Casey Neistat Audience in United States

Casey Neistat logo

Casey Neistat has an estimated audience of 342,210 people in United States. 30.5% are female, 69.5% are male, average age 31.4. Top regions: California, New York, Texas. Top brand affinities: Travelex, Travelbook, MKBHD, Kara Swisher, Ninja Tune.

The average Casey Neistat fan in United States is 31.4 years old, more male, and lives primarily in California. The audience is concentrated in California, New York, Texas. Top brand affinities include Travelex, Travelbook, MKBHD, with strongest over-indexing on Travelex (340.47× the country average). Demographically, the Casey Neistat audience skews more male with an average age of 31.4, and over-indexes on personality traits such as Luxury Orientation, Sustainability. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Movies & TV · Type: Person · Subtype: Social media influencer

Demographics of Casey Neistat fans

Demographic split for Casey Neistat audience in United States
MetricValue
Female30.5%
Male69.5%
Average age31.4
Estimated audience size342,210

Audience persona

The typical Casey Neistat fan in United States is more male, around 31.4 years old, with strong Luxury Orientation tendencies and a notable affinity for Travelex.

Top regions in United States

Top regions ranked by reach for Casey Neistat in United States
RegionReachAffinity
California52,7831.4×
New York50,5562.64×
Texas26,9990.92×
Florida21,2800.92×
New Jersey12,3511.42×
Illinois11,6981.03×
Massachusetts11,1101.65×
Pennsylvania11,0320.96×
Ohio9,7620.93×
Washington9,6951.41×
North Carolina9,0510.88×
Georgia9,0090.85×
Michigan8,4420.94×
Virginia8,1980.98×
Arizona7,7911.12×
Colorado6,4451.19×
Maryland5,8030.99×
Tennessee5,6990.83×
Connecticut5,5111.61×
Indiana5,0740.81×
Minnesota4,7720.97×
Missouri4,7130.85×
Oregon4,7131.2×
Wisconsin4,6220.9×
Utah4,0081.31×
South Carolina3,7520.73×
Alabama3,4660.73×
Nevada3,3451.01×
Oklahoma3,1000.82×
Kentucky3,0640.71×
Louisiana2,8230.64×
Kansas2,2140.82×
Iowa2,2110.78×
Arkansas2,0280.72×
Hawaii1,5751.07×
Washington, District of Columbia1,4961.45×
Idaho1,4870.87×
New Hampshire1,4401.07×
Rhode Island1,3901.28×
Maine1,3401.09×
Mississippi1,3310.47×
Nebraska1,2690.74×
New Mexico1,2020.7×
West Virginia9110.57×
Montana7930.83×
Vermont7911.32×
Alaska6850.94×
Delaware6050.64×
Wyoming5351.06×
South Dakota4720.6×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Casey Neistat audience
BrandAffinityCategory
Travelex340.47×Business & Career
Travelbook367.77×Travel & Leisure
MKBHD211.02×Internet & Social Media
Kara Swisher108.25×Movies & TV
Ninja Tune224.49×Music & Radio
Secrets Maroma Beach Riviera Cancun131.73×
FundRazr192.71×Internet & Social Media
DSLR photography43.79×Technology & Electronics
NFL Europe66.86×Sports
Steadicam128.26×Technology & Electronics
Indeed.com4.87×Business & Career
Yahoo! Travel92.27×
Marques Brownlee69.16×Internet & Social Media
Miss Universe16.26×Fashion & Accessoires
Travel Go101.78×Games
The Travel Guide95.71×
Baron Davis33.8×Sports
IJustine58.4×Internet & Social Media
Rankin (photographer)66.18×Arts & Culture
Viaje a Canada91.76×

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Casey Neistat audience
TraitClusterScore
Luxury OrientationPREMIUM1.86
SustainabilityBALANCE1.84
Early Adopter MentalityPOWER1.82
PatriotismCONSERVATISM1.73
Risk AppetiteTHRILL1.48
Urban LifestyleOPEN1.35

Worldwide distribution

Worldwide audience distribution share by country for Casey Neistat
CountryShare
United States34.9%
Germany14.6%
United Kingdom7.1%

See Casey Neistat audiences in other countries

More Social media influencer audiences in United States

Frequently asked questions

How many fans does Casey Neistat have in United States?

Casey Neistat has an estimated audience of 342,210 people in United States, concentrated in California and New York.

What is the gender split and age of Casey Neistat fans?

30.5% of Casey Neistat fans are female, 69.5% are male, with an average age of 31.4 years.

Which brands do Casey Neistat fans like most?

Casey Neistat fans show strongest brand affinity for Travelex (340.47×), Travelbook (367.77×), and MKBHD (211.02×) over the country average.

Where do Casey Neistat fans live in United States?

Casey Neistat fans in United States are most concentrated in California (reach 52,783), New York (reach 50,556), and Texas (reach 26,999). These three regions account for the largest share of the active audience.

What other brands do Casey Neistat fans also like?

Beyond Casey Neistat itself, the audience over-indexes on Travelbook (367.77×), MKBHD (211.02×), Kara Swisher (108.25×), and Ninja Tune (224.49×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Casey Neistat. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.