Kara Swisher Audience in United States

Kara Swisher has an estimated audience of 541,383 people in United States. 52.4% are female, 47.6% are male, average age 36.8. Top regions: California, New York, Texas. Top brand affinities: Lulu 黃路梓茵, The Cell, Shea Homes, Mangaka, Iron Man (film).
The average Kara Swisher fan in United States is 36.8 years old, balanced, and lives primarily in California. The audience is concentrated in California, New York, Texas. Top brand affinities include Lulu 黃路梓茵, The Cell, Shea Homes, with strongest over-indexing on Lulu 黃路梓茵 (20× the country average). Demographically, the Kara Swisher audience skews balanced with an average age of 36.8, and over-indexes on personality traits such as Early Adopter Mentality, LGBTQ+ Identity. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
Category: Movies & TV · Type: Person · Subtype: Journalist
Demographics of Kara Swisher fans
| Metric | Value |
|---|---|
| Female | 52.4% |
| Male | 47.6% |
| Average age | 36.8 |
| Estimated audience size | 541,383 |
Audience persona
The typical Kara Swisher fan in United States is balanced, around 36.8 years old, with strong Early Adopter Mentality tendencies and a notable affinity for Lulu 黃路梓茵.
Top regions in United States
| Region | Reach | Affinity |
|---|---|---|
| California | 86,871 | 1.46× |
| New York | 53,426 | 1.77× |
| Texas | 29,776 | 0.64× |
| Florida | 28,620 | 0.78× |
| Illinois | 22,067 | 1.22× |
| Massachusetts | 20,089 | 1.88× |
| Pennsylvania | 19,201 | 1.05× |
| Washington | 17,219 | 1.59× |
| New Jersey | 16,768 | 1.22× |
| Virginia | 16,033 | 1.22× |
| North Carolina | 13,950 | 0.86× |
| Ohio | 13,654 | 0.82× |
| Maryland | 12,501 | 1.34× |
| Michigan | 12,367 | 0.87× |
| Georgia | 12,285 | 0.74× |
| Colorado | 11,243 | 1.32× |
| Oregon | 10,936 | 1.76× |
| Minnesota | 10,311 | 1.33× |
| Arizona | 9,735 | 0.88× |
| Connecticut | 7,926 | 1.46× |
| Wisconsin | 7,765 | 0.95× |
| Tennessee | 7,630 | 0.7× |
| Missouri | 7,549 | 0.87× |
| Indiana | 6,785 | 0.69× |
| Washington, District of Columbia | 6,335 | 3.89× |
| South Carolina | 5,059 | 0.62× |
| Kentucky | 4,180 | 0.62× |
| Nevada | 4,066 | 0.78× |
| Utah | 3,646 | 0.75× |
| Louisiana | 3,633 | 0.52× |
| Alabama | 3,484 | 0.46× |
| Oklahoma | 3,205 | 0.53× |
| Kansas | 3,089 | 0.72× |
| Iowa | 3,080 | 0.69× |
| Maine | 2,779 | 1.43× |
| New Hampshire | 2,625 | 1.23× |
| New Mexico | 2,430 | 0.89× |
| Idaho | 2,157 | 0.79× |
| Arkansas | 2,121 | 0.48× |
| Rhode Island | 2,111 | 1.23× |
| Nebraska | 2,111 | 0.78× |
| Hawaii | 1,838 | 0.79× |
| Vermont | 1,477 | 1.55× |
| Montana | 1,463 | 0.97× |
| Mississippi | 1,437 | 0.32× |
| Delaware | 1,398 | 0.94× |
| West Virginia | 1,215 | 0.48× |
| Alaska | 690 | 0.6× |
| South Dakota | 610 | 0.49× |
| North Dakota | 508 | 0.46× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Lulu 黃路梓茵 | 20× | Movies & TV |
| The Cell | 41.93× | Movies & TV |
| Shea Homes | 48.78× | Home & Garden |
| Mangaka | 8.9× | Literature |
| Iron Man (film) | 9.34× | Movies & TV |
| Elsword | 20× | Games |
| Home construction | 1.7× | Home & Garden |
| Kasik | 12.99× | Travel & Leisure |
| Alaska | 1.75× | Travel & Leisure |
| Carnival of Souls | 19.69× | Movies & TV |
| Home equity | 1.81× | Home & Garden |
| Kay Arthur | 20× | Literature |
| Morphine (band) | 6.78× | Music & Radio |
| Business English | 4.67× | Business & Career |
| Staycation | 2.62× | Home & Garden |
| Israel | 1.65× | Travel & Leisure |
| Home staging | 4.06× | Home & Garden |
| Nationality | 1.56× | Politics & Society |
| JDSU | 2.13× | Business & Career |
| Nebraska | 1.82× | Travel & Leisure |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Early Adopter Mentality | POWER | 2.73 |
| LGBTQ+ Identity | OPEN | 2.02 |
| Need for Security | CONSERVATISM | 1.76 |
| Sustainability | BALANCE | 1.5 |
| Risk Appetite | THRILL | 1.48 |
| Quality Awareness | PREMIUM | 1.46 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 74.2% |
| Canada | 9.4% |
| United Kingdom | 3.0% |
See Kara Swisher audiences in other countries
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Frequently asked questions
How many fans does Kara Swisher have in United States?
Kara Swisher has an estimated audience of 541,383 people in United States, concentrated in California and New York.
What is the gender split and age of Kara Swisher fans?
52.4% of Kara Swisher fans are female, 47.6% are male, with an average age of 36.8 years.
Which brands do Kara Swisher fans like most?
Kara Swisher fans show strongest brand affinity for Lulu 黃路梓茵 (20×), The Cell (41.93×), and Shea Homes (48.78×) over the country average.
Where do Kara Swisher fans live in United States?
Kara Swisher fans in United States are most concentrated in California (reach 86,871), New York (reach 53,426), and Texas (reach 29,776). These three regions account for the largest share of the active audience.
What other brands do Kara Swisher fans also like?
Beyond Kara Swisher itself, the audience over-indexes on The Cell (41.93×), Shea Homes (48.78×), Mangaka (8.9×), and Iron Man (film) (9.34×) compared to the United States average.
How to read this data
Audience size is the estimated number of people in United States who actively search for Kara Swisher. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.