Baron Davis Audience in United States

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Baron Davis has an estimated audience of 604,946 people in United States. 30.5% are female, 69.5% are male, average age 36.6. Top regions: California, Texas, New York. Top brand affinities: Surf kayaking, La Chat, Nebraska, Graham Greene, Chili con carne.

The average Baron Davis fan in United States is 36.6 years old, more male, and lives primarily in California. The audience is concentrated in California, Texas, New York. Top brand affinities include Surf kayaking, La Chat, Nebraska, with strongest over-indexing on Surf kayaking (132.28× the country average). Demographically, the Baron Davis audience skews more male with an average age of 36.6, and over-indexes on personality traits such as Luxury Orientation, Early Adopter Mentality. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Sports · Type: Person · Subtype: Basketball

Demographics of Baron Davis fans

Demographic split for Baron Davis audience in United States
MetricValue
Female30.5%
Male69.5%
Average age36.6
Estimated audience size604,946

Audience persona

The typical Baron Davis fan in United States is more male, around 36.6 years old, with strong Luxury Orientation tendencies and a notable affinity for Surf kayaking.

Top regions in United States

Top regions ranked by reach for Baron Davis in United States
RegionReachAffinity
California148,6812.23×
Texas54,5831.05×
New York51,7791.53×
Florida39,8300.97×
Georgia27,6331.48×
Illinois24,8511.23×
North Carolina24,5621.35×
Ohio21,9651.18×
Pennsylvania21,2931.05×
New Jersey20,3571.32×
Michigan17,0331.08×
Virginia16,6101.13×
Maryland15,4361.48×
Massachusetts15,2851.28×
Tennessee12,5431.03×
Louisiana11,6131.49×
Indiana11,4601.04×
Washington11,4230.94×
Arizona11,2440.91×
South Carolina10,6861.17×
Missouri9,0190.92×
Nevada8,4961.45×
Wisconsin8,4020.92×
Minnesota7,7730.9×
Colorado7,5680.79×
Connecticut7,3581.21×
Alabama7,2330.86×
Kentucky7,1650.94×
Oregon6,7230.97×
Oklahoma5,6310.84×
Mississippi5,5651.12×
Arkansas4,5360.91×
Utah3,8610.71×
Kansas3,5440.74×
Iowa3,4830.7×
Washington, District of Columbia3,1281.72×
Hawaii2,3600.91×
Nebraska2,1800.72×
West Virginia2,0540.73×
Rhode Island2,0211.05×
New Hampshire1,9370.81×
Delaware1,8681.12×
Idaho1,8470.61×
Maine1,6120.74×
New Mexico1,5400.51×
North Dakota8590.69×
Montana8230.49×
South Dakota7660.55×
Alaska6740.52×
Vermont5500.52×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Baron Davis audience
BrandAffinityCategory
Surf kayaking132.28×Sports
La Chat175.68×Music & Radio
Nebraska9.24×Travel & Leisure
Graham Greene15.36×Literature
Chili con carne12.79×Food & Beverages
Nick Jr. (Australia)12.8×Kids & Family
Elsword20×Games
Home construction1.64×Home & Garden
Alaska1.91×Travel & Leisure
Hauptschule14.3×Kids & Family
WKRN-TV6.16×Movies & TV
Litter box1.96×Pets & Animals
Finding Your Roots10.53×Movies & TV
Edelbrock12.03×Cars & Mobility
Pat's King of Steaks14.48×
Consequence (rapper)5.08×Music & Radio
Jingoism1.63×Politics & Society
Justice2.05×Politics & Society
3D printing1.73×Technology & Electronics
Google Photos1.67×Technology & Electronics

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Baron Davis audience
TraitClusterScore
Luxury OrientationPREMIUM2.53
Early Adopter MentalityPOWER1.94
Risk AppetiteTHRILL1.83
Urban LifestyleOPEN1.5
Career OrientationPOWER1.42
LGBTQ+ IdentityOPEN1.36

Worldwide distribution

Worldwide audience distribution share by country for Baron Davis
CountryShare
United States88.3%
Japan2.0%
United Kingdom1.7%

See Baron Davis audiences in other countries

More Basketball audiences in United States

Frequently asked questions

How many fans does Baron Davis have in United States?

Baron Davis has an estimated audience of 604,946 people in United States, concentrated in California and Texas.

What is the gender split and age of Baron Davis fans?

30.5% of Baron Davis fans are female, 69.5% are male, with an average age of 36.6 years.

Which brands do Baron Davis fans like most?

Baron Davis fans show strongest brand affinity for Surf kayaking (132.28×), La Chat (175.68×), and Nebraska (9.24×) over the country average.

Where do Baron Davis fans live in United States?

Baron Davis fans in United States are most concentrated in California (reach 148,681), Texas (reach 54,583), and New York (reach 51,779). These three regions account for the largest share of the active audience.

What other brands do Baron Davis fans also like?

Beyond Baron Davis itself, the audience over-indexes on La Chat (175.68×), Nebraska (9.24×), Graham Greene (15.36×), and Chili con carne (12.79×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Baron Davis. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.