A data profile of the people who buy, follow and care about Casey Neistat in United States — modelled from more than twelve digital signal sources. Casey Neistat has an estimated audience of 357,115 people in United States.
The average Casey Neistat fan in United States is 31.4 years old, more male, and lives primarily in California.
The audience is concentrated in California, New York, Texas.
Top brand affinities include Travelex, Travelbook, MKBHD, with strongest over-indexing on Travelex (340.47× the country average).
Demographically, the Casey Neistat audience skews more male with an average age of 31.4, and over-indexes on personality traits such as Early Adopter Mentality, Travelling.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
The typical Casey Neistat fan in United States is more male, around 31.4 years old, with strong Early Adopter Mentality tendencies and a notable affinity for Travelex.
The key figures that characterise the Casey Neistat profile in United States.
30.5% are female, 69.5% are male, average age 31.4.
| Metric | Value |
|---|---|
| Female | 30.5% |
| Male | 69.5% |
| Average age | 31.4 |
| Estimated audience size | 357,115 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 40% | |
| 20-29 | 23% | |
| 30-39 | 17% | |
| 40-49 | 14% | |
| 50+ | 6% |
of the worldwide Casey Neistat audience comes from United States.
| Country | Share |
|---|---|
| United States | 35.6% |
| Germany | 14.1% |
| United Kingdom | 7.1% |
Where the Casey Neistat audience in United States is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | New York | ~50K | 2.59× | |
| 02 | Massachusetts | ~10K | 1.64× | |
| 03 | Connecticut | ~5K | 1.57× | |
| 04 | California | ~50K | 1.36× | |
| 05 | New Jersey | ~10K | 1.36× | |
| 06 | Washington, District of Columbia | ~1K | 1.36× | |
| 07 | Washington | ~9K | 1.31× | |
| 08 | Utah | ~4K | 1.24× | |
| 09 | Rhode Island | ~1K | 1.24× | |
| 10 | Oregon | ~5K | 1.20× | |
| 11 | Vermont | <1K | 1.20× | |
| 12 | Colorado | ~6K | 1.14× | |
| 13 | Maine | ~1K | 1.09× | |
| 14 | New Hampshire | ~1K | 1.07× | |
| 15 | Hawaii | ~2K | 1.04× | |
| 16 | Illinois | ~10K | 1.03× | |
| 17 | Arizona | ~7K | 1.03× | |
| 18 | Virginia | ~8K | 0.99× | |
| 19 | Nevada | ~3K | 0.98× | |
| 20 | Alaska | <1K | 0.98× | |
| 21 | Pennsylvania | ~10K | 0.97× | |
| 22 | Maryland | ~6K | 0.97× | |
| 23 | Minnesota | ~5K | 0.97× | |
| 24 | Ohio | ~10K | 0.94× | |
| 25 | Idaho | ~2K | 0.94× | |
| 26 | Michigan | ~8K | 0.93× | |
| 27 | Montana | <1K | 0.93× | |
| 28 | North Carolina | ~9K | 0.90× | |
| 29 | Texas | ~30K | 0.89× | |
| 30 | Florida | ~20K | 0.89× | |
| 31 | Wisconsin | ~5K | 0.89× | |
| 32 | North Dakota | <1K | 0.87× | |
| 33 | Georgia | ~9K | 0.86× | |
| 34 | Tennessee | ~6K | 0.86× | |
| 35 | Indiana | ~5K | 0.85× | |
| 36 | Missouri | ~5K | 0.85× | |
| 37 | Oklahoma | ~3K | 0.85× | |
| 38 | Kansas | ~2K | 0.85× | |
| 39 | Iowa | ~2K | 0.84× | |
| 40 | Nebraska | ~1K | 0.84× | |
| 41 | Delaware | <1K | 0.83× | |
| 42 | South Dakota | <1K | 0.82× | |
| 43 | Arkansas | ~2K | 0.80× | |
| 44 | New Mexico | ~1K | 0.80× | |
| 45 | Kentucky | ~3K | 0.79× | |
| 46 | South Carolina | ~4K | 0.78× | |
| 47 | West Virginia | ~1K | 0.78× | |
| 48 | Alabama | ~4K | 0.75× | |
| 49 | Louisiana | ~3K | 0.70× | |
| 50 | Mississippi | ~2K | 0.68× |
The strongest cross-interests of the Casey Neistat audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Travelbook | Travel & Leisure | 367.77× | ||
| 02 | Travelex | Business & Career | 340.47× | ||
| 03 | Ninja Tune | Music & Radio | 224.49× | ||
| 04 | MKBHD | Internet & Social Media | 211.02× | ||
| 05 | FundRazr | Internet & Social Media | 192.71× | ||
| 06 | Secrets Maroma Beach Riviera Cancun | Brand | 131.73× | ||
| 07 | Steadicam | Technology & Electronics | 128.26× | ||
| 08 | Kara Swisher | Movies & TV | 108.25× | ||
| 09 | Travel Go | Games | 101.78× | ||
| 10 | The Travel Guide | Topic | 95.71× | ||
| 11 | Yahoo! Travel | Website / Newspaper / Magazine | 92.27× | ||
| 12 | Marques Brownlee | Internet & Social Media | 69.16× | ||
| 13 | NFL Europe | Sports | 66.86× | ||
| 14 | IJustine | Internet & Social Media | 58.40× | ||
| 15 | DSLR photography | Technology & Electronics | 43.79× | ||
| 16 | Baron Davis | Sports | 33.80× | ||
| 17 | Teen Vogue | Fashion & Accessoires | 16.84× | ||
| 18 | Miss Universe | Fashion & Accessoires | 16.26× | ||
| 19 | Indeed.com | Business & Career | 4.87× | ||
| 20 | FIFA World Cup 2026 | Sports | 2.34× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Early Adopter Mentality | POWER | 4.08× | |
| Travelling | THRILL | 2.01× | |
| Mindfulness | BALANCE | 1.70× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Creativity | OPEN | 0.97× | |
| Pet Ownership | JOY | 1.03× | |
| Design Affinity | PREMIUM | 1.12× |
Casey Neistat has an estimated audience of 357,115 people in United States, concentrated in California and New York.
30.5% of Casey Neistat fans are female, 69.5% are male, with an average age of 31.4 years.
Casey Neistat fans show strongest brand affinity for Travelex (340.47×), Travelbook (367.77×), and MKBHD (211.02×) over the country average.
Casey Neistat fans in United States are most concentrated in California (reach ~50K), New York (reach ~50K), and Texas (reach ~30K). These three regions account for the largest share of the active audience.
Beyond Casey Neistat itself, the audience over-indexes on Travelbook (367.77×), MKBHD (211.02×), Kara Swisher (108.25×), and Ninja Tune (224.49×) compared to the United States average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in United States who actively search for Casey Neistat. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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