convenience OrientationPREMIUM1.26
DIY MentalityTHRILL1.2
SpiritualityBALANCE1.19
ExtroversionTHRILL1.16
Community OrientationOPEN1.11

Worldwide distribution

Worldwide audience distribution share by country for Josh Kelley
CountryShare
United States55.8%
Germany14.1%
Italy6.5%

See Josh Kelley audiences in other countries

More Pop audiences in United States

Frequently asked questions

How many fans does Josh Kelley have in United States?

Josh Kelley has an estimated audience of 369,045 people in United States, concentrated in California and Texas.

What is the gender split and age of Josh Kelley fans?

54.0% of Josh Kelley fans are female, 46.0% are male, with an average age of 32.3 years.

Which brands do Josh Kelley fans like most?

Josh Kelley fans show strongest brand affinity for Whataburger (2.08×), Pillow (1.54×), and Saving (1.81×) over the country average.

Where do Josh Kelley fans live in United States?

Josh Kelley fans in United States are most concentrated in California (reach 49,707), Texas (reach 33,397), and Florida (reach 22,902). These three regions account for the largest share of the active audience.

What other brands do Josh Kelley fans also like?

Beyond Josh Kelley itself, the audience over-indexes on Pillow (1.54×), Saving (1.81×), Mortgage insurance (1.67×), and Ulysses S. Grant (1.81×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Josh Kelley. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.